Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Sun, Feb. 24 2013

Wide (1000+)

#TitleSun, Feb. 24 2013LocationsAvg.TotalWks.Dist.
1Snitch (2013)$3,383,094-40%2,511--$1,347$13,167,6071Lionsgate / Summit
2Identity Thief$3,255,455-51%3,22257$1,010$93,619,6153Universal
3Escape From Planet Earth$3,139,061-39%3,35365$936$34,812,6992Weinstein Company
4A Good Day to Die Hard$2,613,433-45%3,5552$735$51,967,8972Fox
5Safe Haven$2,145,432-55%3,2230$666$47,916,3562Relativity Media
6Dark Skies$1,601,374-54%2,313--$692$8,189,1661Weinstein / Dimension
7Silver Linings Playbook$1,302,287-55%2,012-190$647$107,176,01215Weinstein Company
8Warm Bodies$1,112,230-51%2,644-253$421$58,243,4414Lionsgate / Summit
9Beautiful Creatures (2013)$916,573-44%2,9500$311$16,570,5982Warner Bros.
10Side Effects (2013)$736,003-55%2,070-535$356$25,099,5553Open Road
11Zero Dark Thirty$508,595-56%1,197-330$425$91,539,07510Sony / Columbia
12Hansel and Gretel: Witch Hunters$484,518-38%1,425-678$340$52,945,0865Paramount
13Mama$266,945-53%1,163-485$230$70,230,5706Universal

Limited (100 — 999)

#TitleSun, Feb. 24 2013LocationsAvg.TotalWks.Dist.
1Life of Pi$401,147-52%572-75$701$113,525,12614Fox
2Argo$391,144-59%802-101$488$129,653,50220Warner Bros.
3Lincoln$364,264-52%875-132$416$178,603,57116Disney / DreamWorks
4Quartet$256,290-53%35623$720$8,844,9507Weinstein Company
5Django Unchained$232,065-51%659-358$352$158,783,4309Weinstein Company
6Wreck-It Ralph$183,053-42%402-104$455$186,676,41117Disney
7The Hobbit: An Unexpected Journey$155,110-42%388-217$400$300,952,37911Warner Bros. / New Line
8Les Miserables (2012)$154,575-51%462-214$335$146,696,6909Universal
9Kai Po Che$134,995-46%110--$1,227$522,7651UTV Motion Pictures
10Bless Me, Ultima$132,547-33%263--$504$947,2291Arenas Entertainment
11Rise of The Guardians$111,913-36%305-33$367$102,017,12314Paramount / DreamWorks
12Parental Guidance$71,707-51%381-222$188$75,772,7339Fox
13The Impossible$66,576-53%273-149$244$18,052,76010Lionsgate / Summit
14A Haunted House$61,004-34%302-38$202$39,863,7207Open Road
15The Twilight Saga: Breaking Dawn - Part 2$58,647-40%223-31$263$292,123,22115Lionsgate / Summit
16Gangster Squad$37,279-40%202-8$185$45,595,2197Warner Bros.
17The Guilt Trip$34,895-45%18698$188$36,961,59210Paramount
18Parker$34,729-35%212-493$164$17,365,6485FilmDistrict
19Skyfall$29,151-58%184-78$158$304,164,76016Sony / Columbia
20The Last Stand$16,415-32%11460$144$12,026,6706Lionsgate
21Jack Reacher$14,107-58%100-75$141$79,465,89010Paramount
22Bullet to the Head$11,489-33%105-365$109$9,397,5234Warner Bros.

Platform (1 — 99)

#TitleSun, Feb. 24 2013LocationsAvg.TotalWks.Dist.
1Hyde Park on Hudson$15,061-52%65-21$232$6,126,49212Focus
2To the Arctic 3D$15,003-30%520$289$11,387,80745Warner Bros. / IMAX
3Broken City$12,868-42%98-35$131$19,583,5526Fox
4This is 40$10,515-53%96-71$110$67,523,38510Universal
5Stand Up Guys$8,474-50%41-78$207$3,264,1174Lionsgate / Roadside
6Born to Be Wild 3D$7,988-35%300$266$22,045,26599Warner Bros. / IMAX
7Texas Chainsaw 3D$6,646-32%44-52$151$34,334,2568Lionsgate
8ABCD - Any Body Can Dance$4,977-24%9-13$553$218,2573UTV Motion Pictures
9Anna Karenina (2012)$3,648-56%28-23$130$12,802,90715Focus
10Hitchcock$3,605-40%162$225$5,963,60814Fox Searchlight
11The Sessions$2,274-52%160$142$5,972,47819Fox Searchlight
12Movie 43$2,220-62%21-14$106$8,799,3745Relativity Media
13Race 2$1,191-26%5-6$238$1,578,9965UTV Motion Pictures
14A Late Quartet$1,172-49%7-6$167$1,544,77017Entertainment One / RKO
15Camp (2013)$513-27%1--$513$7,7851Freestyle Releasing