Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Thu, Jul. 19 2012

Wide (1000+)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Ice Age: Continental Drift$4,620,310-10%3,881--$1,190$68,423,3061Fox
2The Amazing Spider-Man$3,409,530-15%4,3180$790$217,724,3142Sony / Columbia
3Ted (2012)$2,246,040-16%3,30347$680$170,419,8153Universal
4Brave$1,531,828-6%3,392-499$452$202,749,1864Disney
5Magic Mike$1,349,196-8%3,090-30$437$97,675,0273Warner Bros.
6Savages$843,200-22%2,6357$320$36,656,1952Universal
7Katy Perry: Part of Me 3D$622,350-9%2,7322$228$21,464,2122Paramount
8Madagascar 3: Europe's Most Wanted$545,269-7%2,285-576$239$206,275,2556Paramount / DreamWorks
9Tyler Perry's Madea's Witness Protection$531,005-7%2,004-157$265$58,036,5483Lionsgate

Limited (100 — 999)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$370,260-15%92440$401$34,256,4888Focus
2Marvel's The Avengers$172,561-11%747-378$231$614,438,01411Disney
3Snow White and the Huntsman$115,090-11%677-475$170$152,161,9107Universal
4People Like Us$110,154-1%961-1094$115$11,649,6403Disney / DreamWorks
5Men in Black 3$95,038-5%497-382$191$175,216,4638Sony / Columbia
6Prometheus$95,034-24%559-546$170$124,803,0946Fox
7The Best Exotic Marigold Hotel$90,048-7%342-17$263$43,435,98011Fox Searchlight
8Shut Up and Play the Hits$85,192-75%161--$529$430,1920Oscilloscope
9Abraham Lincoln: Vampire Hunter$78,283-18%655-1002$120$36,301,0214Fox
10The Hunger Games$45,131-1%212-16$213$405,045,47417Lionsgate
11Dark Shadows$34,709-3%239-64$145$77,411,16010Warner Bros.
12Safety Not Guaranteed$33,400-17%18273$184$2,783,5296FilmDistrict
13Dr. Seuss' The Lorax$32,76011%168-7$195$213,863,50020Universal
14Battleship$31,920-7%228-21$140$64,870,6109Universal
15Rock of Ages$27,044-16%255-446$106$37,683,4905Warner Bros. / New Line
16What to Expect When You're Expecting$26,465-5%221-15$120$40,840,7339Lionsgate
17The Dictator$15,013-10%161-25$93$59,569,2729Paramount

Platform (1 — 99)

#TitleThu, Jul. 19 2012LocationsAvg.TotalWks.Dist.
1Beasts of the Southern Wild$88,737-13%8162$1,096$2,091,6993Fox Searchlight
2To the Arctic 3D$64,089-10%520$1,232$5,781,29013Warner Bros. / IMAX
3The Intouchables$52,03610%8323$627$6,759,1558Weinstein Company
4Born to Be Wild 3D$15,525-10%330$470$20,018,81967Warner Bros. / IMAX
5The Three Stooges$13,531-16%72-4$188$44,106,86714Fox
6Mirror Mirror$12,02214%91-28$132$64,800,69216Relativity Media
7For Greater Glory$9,436-16%423$225$5,535,3017ARC Entertainment
8The Lucky One (2012)$3,7898%41-31$92$60,457,13813Warner Bros.
9The Obama Effect$2,392-17%25--$96$96,8391ARC Entertainment
10Easy Money (2012)$2,3543%21$1,177$37,3861Weinstein Company
11A Cat In Paris$2,008-10%18--$112$217,7677GKIDS
12Chernobyl Diaries$1,82125%23-15$79$18,119,6408Warner Bros.
13Crooked Arrows$61268%9-2$68$1,832,5419Branded/Peck Films