Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Wed, Nov. 7 2012

Wide (1000+)

#TitleWed, Nov. 7 2012LocationsAvg.TotalWks.Dist.
1Wreck-It Ralph$1,822,013-62%3,752--$486$58,572,6701Disney
2Flight$1,750,120-21%1,884--$929$30,832,7601Paramount
3Argo$742,280-13%2,774-81$268$78,173,5074Warner Bros.
4The Man With the Iron Fists$486,505-33%1,868--$260$9,769,7351Universal
5Cloud Atlas$419,169-19%2,0135$208$19,784,4022Warner Bros.
6Taken 2$361,842-29%2,639-356$137$126,898,4165Fox
7Silent Hill: Revelation 3D$255,404-30%2,9330$87$14,808,8052Open Road
8Paranormal Activity 4$217,085-32%3,006-406$72$50,380,6493Paramount
9Here Comes the Boom$185,573-50%2,314-177$80$36,296,1854Sony / Columbia
10Pitch Perfect$165,950-42%1,502-497$110$56,324,6086Universal
11Hotel Transylvania$165,784-64%2,922-354$57$138,353,0996Sony / Columbia
12Sinister$157,840-26%1,882-465$84$44,875,1344Lionsgate / Summit
13Alex Cross$126,821-33%1,648-893$77$23,553,0913Lionsgate / Summit
14Chasing Mavericks$95,105-30%2,03028$47$4,699,5512Fox
15Fun Size$87,618-62%3,0162$29$7,935,3482Paramount

Limited (100 — 999)

#TitleWed, Nov. 7 2012LocationsAvg.TotalWks.Dist.
1Looper$103,211-15%696-493$148$63,985,3436Sony / TriStar
2The Perks of Being A Wallflower$84,652-29%622-114$136$13,371,1647Lionsgate / Summit
3Seven Psychopaths$64,851-18%459-544$141$13,624,7544CBS Films
4Frankenweenie$41,235-44%857-881$48$33,510,9875Disney
5The Dark Knight Rises$23,2391%2910$80$447,595,45516Warner Bros.
6The Master$19,02520%138-63$138$15,563,0058Weinstein Company
7Trouble with the Curve$16,962-27%286-134$59$35,018,2717Warner Bros.
8End of Watch$15,485-10%158-132$98$38,901,1057Open Road
9ParaNorman$11,951-48%246-34$49$55,281,97812Focus
10Arbitrage$10,879-21%116-9$94$7,570,0578Roadside Attractions
11The Campaign$9,308-18%188-34$50$86,775,20413Warner Bros.
12The Expendables 2$9,219-10%173-5$53$84,883,88212Lionsgate
13The Bourne Legacy$9,180-8%153-38$60$113,194,00013Universal
14The Possession$7,195-11%15573$46$49,005,61610Lionsgate
15Ice Age: Continental Drift$6,061-45%157-35$39$160,445,84217Fox
16House at the End of the Street$4,130-21%128-174$32$31,196,1957Relativity Media

Platform (1 — 99)

#TitleWed, Nov. 7 2012LocationsAvg.TotalWks.Dist.
1The Sessions$41,3554%6949$599$1,064,4613Fox Searchlight
2To the Arctic 3D$10,022-21%520$193$9,564,89929Warner Bros. / IMAX
3A Late Quartet$6,291-18%9--$699$99,7221Entertainment One / RKO
4Born to Be Wild 3D$5,406-4%300$180$21,221,60083Warner Bros. / IMAX
5Luv Shuv Tey Chicken Khurana$4,426-35%60--$74$111,2901UTV Communications
6Atlas Shrugged: Part 2$3,73411%70-77$53$3,296,5764Atlas Distribution
7The Intouchables$2,881-8%28-20$103$12,946,48824Weinstein Company
8Diary of a Wimpy Kid: Dog Days$2,374-68%95-21$25$48,749,86814Fox
9The Bay$2,157-16%23--$94$26,8441Roadside Attractions
10Lawless$1,459-1%35-61$42$37,369,96610Weinstein Company
11Won't Back Down$1,275-37%41-24$31$5,290,0566Fox
12This Must Be the Place$1,201-8%2--$601$11,6311Weinstein Company
13War of the Buttons (2012)$390-27%6-2$65$47,2734Weinstein Company
14Escape Fire: The Fight To Rescue American Healthcare$286-19%40$72$70,7925Roadside Attractions
15Vamps$693%1--$69$6961Anchor Bay Films