Grosses

'The Equalizer' Impresses with $34.1M Start; 'The Maze Runner' Holds Up Well with $17.4M; 'The Boxtrolls' Debuts in Third with Very Solid $17.3MSeptember 29, 2014 01:07 PM

by Daniel Garris

Sony's The Equalizer debuted in first place this weekend with a strong start of $34.14 million. The action thriller starring Denzel Washington debuted towards the higher end of pre-release expectations, which were lofty, especially for the month of September. Without adjusting for ticket price inflation, The Equalizer delivered the fourth largest opening weekend ever for the month of September (behind only 2012's Hotel Transylvania, 2013's Insidious Chapter 2 and 2002's Sweet Home Alabama). The film's debut represented the third largest opening weekend performance ever for Washington (behind only 2007's American Gangster and 2012's Safe House). The Equalizer opened 4 percent stronger than the $32.79 million start of 2010's The Book of Eli and 15 percent below the $40.17 million start of Safe House.

The Equalizer opened with $12.49 million on Friday (which included an estimated $1.5 million from Thursday night shows), increased 8 percent on Saturday to gross $13.49 million and declined 40 percent on Sunday to take in $8.15 million. That placed the film's opening weekend to Friday ratio at 2.73 to 1. The audience breakdown for the film skewed slightly towards male moviegoers (52 percent) and towards moviegoers 30 years and older (65 percent). The Equalizer received an A- rating on CinemaScore, which is an encouraging sign for the film going forward.

The Maze Runner placed in second with $17.44 million. The young adult adaptation from Fox held up relatively well this weekend, as it was down 46 percent from last weekend's strong start. The Maze Runner has grossed $57.96 million in ten days and continues to display strong early holding power for a young adult adaptation. Thanks in part to a significantly stronger second weekend hold, The Maze Runner is now running 32 percent ahead of the $44.01 million ten-day take of last year's Ender's Game and is already on the verge of reaching the $61.74 million final domestic gross of Ender's Game.

The Boxtrolls was off to a very solid third place start this weekend with $17.28 million. The latest 3D stop motion animated film from Focus and Laika debuted a bit above pre-release expectations. Compared to previous films from Focus and Laika, The Boxtrolls opened 23 percent ahead of the $14.09 million start of 2012's ParaNorman and a slim 3 percent ahead of the $16.85 million start of 2009's Coraline. ParaNorman and Coraline both displayed terrific holding power and going forward The Boxtrolls will hope to accomplish the same.

The Boxtrolls opened with $4.93 million on Friday, increased a strong 51 percent on Saturday to gross $7.46 million and declined 34.5 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.51 to 1. The audience breakdown for the film skewered towards female moviegoers (57 percent). The Boxtrolls received a solid B+ rating on CinemaScore.

Warner's This Is Where I Leave You placed in fourth with $6.89 million. The modestly budgeted comedy starring Jason Bateman and Tina Fey held up well this weekend, as it was down 40 percent from last weekend's so-so start. This Is Where I Leave You has grossed $22.44 million in ten days. That places the film 13.5 percent behind the $25.94 million ten-day start of 2011's The Change-Up (which fell 53 percent in its second weekend to gross $6.31 million).

Fellow Warner Bros. release Dolphin Tale 2 rounded out the weekend's top five with $4.79 million. The family film sequel was down 46 percent from last weekend, as the film appears to have taken a bit of a hit from The Boxtrolls arriving in the marketplace. Dolphin Tale 2 has grossed $33.62 million in 17 days. The film is currently running 31 percent behind the $49.04 million 17-day take of 2011's Dolphin Tale and is displaying significantly softer holding power.

No Good Deed followed in sixth with $4.51 million. Sony's low-budget thriller starring Idris Elba and Taraji P. Henson was down 54 percent. No Good Deed continues to be very front-loaded, but has still grossed a healthy $46.53 million in 17 days.

Universal's A Walk Among the Tombstones was down five spots and a massive 67 percent from last weekend with a seventh place take of $4.19 million. Lackluster word of mouth and the new direct competition from The Equalizer both had a clear negative effect on the Liam Neeson led action thriller this weekend. A Walk Among the Tombstones is now running below expectations with a ten-day start of $20.83 million.

Guardians of the Galaxy was down just 28 percent to place in eighth with $3.77 million. In the process, the blockbuster sci-fi superhero film from Disney and Marvel surpassed the $318.41 million final unadjusted gross of 2008's Iron Man. Guardians of the Galaxy has grossed a massive $319.17 million through 59 days of release.

