Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Fri, Aug. 10 2012

Wide (1000+)

#TitleFri, Aug. 10 2012LocationsAvg.TotalWks.Dist.
1The Bourne Legacy$13,931,400--3,745--$3,720$13,931,4001Universal
2The Campaign$10,177,051--3,205--$3,175$10,177,0511Warner Bros.
3The Dark Knight Rises$5,600,19956%3,690-552$1,518$376,209,0184Warner Bros.
4Hope Springs (2012)$4,635,819112%2,361--$1,963$9,088,8761Sony / Columbia
5Diary of a Wimpy Kid: Dog Days$2,863,27264%3,40110$842$25,217,2802Fox
6Total Recall (2012)$2,450,95319%3,6010$681$38,539,3452Sony / Columbia
7Ice Age: Continental Drift$2,008,39556%3,103-439$647$139,322,4475Fox
8Ted (2012)$993,59548%2,208-559$450$207,618,5057Universal
9Step Up Revolution$961,66325%1,898-708$507$28,276,4253Lionsgate / Summit
10The Watch$689,097-8%2,463-705$280$29,863,7253Fox
11The Amazing Spider-Man$629,4169%1,585-840$397$253,972,8586Sony / Columbia
12Brave$538,2848%1,259-851$428$225,981,1508Disney

Limited (100 — 999)

#TitleFri, Aug. 10 2012LocationsAvg.TotalWks.Dist.
1Nitro Circus The Movie 3D$400,84127%800--$501$1,383,2991ARC Entertainment
2Beasts of the Southern Wild$207,91162%286-32$727$6,645,1847Fox Searchlight
3Moonrise Kingdom$178,2269%447-240$399$41,638,62412Focus
4Men in Black 3$151,496--295-31$514$177,192,92912Sony / Columbia
5Magic Mike$146,887-26%450-752$326$111,963,5057Warner Bros.
6Madagascar 3: Europe's Most Wanted$134,24529%306-198$439$211,399,00910Paramount / DreamWorks
7Ruby Sparks$126,549273%261197$485$924,0473Fox Searchlight
8The Intouchables$100,08856%1940$516$9,023,51912Weinstein Company
9The Hunger Games$99,60243%260-31$383$407,069,83721Lionsgate
10Tyler Perry's Madea's Witness Protection$87,79338%364-373$241$64,542,6577Lionsgate
11Snow White and the Huntsman$81,88576%273-36$300$154,106,59511Universal
12Savages$68,370-22%318-386$215$46,631,6356Universal
13The Best Exotic Marigold Hotel$48,58414%184-46$264$45,255,87915Fox Searchlight
14Katy Perry: Part of Me 3D$42,30640%202-75$209$24,976,3356Paramount
15Prometheus$30,85818%141-57$219$125,968,11910Fox
16Abraham Lincoln: Vampire Hunter$26,17543%130-35$201$37,115,1258Fox

Platform (1 — 99)

#TitleFri, Aug. 10 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$75,56514%520$1,453$7,164,26817Warner Bros. / IMAX
2Born to Be Wild 3D$22,78626%330$690$20,430,49271Warner Bros. / IMAX
3Safety Not Guaranteed$17,377-7%73-48$238$3,559,82610FilmDistrict
4Dark Shadows$6,826-47%45-87$152$79,695,09814Warner Bros.
5Rock of Ages$6,574-35%57-88$115$38,495,9269Warner Bros. / New Line
6Easy Money (2012)$4,80359%71$686$129,9385Weinstein Company
7For Greater Glory$1,121-58%10-24$112$5,666,16611ARC Entertainment
8A Cat In Paris$908-58%12-2$76$282,74911GKIDS
9Mirror Mirror$416-97%456$9$64,932,79120Relativity Media
10Soldiers of Fortune$124-96%2-48$62$38,3252Roadside Attractions