Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Fri, Aug. 31 2012

Wide (1000+)

#TitleFri, Aug. 31 2012LocationsAvg.TotalWks.Dist.
1The Possession$6,078,660--2,816--$2,159$6,078,6601Lionsgate
2Lawless$2,766,271175%2,888--$958$4,908,7181Weinstein Company
3The Expendables 2$2,210,156110%3,334-21$663$59,569,0613Lionsgate
4The Bourne Legacy$1,784,670143%3,131-523$570$90,783,1104Universal
5ParaNorman$1,440,884127%3,085-370$467$32,920,0703Focus
6The Dark Knight Rises$1,415,492112%2,187-419$647$426,729,4427Warner Bros.
7The Odd Life of Timothy Green$1,406,840151%2,63537$534$31,284,1983Disney
8The Campaign$1,389,954120%2,941-361$473$68,964,6184Warner Bros.
9Hope Springs (2012)$1,175,638106%2,44139$482$48,532,1454Sony / Columbia
10Premium Rush$1,015,873127%2,2550$450$9,371,0702Sony / Columbia
11Hit and Run$661,440100%2,8700$230$8,130,8302Open Road
12Sparkle (2012)$451,93274%1,257-987$360$20,378,7773Sony / TriStar
13Marvel's The Avengers$383,116--1,705--$225$618,233,00918Disney
14Diary of a Wimpy Kid: Dog Days$299,43398%1,204-761$249$44,067,0215Fox
15Brave$276,836366%1,7081256$162$230,651,01311Disney
16Ice Age: Continental Drift$274,39490%1,036-514$265$154,607,2088Fox
17The Oogieloves in The BIG Balloon Adventure$124,7601%2,160--$58$350,3481Kenn Viselman Presents

Limited (100 — 999)

#TitleFri, Aug. 31 2012LocationsAvg.TotalWks.Dist.
1Total Recall (2012)$216,72858%756-820$287$56,086,3535Sony / Columbia
2The Amazing Spider-Man$215,396321%50183$430$258,815,4539Sony / Columbia
3Ted (2012)$196,350140%561-222$350$215,361,25510Universal
4The Apparition$177,25115%8100$219$3,796,1102Warner Bros.
5Madagascar 3: Europe's Most Wanted$133,189164%505131$264$214,042,63813Paramount / DreamWorks
6Beasts of the Southern Wild$124,353112%26755$466$9,214,29210Fox Searchlight
7The Intouchables$80,81978%175-19$462$10,717,62615Weinstein Company
8Moonrise Kingdom$80,32567%197-135$408$43,943,39315Focus
9Step Up Revolution$66,799109%236-192$283$33,949,1216Lionsgate / Summit
10The Watch$51,306220%195-55$263$33,585,5066Fox
11Magic Mike$45,11324%268-87$168$113,277,97710Warner Bros.
12Tyler Perry's Madea's Witness Protection$42,4131053%17973$237$65,112,81110Lionsgate
13Men in Black 3$40,591--186-46$218$178,644,78915Sony / Columbia
14Snow White and the Huntsman$25,02572%143-51$175$155,002,42014Universal
15The Best Exotic Marigold Hotel$23,55624%105-7$224$45,851,55218Fox Searchlight
16The Hunger Games$13,15836%145-44$91$407,936,46724Lionsgate

Platform (1 — 99)

#TitleFri, Aug. 31 2012LocationsAvg.TotalWks.Dist.
1For A Good Time, Call...$43,670--23--$1,899$43,6701Focus
2To the Arctic 3D$34,85133%520$670$8,108,41720Warner Bros. / IMAX
3Joker$29,440--74--$398$29,4401UTV Communications
4Cosmopolis$24,60463%652$379$541,6923Entertainment One Films
5Ruby Sparks$21,70428%78-57$278$2,201,7946Fox Searchlight
6Mugamoodi$18,166--21--$865$19,2681UTV Communications
7Born to Be Wild 3D$13,37934%330$405$20,731,02374Warner Bros. / IMAX
8Prometheus$12,02641%55-36$219$126,342,53913Fox
9Savages$11,075-5%82-35$135$47,259,5809Universal
10Little White Lies$10,729--129$894$48,0282MPI Media
11Safety Not Guaranteed$8,48621%48-6$177$3,788,87613FilmDistrict
12Abraham Lincoln: Vampire Hunter$7,41329%49-26$151$37,426,81311Fox
13Nitro Circus The Movie 3D$3,713-33%31-99$120$3,329,4024ARC Entertainment
14The Day$2,58097%12--$215$5,3031Anchor Bay Films
15A Cat In Paris$1,004204%3-3$335$305,42314GKIDS
16Easy Money (2012)$637-42%2-3$319$185,3388Weinstein Company