'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Sun, Sep. 16 2012

Wide (1000+)

#TitleSun, Sep. 16 2012LocationsAvg.TotalWks.Dist.
1Resident Evil: Retribution$5,054,578-34%3,012--$1,678$21,052,2271Sony / Screen Gems
2Finding Nemo 3D$4,621,446-34%2,904--$1,591$16,687,7731Disney
3The Possession$1,289,532-51%2,86026$451$41,133,4903Lionsgate
4Lawless$1,138,950-38%3,063-75$372$30,270,1313Weinstein Company
6The Expendables 2$824,323-42%2,896-364$285$80,405,9805Lionsgate
7The Odd Life of Timothy Green$703,314-43%2,415-302$291$46,372,2845Disney
8The Bourne Legacy$672,700-50%2,170-596$310$107,794,1356Universal
9The Words$649,768-49%2,8010$232$9,141,1582CBS Films
10The Campaign$558,712-49%2,002-540$279$82,870,3196Warner Bros.
11The Dark Knight Rises$545,829-47%1,581-406$345$441,053,0789Warner Bros.
12Hope Springs (2012)$428,599-49%1,946-491$220$60,475,2816Sony / Columbia
13Premium Rush$312,408-46%1,339-843$233$18,834,7824Sony / Columbia
14The Cold Light of Day$207,127-43%1,5110$137$3,279,5502Lionsgate / Summit

Limited (100 — 999)

#TitleSun, Sep. 16 2012LocationsAvg.TotalWks.Dist.
1Arbitrage$492,032-46%197--$2,498$2,002,1651Roadside Attractions
2Barfi!$338,425-27%132--$2,564$1,061,7131UTV Communications
3Ice Age: Continental Drift$173,784-41%541-222$321$157,893,66310Fox
4Diary of a Wimpy Kid: Dog Days$157,691-37%591-340$267$47,342,1307Fox
5Indiana Jones and The Raiders of the Lost Ark: The IMAX Experience$111,748-35%32255$347$2,825,4622Paramount
6The Amazing Spider-Man$96,676-40%328-88$295$261,102,26011Sony / Columbia
7Sparkle (2012)$90,152-53%494-379$182$24,008,9575Sony / TriStar
8Ted (2012)$86,310-51%411-104$210$217,431,88012Universal
9Madagascar 3: Europe's Most Wanted$84,851-39%306-39$277$215,604,24315Paramount / DreamWorks
10Hit and Run$84,101-49%651-1159$129$13,321,8164Open Road
11For A Good Time, Call...$72,107-33%10751$674$815,4733Focus
12Total Recall (2012)$65,338-48%303-199$216$58,074,6257Sony / Columbia
13Step Up Revolution$63,180-38%26870$236$34,753,5888Lionsgate / Summit
14Beasts of the Southern Wild$62,592-44%212-57$295$10,660,98412Fox Searchlight
15The Intouchables$59,781-53%180-14$332$11,940,92217Weinstein Company
16Moonrise Kingdom$46,807-47%157-43$298$44,931,56917Focus
17Tyler Perry's Madea's Witness Protection$26,633-46%160-7$166$65,623,12812Lionsgate
18The Watch$25,593-31%1383$185$34,140,1158Fox
19Magic Mike$10,594-51%115-87$92$113,665,03112Warner Bros.

Platform (1 — 99)

#TitleSun, Sep. 16 2012LocationsAvg.TotalWks.Dist.
1The Master$230,607-13%5--$46,121$736,3111Weinstein Company
2To the Arctic 3D$25,382-39%520$488$8,526,62822Warner Bros. / IMAX
3The Best Exotic Marigold Hotel$16,480-39%80-34$206$46,185,49820Fox Searchlight
4The Apparition$10,242-53%68-208$151$4,836,4144Warner Bros.
5Ruby Sparks$9,631-49%70-6$138$2,435,7658Fox Searchlight
6Safety Not Guaranteed$8,408-34%46-8$183$3,921,38815FilmDistrict
7Born to Be Wild 3D$7,056-22%330$214$20,853,20076Warner Bros. / IMAX
810 Years$6,292-32%3--$2,097$22,7071Anchor Bay Films
9Branded$5,416-24%80-227$68$343,0692Roadside Attractions
10Cosmopolis$5,180-45%31-14$167$743,6365Entertainment One Films
11Mugamoodi$910-45%3-14$303$98,1103UTV Communications
12The Oogieloves in The BIG Balloon Adventure$884-11%8-273$111$1,064,2773Kenn Viselman Presents
13Nitro Circus The Movie 3D$452-42%7-15$65$3,367,8886ARC Entertainment
14Joker$61-65%3-40$20$169,1373UTV Communications