Grosses

'San Andreas' Demolishes Expectations with $54.6M Debut; 'Aloha' Arrives with Weak $9.7M Sixth Place StartJune 01, 2015 12:40 PM

by Daniel Garris

Warner's San Andreas demolished expectations in a big way this weekend with a first place start of $54.59 million. The Dwayne Johnson led disaster film proved to be critic proof this weekend and no doubt received an added boost from Johnson's growing fanbase after the recent break-out success of Furious 7. The opening weekend performance of San Andreas was especially impressive when considering the relatively low levels of online buzz the film displayed in the weeks leading up to its release. In addition to outpacing expectations in a big way, San Andreas opened 83 percent stronger than the $29.80 million start of last year's Hercules and just 18 percent below the $66.41 million opening of 2013's World War Z.

San Andreas opened with $18.15 million on Friday (which included an estimated $3.1 million from Thursday evening shows), increased a surprisingly strong 13 percent on Saturday to take in $20.51 million and declined just 22 percent on Sunday to gross $15.93 million. That placed the film's opening weekend to Friday ratio at 3.01 to 1. That is a very encouraging early sign going forward, as is the film's A- rating on CinemaScore (which suggests that the film is going over much better with moviegoers than with critics). However, competition will be especially fierce throughout the month of June, especially from Universal's Jurassic World.

The audience breakdown for San Andreas was nearly evenly split between genders (51 percent female, 49 percent male) and skewed heavily towards moviegoers over the age of 25 (70 percent).

Pitch Perfect 2 placed in a distant second this weekend with $14.82 million. Universal's successful musical comedy sequel starring Anna Kendrick was down a sharp 52 percent from last weekend's three-day frame. While Pitch Perfect 2 continues to be quite front-loaded, the film is still outpacing expectations in a big way with a 17-day take of $147.52 million. That places the film 30 percent ahead of the $113.70 million 17-day take of last year's Neighbors. Pitch Perfect 2 could experience another sizable decline next weekend with both Fox's Spy and Focus's Insidious: Chapter 3 entering the marketplace.

On the heels of last weekend's already lackluster start, Disney's Tomorrowland was down two spots and a troubling 57 percent this weekend to place in third with $14.30 million. Mixed word of mouth and the break-out performance of San Andreas both clearly took a toll on Tomorrowland this weekend. The pricy Brad Bird directed sci-fi film starring George Clooney has grossed $63.69 million in ten days of release. Tomorrowland is currently running 13 percent behind the $73.10 million ten-day start of 2011's Super 8 and will need to stabilize very soon if it is to eventually reach the $100 million domestic mark.

Warner's Mad Max: Fury Road followed closely behind in fourth with $14.18 million. The critically acclaimed action film starring Tom Hardy and Charlize Theron was down 42 percent, which represented a solid hold given the added presence of San Andreas this weekend. Mad Max: Fury Road continues to perform on the high end of expectations with a 17-day take of $116.47 million. That places the film 7 percent ahead of the $108.45 million 17-day gross of 2012's Prometheus.

Avengers: Age of Ultron rounded out the weekend's top five with $11.40 million. The blockbuster superhero sequel from Disney and Marvel fell 47 percent from last weekend. Avengers: Age of Ultron has grossed $427.55 million through 31 days of release. The film surpassed the $424.67 million final gross of 2013's The Hunger Games: Catching Fire this weekend to move into tenth place on the all-time unadjusted domestic chart.

Meanwhile, Sony's Aloha was off to a very soft start this weekend with a sixth place take of just $9.67 million. The Cameron Crowe directed film starring Bradley Cooper, Emma Stone and Rachel McAdams opened below its already scaled back expectations. Unlike San Andreas, which was able to use Johnson's recent success with Furious 7 to its advantage, Aloha was unable to see any type of boost from Cooper's recent success with American Sniper. The one saving grace for Aloha is that the film carried a modest reported production budget of $37 million. Aloha opened 14 percent below the $11.24 million three-day start of 2009's All About Steve.

Aloha started out with $3.49 million on Friday (which included an estimated $0.50 million from Thursday evening shows), increased 6 percent on Saturday to take in $3.69 million and declined 32.5 percent on Sunday to gross $2.49 million. That gave the film an opening weekend to Friday ratio at 2.77 to 1. While a number of Crowe's previous efforts have been able to display very strong holding power, Aloha will have an uphill battle ahead of it given a soft B- rating on CinemaScore, poor critical reviews and the amount of competition it will face throughout June. The audience breakdown for the film skewed towards female moviegoers (64 percent) and towards moviegoers over the age of 30 (57 percent).

Fox's Poltergeist placed in seventh this weekend with $8.06 million. The PG-13 horror remake was down a very sharp 64 percent from last weekend. Poltergeist has grossed $38.53 million in ten days. That is towards the lower end of pre-release expectations and places the film 7 percent behind the $41.53 million ten-day take of 2013's Evil Dead.

