Grosses

'Fury' Leads the Way with $23.5M Debut; 'Gone Girl' Passes $100M Mark after $17.8M Take; 'The Book of Life' Solid in Third with $17.0MOctober 19, 2014 08:54 AM

by Daniel Garris

Sony's Fury debuted in first place this weekend with an estimated $23.5 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened a slim 7 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 20.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.83 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.13 million and is estimated to fall 39 percent on Sunday to gross $5.55 million. That places the film's estimated opening weekend to Friday ratio at a somewhat front-loaded 2.66 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with an estimated $17.8 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 33 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $107.07 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become David Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with an estimated $17.0 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from opening a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.98 million on Friday, increased 38 percent on Saturday to take in $6.87 million and is estimated to decline 25 percent on Sunday to gross $5.16 million. That places the film's estimated opening weekend to Friday ratio at 3.42 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with an estimated $12.04 million. The Disney release starring Steve Carell and Jennifer Garner fell 34 percent from last weekend. That represented a very nice hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.87 million through ten days of release, which is in line with expectations and is very solid with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with an estimated debut of $10.2 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.14 million on Friday, fell 8.5 percent on Saturday to take in $3.79 million and is estimated to fall 40 percent on Sunday to gross $2.27 million. That places the film's estimated opening weekend to Friday ratio at just 2.46 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places with respective estimates of $9.9 million and $7.94 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a very solid 39 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.75 million for Dracula Untold and at $26.84 million for The Judge.

Warner's Annabelle placed in eighth with an estimated $7.93 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.13 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with an estimated $415,000 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $103,750 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Fri, Aug. 24 2012

Wide (1000+)

#TitleFri, Aug. 24 2012LocationsAvg.TotalWks.Dist.
1The Expendables 2$3,836,90888%3,35539$1,144$42,650,8522Lionsgate
2The Bourne Legacy$2,722,23093%3,654-99$745$78,908,4453Universal
3ParaNorman$2,296,125102%3,45526$665$21,918,4142Focus
4The Campaign$2,227,14491%3,30247$674$59,330,3163Warner Bros.
5The Odd Life of Timothy Green$2,046,563104%2,5980$788$22,001,0532Disney
6The Dark Knight Rises$1,990,23470%2,606-551$764$417,023,1356Warner Bros.
7Premium Rush$1,964,788--2,255--$871$1,964,7881Sony / Columbia
8Hope Springs (2012)$1,707,43284%2,40241$711$40,788,8963Sony / Columbia
9Hit and Run$1,420,001150%2,870--$495$2,613,0351Open Road
10Sparkle (2012)$1,203,462105%2,2440$536$15,876,5362Sony / TriStar
11Diary of a Wimpy Kid: Dog Days$613,10566%1,965-772$312$41,250,7054Fox
12Total Recall (2012)$527,01442%1,576-858$334$53,940,3514Sony / Columbia
13Ice Age: Continental Drift$451,55137%1,550-724$291$152,200,3267Fox

Limited (100 — 999)

#TitleFri, Aug. 24 2012LocationsAvg.TotalWks.Dist.
1The Apparition$1,176,879--810--$1,453$1,176,8791Warner Bros.
2Ted (2012)$293,62575%783-386$375$214,109,0009Universal
3Madagascar 3: Europe's Most Wanted$167,83689%374-32$449$213,251,09712Paramount / DreamWorks
4The Amazing Spider-Man$146,21455%418-180$350$258,010,1518Sony / Columbia
5Step Up Revolution$142,98151%428-477$334$33,352,3945Lionsgate / Summit
6Brave$133,60932%452-189$296$229,705,87510Disney
7Ek Tha Tiger$124,759--1191$1,048$2,038,0172Yash Raj Films
8Beasts of the Southern Wild$118,90565%212-24$561$8,515,4989Fox Searchlight
9Moonrise Kingdom$113,30747%33250$341$43,383,07514Focus
10The Intouchables$84,13859%1940$434$10,179,33514Weinstein Company
11Magic Mike$74,058129%355100$209$112,932,1609Warner Bros.
12The Watch$70,827107%250-263$283$33,305,5045Fox
13Men in Black 3$65,390--232-26$282$178,341,41314Sony / Columbia
14Snow White and the Huntsman$45,59086%194-50$235$154,807,62013Universal
15Ruby Sparks$44,18728%135-83$327$1,986,0335Fox Searchlight
16The Hunger Games$32,92370%189-41$174$407,802,08323Lionsgate
17The Best Exotic Marigold Hotel$25,38344%112-16$227$45,686,40717Fox Searchlight
18Savages$25,15592%117-37$215$47,143,2008Universal
19Nitro Circus The Movie 3D$21,525-22%130-294$166$3,243,1153ARC Entertainment
20Tyler Perry's Madea's Witness Protection$17,403119%106-93$164$65,011,9459Lionsgate

Platform (1 — 99)

#TitleFri, Aug. 24 2012LocationsAvg.TotalWks.Dist.
1Cosmopolis$52,171712%6360$828$345,9912Entertainment One Films
2To the Arctic 3D$40,2980%520$775$7,860,40319Warner Bros. / IMAX
3Prometheus$16,68747%91-10$183$126,256,48212Fox
4Born to Be Wild 3D$15,58028%330$472$20,644,24673Warner Bros. / IMAX
5Abraham Lincoln: Vampire Hunter$14,74255%75-30$197$37,359,14010Fox
6Safety Not Guaranteed$14,001101%540$259$3,720,92912FilmDistrict
7Katy Perry: Part of Me 3D$8,051-17%66-74$122$25,289,7228Paramount
8Little White Lies$6,844--3--$2,281$6,8441MPI Media
9Easy Money (2012)$2,23446%50$447$174,0067Weinstein Company
10A Cat In Paris$2,09792%6-1$350$299,78513GKIDS