Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Fri, Sep. 7 2012

Wide (1000+)

#TitleFri, Sep. 7 2012LocationsAvg.TotalWks.Dist.
1The Possession$2,885,645266%2,83418$1,018$26,734,7552Lionsgate
2Lawless$1,797,444143%3,138250$573$19,315,8632Weinstein Company
3The Words$1,582,843--2,801--$565$1,582,8431CBS Films
4The Expendables 2$1,338,396144%3,260-74$411$72,005,5354Lionsgate
5The Bourne Legacy$1,132,770178%2,766-365$410$100,792,2655Universal
62016: Obama's America$1,061,80155%2,017--$526$23,868,1239Rocky Mountain Pictures
7The Campaign$1,003,085182%2,542-399$395$76,946,5175Warner Bros.
8The Odd Life of Timothy Green$874,311278%2,71782$322$40,231,3614Disney
9The Dark Knight Rises$863,319123%1,987-200$434$435,427,6128Warner Bros.
10ParaNorman$848,517279%2,856-229$297$42,105,9784Focus
11Hope Springs (2012)$836,229123%2,437-4$343$55,555,6685Sony / Columbia
12Premium Rush$645,653147%2,182-73$296$15,077,3433Sony / Columbia
13The Cold Light of Day$634,120--1,511--$420$634,1201Lionsgate / Summit
14Hit and Run$315,02248%1,810-1060$174$11,741,6263Open Road
15Marvel's The Avengers$217,231127%1,209-496$180$620,845,67719Disney

Limited (100 — 999)

#TitleFri, Sep. 7 2012LocationsAvg.TotalWks.Dist.
1Indiana Jones and The Raiders of the Lost Ark: The IMAX Experience$440,136--267--$1,648$440,1361Paramount
2Sparkle (2012)$208,226106%873-384$239$22,802,3034Sony / TriStar
3Ted (2012)$162,480163%515-46$315$216,471,81011Universal
4The Amazing Spider-Man$145,208148%416-85$349$260,150,56910Sony / Columbia
5Diary of a Wimpy Kid: Dog Days$144,612573%931-273$155$46,069,2216Fox
6Ice Age: Continental Drift$139,625242%763-273$183$156,479,0699Fox
7Brave$139,085111%959-749$145$232,816,47712Disney
8Total Recall (2012)$130,344108%502-254$260$57,290,4756Sony / Columbia
9Beasts of the Southern Wild$94,853132%2692$353$10,007,99211Fox Searchlight
10Branded$93,000--307--$303$93,0001Roadside Attractions
11Madagascar 3: Europe's Most Wanted$79,106267%345-160$229$214,938,28814Paramount / DreamWorks
12The Intouchables$73,393123%19419$378$11,326,35316Weinstein Company
13Moonrise Kingdom$63,108106%2003$316$44,473,32616Focus
14The Apparition$50,0048%276-534$181$4,615,5253Warner Bros.
15Step Up Revolution$46,397211%198-38$234$34,339,8617Lionsgate / Summit
16The Watch$42,978189%135-60$318$33,892,7807Fox
17Tyler Perry's Madea's Witness Protection$37,045220%167-12$222$65,376,51411Lionsgate
18Men in Black 3$31,364--173-13$181$178,923,50316Sony / Columbia
19Magic Mike$31,10349%202-66$154$113,516,92111Warner Bros.
20The Best Exotic Marigold Hotel$23,20340%1149$204$46,023,88419Fox Searchlight
21The Oogieloves in The BIG Balloon Adventure$11,032-70%281-1879$39$996,2282Kenn Viselman Presents

Platform (1 — 99)

#TitleFri, Sep. 7 2012LocationsAvg.TotalWks.Dist.
1For A Good Time, Call...$69,536381%5633$1,242$303,5552Focus
2Ruby Sparks$15,291108%76-2$201$2,333,4757Fox Searchlight
3Cosmopolis$14,48350%45-20$322$673,7884Entertainment One Films
4To the Arctic 3D$14,42626%520$277$8,330,77321Warner Bros. / IMAX
5Safety Not Guaranteed$10,298229%546$191$3,851,80714FilmDistrict
6Prometheus$7,87679%48-7$164$126,408,55914Fox
7Born to Be Wild 3D$7,222144%330$219$20,799,11575Warner Bros. / IMAX
8Joker$5,15157%43-31$120$150,4962UTV Communications
9Abraham Lincoln: Vampire Hunter$4,79694%39-10$123$37,485,07012Fox
10Mugamoodi$4,160152%17-4$245$81,1462UTV Communications
11Nitro Circus The Movie 3D$2,978--22-9$135$3,353,9905ARC Entertainment
12A Cat In Paris$58614%52$117$315,58615GKIDS
13Easy Money (2012)$125-40%20$63$188,3929Weinstein Company