Grosses

'The Battle of the Five Armies' Marches to $89.1M in Five Days; 'Night at the Museum: Secret of the Tomb' ($17.1M) Outpaces 'Annie' ($15.9M) for SecondDecember 22, 2014 12:50 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led this weekend's box office with $54.72 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $89.13 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.63 to 1. The five-day debut of The Battle of the Five Armies was 13 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 3.5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.56 million on Friday, increased 29 percent on Saturday to take in $21.39 million and declined 22 percent on Sunday to gross $16.76 million. That placed the film's opening weekend to Friday ratio at 3.30 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.45 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.37 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an opening weekend take of $17.10 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.66 million on Friday, increased 16 percent on Saturday to gross $6.55 million and decreased 25 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.02 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with $15.86 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is positive news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.24 million this weekend. Annie opened 32 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.29 million on Friday, increased 15 percent on Saturday to gross $6.08 million and fell 26 percent on Sunday to gross $4.49 million. That gives the film an opening weekend to Friday ratio of 3.00 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods beginning on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with $8.11 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 66 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a lackluster $38.94 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with $7.88 million. The third installment of Lionsgate's blockbuster franchise was down a solid 38 percent from last weekend. Mockingjay - Part 1 has grossed $289.36 million in 31 days, which leaves it just $10.64 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in $4.11 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,877 from 1,061 locations. Wild has grossed $7.17 million in 19 days of release.

On the limited front, UTV's PK was off to a very strong start with $3.57 million from 272 locations. That gave the Hindi language comedy starring Aamir Khan a per-location average of $13,108 for the frame. PK finished in ninth place among all films this weekend.

Daily Domestic Gross Thu, Sep. 20 2012

Wide (1000+)

#TitleThu, Sep. 20 2012LocationsAvg.TotalWks.Dist.
1Resident Evil: Retribution$1,036,402-8%3,012--$344$26,767,7271Sony / Screen Gems
2Finding Nemo 3D$686,571-4%2,904--$236$20,533,9751Disney
3Lawless$409,348-7%3,063-75$134$32,190,9193Weinstein Company
4The Possession$319,0512%2,86026$112$42,649,6273Lionsgate
5The Expendables 2$257,8121%2,896-364$89$81,561,9525Lionsgate
6The Words$241,775-5%2,8010$86$10,244,5712CBS Films
7The Bourne Legacy$217,1350%2,170-596$100$108,792,7006Universal
8The Campaign$203,4460%2,002-540$102$83,781,0656Warner Bros.
9Hope Springs (2012)$187,940-1%1,946-491$97$61,298,1556Sony / Columbia
10The Dark Knight Rises$181,1221%1,581-406$115$441,857,8709Warner Bros.
11ParaNorman$153,3504%2,326-530$66$50,237,0985Focus
12The Odd Life of Timothy Green$144,3353%2,415-302$60$47,112,7385Disney
13Premium Rush$97,547-5%1,339-843$73$19,302,7644Sony / Columbia
14The Cold Light of Day$72,676-6%1,5110$48$3,631,8512Lionsgate / Summit

Limited (100 — 999)

#TitleThu, Sep. 20 2012LocationsAvg.TotalWks.Dist.
1Arbitrage$134,083-16%197--$681$2,668,5071Roadside Attractions
2Barfi!$53,268-5%132--$404$1,334,2681UTV Communications
3Ted (2012)$39,0650%411-104$95$217,594,24512Universal
4Indiana Jones and The Raiders of the Lost Ark: The IMAX Experience$38,30514%32255$119$2,980,1892Paramount
5Hit and Run$32,163-5%651-1159$49$13,470,8414Open Road
6The Intouchables$31,8445%180-14$177$12,071,55817Weinstein Company
7Beasts of the Southern Wild$27,720-7%212-57$131$10,779,22612Fox Searchlight
8For A Good Time, Call...$27,497-1%10751$257$937,0743Focus
9Ice Age: Continental Drift$24,942-4%541-222$46$158,021,17810Fox
10Moonrise Kingdom$23,9197%157-43$152$45,033,74417Focus
11Madagascar 3: Europe's Most Wanted$15,588-4%306-39$51$215,672,79215Paramount / DreamWorks
12Diary of a Wimpy Kid: Dog Days$15,060-6%591-340$25$47,448,3997Fox
13Step Up Revolution$14,564-6%26870$54$34,819,5918Lionsgate / Summit
14The Watch$9,236-3%1383$67$34,179,6388Fox
15Tyler Perry's Madea's Witness Protection$7,7098%160-7$48$65,653,24212Lionsgate
16Magic Mike$6,331-1%115-87$55$113,689,43512Warner Bros.

Platform (1 — 99)

#TitleThu, Sep. 20 2012LocationsAvg.TotalWks.Dist.
1The Master$62,012-10%5--$12,402$1,055,8831Weinstein Company
2To the Arctic 3D$10,61515%520$204$8,573,60322Warner Bros. / IMAX
3The Best Exotic Marigold Hotel$9,0037%80-34$113$46,221,67620Fox Searchlight
4Ruby Sparks$5,7395%70-6$82$2,458,4438Fox Searchlight
5Safety Not Guaranteed$4,3875%46-8$95$3,937,91515FilmDistrict
6The Apparition$3,29212%68-208$48$4,849,1074Warner Bros.
7Cosmopolis$2,331-20%31-14$75$754,9145Entertainment One Films
8Born to Be Wild 3D$2,240-14%330$68$20,864,43476Warner Bros. / IMAX
9Branded$2,1957%80-227$27$352,8692Roadside Attractions
1010 Years$1,764-2%3--$588$30,9151Anchor Bay Films
11The Oogieloves in The BIG Balloon Adventure$234100%8-273$29$1,065,9073Kenn Viselman Presents
12Nitro Circus The Movie 3D$195-15%7-15$28$3,369,2426ARC Entertainment
13Mugamoodi$124-25%3-14$41$99,5643UTV Communications