'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Tue, Dec. 18 2012

Wide (1000+)

#TitleTue, Dec. 18 2012LocationsAvg.TotalWks.Dist.
1The Hobbit: An Unexpected Journey$7,855,0902%4,045--$1,942$100,210,6861Warner Bros. / New Line
2Lincoln$934,86516%2,285271$409$109,428,1006Disney / DreamWorks
3Skyfall$884,75126%2,924-477$303$273,507,8186Sony / Columbia
4Life of Pi$850,97141%2,548-398$334$71,026,7584Fox
5Rise of The Guardians$737,17949%3,387-252$218$72,316,4104Paramount / DreamWorks
6The Twilight Saga: Breaking Dawn - Part 2$608,15416%3,042-604$200$277,958,0255Lionsgate / Summit
7Playing For Keeps (2012)$421,01026%2,8403$148$11,491,5072FilmDistrict
8Wreck-It Ralph$337,37931%2,249-497$150$169,316,7277Disney
9Red Dawn (2012)$273,23219%2,250-504$121$41,407,7344FilmDistrict
11Killing Them Softly$176,24822%1,427-997$124$14,461,4733Weinstein Company

Limited (100 — 999)

#TitleTue, Dec. 18 2012LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$309,75921%3710$835$17,544,4265Weinstein Company
2Anna Karenina (2012)$169,57319%409-13$415$8,692,4605Focus
3Argo$164,15214%667-277$246$105,263,36410Warner Bros.
4Hitchcock$163,78221%561380$292$3,371,4784Fox Searchlight
5The Collection$69,5634%621-782$112$6,657,2313LD Entertainment
6Taken 2$36,1767%339-91$107$138,202,35811Fox
7Pitch Perfect$33,2005%332-55$100$63,934,16312Universal
8Talaash$23,505110%113-49$208$2,741,1693Reliance Entertainment
9The Sessions$21,54131%151-46$143$5,246,5229Fox Searchlight
10The Perks of Being A Wallflower$16,87117%125-50$135$17,039,24813Lionsgate / Summit
11Looper$14,63410%190-42$77$66,333,02312Sony / TriStar
12End of Watch$14,0205%172-1077$82$40,497,30613Open Road
13Sinister$10,7979%184107$59$47,938,16610Lionsgate / Summit
14Seven Psychopaths$9,78410%100-41$98$15,008,41910CBS Films
15Alex Cross$9,62818%175-39$55$25,757,5619Lionsgate / Summit
16The Man With the Iron Fists$7,87525%105-76$75$15,622,7157Universal
17Paranormal Activity 4$7,4268%157109$47$53,822,5669Paramount

Platform (1 — 99)

#TitleTue, Dec. 18 2012LocationsAvg.TotalWks.Dist.
1Hyde Park on Hudson$32,5463%3632$904$469,0212Focus
2Cloud Atlas$17,09623%98-93$174$26,654,2688Warner Bros.
3The Polar Express (2012 re-issue)$16,69249%14-3$1,192$477,3554Warner Bros.
4To the Arctic 3D$16,21468%520$312$10,233,93735Warner Bros. / IMAX
5A Late Quartet$8,019-9%46-17$174$1,101,2037Entertainment One / RKO
6The Intouchables$6,209215%2513$248$13,078,08430Weinstein Company
7Born to Be Wild 3D$6,147-10%300$205$21,522,31789Warner Bros. / IMAX
8Ice Age: Continental Drift$3,93027%84-6$47$161,018,41723Fox
9The Master$2,370-2%14-9$169$15,917,28614Weinstein Company
11Hecho en Mexico$1,4156%10-16$142$148,6873Lionsgate / Pantelion
12Arbitrage$1,23629%10-15$124$7,892,89314Roadside Attractions
13House at the End of the Street$1,0226%41-27$25$31,609,58513Relativity Media
14This Must Be the Place$596-2%3-2$199$143,4487Weinstein Company