Daily Domestic Gross Sat, Sep. 22 2012

Wide (1000+)

#TitleSat, Sep. 22 2012LocationsAvg.TotalWks.Dist.
1House at the End of the Street$5,378,11516%3,083--$1,744$9,999,3741Relativity Media
2Trouble with the Curve$5,310,76027%3,212--$1,653$9,482,3051Warner Bros.
3End of Watch$5,121,32611%2,730--$1,876$9,724,5171Open Road
4Finding Nemo 3D$4,514,68188%2,9040$1,555$27,456,2082Disney
5Resident Evil: Retribution$2,894,04948%3,0164$960$31,620,9942Sony / Screen Gems
6Dredd 3D$2,418,0789%2,506--$965$4,638,0211Lionsgate
7The Possession$1,247,15754%2,598-262$480$44,705,5854Lionsgate
8ParaNorman$1,126,193142%1,617-709$696$51,829,0176Focus
9Lawless$1,008,18842%2,614-449$386$33,911,0414Weinstein Company
10The Bourne Legacy$787,05064%1,431-739$550$110,059,1357Universal
11The Odd Life of Timothy Green$745,99396%1,752-663$426$48,240,0736Disney
12The Expendables 2$681,11471%1,820-1076$374$82,642,2126Lionsgate
13The Campaign$568,23951%1,250-752$455$84,725,6527Warner Bros.
14Hope Springs (2012)$403,60957%1,147-799$352$61,959,0357Sony / Columbia
152016: Obama's America$387,16234%1,216--$318$31,760,18911Rocky Mountain Pictures
16The Words$355,88555%1,247-1554$285$10,829,3363CBS Films
17Last Ounce of Courage$223,53326%1,064--$210$2,604,3692Rocky Mountain Pictures

Limited (100 — 999)

#TitleSat, Sep. 22 2012LocationsAvg.TotalWks.Dist.
1The Master$1,946,91939%788783$2,471$4,400,1802Weinstein Company
2The Dark Knight Rises$608,41475%948-633$642$442,814,11610Warner Bros.
3Arbitrage$578,44177%24447$2,371$3,573,7602Roadside Attractions
4Barfi!$295,40777%130-2$2,272$1,796,3772UTV Communications
5Ice Age: Continental Drift$259,580115%420-121$618$158,401,76011Fox
6Premium Rush$170,98857%567-772$302$19,582,7245Sony / Columbia
7Diary of a Wimpy Kid: Dog Days$162,245135%374-217$434$47,679,8278Fox
8Heroine$156,84810%114--$1,376$299,3111UTV Communications
9Total Recall (2012)$125,18449%32219$389$58,390,1118Sony / Columbia
10The Amazing Spider-Man$114,43968%253-75$452$261,406,85512Sony / Columbia
11Ted (2012)$111,34055%293-118$380$217,777,37013Universal
12Madagascar 3: Europe's Most Wanted$107,139112%240-66$446$215,830,42016Paramount / DreamWorks
13The Intouchables$89,73492%156-24$575$12,208,10718Weinstein Company
14Step Up Revolution$66,39583%182-86$365$34,922,1819Lionsgate / Summit
15Sparkle (2012)$64,05097%206-288$311$24,230,0076Sony / TriStar
16For A Good Time, Call...$62,12127%105-2$592$1,048,1674Focus
17Hit and Run$60,02146%291-360$206$13,572,0955Open Road
18Beasts of the Southern Wild$57,38074%132-80$435$10,869,62813Fox Searchlight
19Moonrise Kingdom$56,78744%120-37$473$45,129,88518Focus
20The Cold Light of Day$28,78545%155-1356$186$3,680,4533Lionsgate / Summit

Platform (1 — 99)

#TitleSat, Sep. 22 2012LocationsAvg.TotalWks.Dist.
1The Perks of Being A Wallflower$86,6192%4--$21,655$171,5351Lionsgate / Summit
2My Uncle Rafael$38,84810%14--$2,775$74,2101Rocky Mountain Pictures
3To the Arctic 3D$37,89789%520$729$8,631,50523Warner Bros. / IMAX
4Indiana Jones and The Raiders of the Lost Ark: The IMAX Experience$33,86872%85-237$398$3,033,7973Paramount
510 Years$30,75419%4340$715$87,7592Anchor Bay Films
6The Watch$24,62066%77-61$320$34,219,1349Fox
7The Best Exotic Marigold Hotel$17,78253%47-33$378$46,251,11121Fox Searchlight
8Born to Be Wild 3D$9,04548%330$274$20,879,60777Warner Bros. / IMAX
9Ruby Sparks$8,66642%43-27$202$2,473,2099Fox Searchlight
10Safety Not Guaranteed$8,40730%40-6$210$3,952,78916FilmDistrict
11Magic Mike$8,2957%55-60$151$113,705,50113Warner Bros.
12The Apparition$5,99475%35-33$171$4,858,5265Warner Bros.
13Toys in the Attic$2,50538%6--$418$46,5163Hannover House
14Husbands In Goa$2,218101%7--$317$3,3241UTV Communications
15Mugamoodi$1,218111%1-2$1,218$101,3584UTV Communications
16Cosmopolis$1,15037%9-22$128$756,9066Entertainment One Films
17Nitro Circus The Movie 3D$86581%70$124$3,370,5857ARC Entertainment
18Branded$1295%2-78$65$353,1213Roadside Attractions