Daily Domestic Gross Tue, Nov. 20 2012

Wide (1000+)

#TitleTue, Nov. 20 2012LocationsAvg.TotalWks.Dist.
1The Twilight Saga: Breaking Dawn - Part 2$11,772,33817%4,070--$2,892$162,930,6821Lionsgate / Summit
2Skyfall$5,639,79541%3,5050$1,609$170,595,3442Sony / Columbia
3Lincoln$3,155,95928%1,7751764$1,778$28,080,8692Disney / DreamWorks
4Wreck-It Ralph$2,812,98445%3,622-130$777$126,501,9533Disney
5Flight$1,155,27137%2,612565$442$63,522,1963Paramount
6Argo$601,46649%2,210-553$272$93,003,7796Warner Bros.
7Taken 2$324,65043%2,063-424$157$135,202,8987Fox
8Pitch Perfect$274,89058%1,122-269$245$61,533,0138Universal
9Here Comes the Boom$217,88956%1,350-694$161$41,349,2796Sony / Columbia
10Hotel Transylvania$158,94434%1,248-1318$127$143,012,1458Sony / Columbia

Limited (100 — 999)

#TitleTue, Nov. 20 2012LocationsAvg.TotalWks.Dist.
1Cloud Atlas$166,92135%920-1103$181$25,214,0544Warner Bros.
2Jab Tak Hai Jaan$138,04480%1600$863$2,156,6421Yash Raj Films
3The Perks of Being A Wallflower$132,67860%511-96$260$15,788,0439Lionsgate / Summit
4The Man With the Iron Fists$131,96538%910-962$145$14,909,3953Universal
5The Sessions$118,23322%516388$229$3,029,3335Fox Searchlight
6Sinister$72,65931%789-765$92$47,579,2466Lionsgate / Summit
7Paranormal Activity 4$59,64541%850-1498$70$53,606,6835Paramount
8Alex Cross$38,66530%535-555$72$25,263,1685Lionsgate / Summit
9Looper$36,89972%214-277$172$65,175,3728Sony / TriStar
10Silent Hill: Revelation 3D$35,09017%456-1446$77$17,192,8584Open Road
11Chasing Mavericks$32,84526%198-261$166$5,677,9544Fox
12Seven Psychopaths$28,00531%171-185$164$14,506,9706CBS Films
13Fun Size$23,50660%388-913$61$9,191,8394Paramount
14A Late Quartet$20,29528%10038$203$566,9793Entertainment One / RKO
15ParaNorman$19,65518%180-18$109$55,670,16714Focus
16Trouble with the Curve$19,16551%272-149$70$35,561,2759Warner Bros.
17House at the End of the Street$16,07513%17597$92$31,384,9279Relativity Media
18The Dark Knight Rises$14,12524%160-83$88$447,936,62018Warner Bros.
19Ice Age: Continental Drift$13,56857%132-15$103$160,714,31019Fox
20The Campaign$3,81414%101-37$38$86,904,34215Warner Bros.

Platform (1 — 99)

#TitleTue, Nov. 20 2012LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$57,14515%16--$3,572$549,6431Weinstein Company
2Anna Karenina (2012)$36,47910%16--$2,280$390,3491Focus
3To the Arctic 3D$17,297-1%520$333$9,849,73831Warner Bros. / IMAX
4Diary of a Wimpy Kid: Dog Days$8,87228%72-10$123$48,885,33116Fox
5End of Watch$8,60510%75-50$115$39,142,9189Open Road
6The Master$8,07726%52-36$155$15,803,18010Weinstein Company
7Born to Be Wild 3D$7,6549%300$255$21,332,13085Warner Bros. / IMAX
8Arbitrage$7,01216%80-7$88$7,774,76910Roadside Attractions
9The Expendables 2$5,90021%95-39$62$85,028,19214Lionsgate
10The Intouchables$4,51118%24-10$188$13,011,93226Weinstein Company
11The Possession$4,23017%81-40$52$49,130,15412Lionsgate
12This Must Be the Place$2,553-28%154$170$93,3363Weinstein Company
13Lawless$1,07436%19-1$57$37,390,89912Weinstein Company
14Atlas Shrugged: Part 2$1,01933%15-28$68$3,327,7376Atlas Distribution