Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Mon, Nov. 26 2012

Wide (1000+)

#TitleMon, Nov. 26 2012LocationsAvg.TotalWks.Dist.
1The Twilight Saga: Breaking Dawn - Part 2$2,553,058-72%4,0700$627$229,919,1762Lionsgate / Summit
2Skyfall$1,923,566-72%3,52621$546$223,067,6883Sony / Columbia
3Lincoln$1,763,361-70%2,018243$874$64,604,1573Disney / DreamWorks
4Life of Pi$1,362,918-73%2,927--$466$31,936,0191Fox
5Rise of The Guardians$840,220-84%3,653--$230$33,181,3101Paramount / DreamWorks
6Red Dawn (2012)$820,173-71%2,725--$301$22,509,3351FilmDistrict
7Wreck-It Ralph$561,576-84%3,259-363$172$149,840,2754Disney
8Flight$538,036-68%2,63826$204$75,257,0264Paramount
9Argo$212,327-72%1,255-955$169$98,274,6367Warner Bros.

Limited (100 — 999)

#TitleMon, Nov. 26 2012LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$324,366-69%367351$884$6,534,1332Weinstein Company
2The Sessions$68,254-62%515-1$133$3,998,2536Fox Searchlight
3Taken 2$54,379-68%763-1300$71$136,531,3828Fox
4Cloud Atlas$36,214-66%258-662$140$25,825,0715Warner Bros.
5Pitch Perfect$31,980-73%492-630$65$62,603,9089Universal
6Looper$29,257-59%29379$100$65,616,3129Sony / TriStar
7The Perks of Being A Wallflower$23,486-69%242-269$97$16,347,02310Lionsgate / Summit
8Here Comes the Boom$22,198-74%490-860$45$42,059,4387Sony / Columbia
9The Man With the Iron Fists$19,475-58%205-705$95$15,221,3854Universal
10Hotel Transylvania$14,175-84%464-784$31$143,516,3059Sony / Columbia
11Silent Hill: Revelation 3D$9,703-59%190-266$51$17,385,8045Open Road
12Alex Cross$7,254-64%144-391$50$25,411,6576Lionsgate / Summit
13Sinister$5,798-60%127-662$46$47,711,5017Lionsgate / Summit
14Trouble with the Curve$5,589-61%140-132$40$35,668,02810Warner Bros.
15House at the End of the Street$4,632-70%138-37$34$31,493,30610Relativity Media
16Fun Size$4,630-76%144-244$32$9,302,4125Paramount
17ParaNorman$3,991-84%134-46$30$55,800,56315Focus
18The Dark Knight Rises$3,668-72%108-52$34$448,038,03019Warner Bros.
19Paranormal Activity 4$3,401-63%108-742$31$53,680,1126Paramount
20Ice Age: Continental Drift$3,067-82%109-23$28$160,821,63120Fox

Platform (1 — 99)

#TitleMon, Nov. 26 2012LocationsAvg.TotalWks.Dist.
1Anna Karenina (2012)$69,451-72%6650$1,052$1,604,2832Focus
2Hitchcock$21,946-67%17--$1,291$309,6611Fox Searchlight
3A Late Quartet$11,427-68%88-12$130$745,3054Entertainment One / RKO
4Seven Psychopaths$9,842-50%82-89$120$14,641,1657CBS Films
5To the Arctic 3D$7,625-51%520$147$9,965,59632Warner Bros. / IMAX
6Chasing Mavericks$4,094-73%60-138$68$5,775,5475Fox
7Born to Be Wild 3D$4,089-48%300$136$21,379,38486Warner Bros. / IMAX
8End of Watch$3,156-60%34-41$93$39,194,58710Open Road
9The Master$2,910-66%25-27$116$15,845,41011Weinstein Company
10Arbitrage$2,463-74%48-32$51$7,819,37011Roadside Attractions
11The Polar Express (2012 re-issue)$1,837-86%15--$122$109,1701Warner Bros.
12This Must Be the Place$1,174-73%8-7$147$117,4244Weinstein Company
13Diary of a Wimpy Kid: Dog Days$1,035-89%59-13$18$48,938,02217Fox
14The Intouchables$647-75%262$25$13,030,78227Weinstein Company
15Atlas Shrugged: Part 2$501-53%3520$14$3,334,3347Atlas Distribution
16Lawless$327-77%11-8$30$37,397,61813Weinstein Company