'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Mon, Oct. 8 2012

Wide (1000+)

#TitleMon, Oct. 8 2012LocationsAvg.TotalWks.Dist.
1Taken 2$5,501,950-55%3,661--$1,503$55,016,7191Fox
2Hotel Transylvania$4,656,067-47%3,3523$1,389$81,367,9942Sony / Columbia
3Pitch Perfect$1,897,450-53%2,7702435$685$23,590,4882Universal
4Looper$1,737,417-50%2,9931$580$41,954,0692Sony / TriStar
6End of Watch$603,011-49%2,370-410$254$33,453,0283Open Road
7Trouble with the Curve$504,169-49%3,003-209$168$30,173,1453Warner Bros.
8House at the End of the Street$405,929-57%2,720-363$149$27,995,0963Relativity Media
9Finding Nemo 3D$332,972-39%1,746-893$191$39,371,9694Disney
10Resident Evil: Retribution$165,373-53%1,361-1020$122$41,174,1694Sony / Screen Gems
11Won't Back Down$150,081-48%2,5172$60$4,633,7512Fox

Limited (100 — 999)

#TitleMon, Oct. 8 2012LocationsAvg.TotalWks.Dist.
1The Master$270,630-48%8648$313$12,607,6624Weinstein Company
2The Perks of Being A Wallflower$227,214-49%221119$1,028$3,576,0793Lionsgate / Summit
3Dredd 3D$116,580-42%831-1726$140$12,812,2353Lionsgate
4The Dark Knight Rises$103,983-48%575-80$181$445,473,62412Warner Bros.
5Arbitrage$82,700-55%244-12$339$6,138,6814Roadside Attractions
6The Possession$62,059-60%821-797$76$48,453,4426Lionsgate
7The Bourne Legacy$50,610-43%482-342$105$112,325,9159Universal
8Ice Age: Continental Drift$50,008-48%300-87$167$159,523,27013Fox
9The Odd Life of Timothy Green$47,613-32%534-653$89$50,247,5338Disney
10Diary of a Wimpy Kid: Dog Days$31,358-41%257-75$122$48,283,95410Fox
11Lawless$30,151-67%611-892$49$37,031,6116Weinstein Company
13The Campaign$24,780-45%303-327$82$86,290,1519Warner Bros.
14The Expendables 2$22,171-54%313-502$71$84,392,5298Lionsgate
15Ted (2012)$20,570-49%187-38$110$218,364,66515Universal
16Barfi!$20,438-61%110-17$186$2,712,5994UTV Communications
17Madagascar 3: Europe's Most Wanted$19,633-39%155-48$127$216,253,38718Paramount / DreamWorks

Platform (1 — 99)

#TitleMon, Oct. 8 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$23,843-29%520$459$8,989,40225Warner Bros. / IMAX
2The Intouchables$18,101-45%84-37$215$12,657,24020Weinstein Company
3Moonrise Kingdom$9,693-38%9210$105$45,391,85020Focus
4Beasts of the Southern Wild$9,259-26%51-18$182$11,110,75715Fox Searchlight
5Born to Be Wild 3D$8,888-25%330$269$20,989,83479Warner Bros. / IMAX
6Thaandavam$8,538-37%21-24$407$192,1992UTV Communications
7The Best Exotic Marigold Hotel$4,05023%18-14$225$46,347,58423Fox Searchlight
8Escape Fire: The Fight To Rescue American Healthcare$3,406-54%12--$284$34,3591Roadside Attractions
9The Watch$2,502-58%32-14$78$34,334,40711Fox
10For A Good Time, Call...$2,379-36%43-41$55$1,246,3406Focus
11Heroine$2,023-41%18-79$112$595,3673UTV Communications
12The Apparition$1,955-58%38-27$51$4,932,7537Warner Bros.
13Safety Not Guaranteed$1,411-31%24-10$59$3,995,32218FilmDistrict
1410 Years$556-64%21-42$26$201,7024Anchor Bay Films
15Toys in the Attic$216-58%4-2$54$63,2315Hannover House
16Nitro Circus The Movie 3D$172-66%6-1$29$3,377,0779ARC Entertainment