Grosses

'The Battle of the Five Armies' Marches to $89.1M in Five Days; 'Night at the Museum: Secret of the Tomb' ($17.1M) Outpaces 'Annie' ($15.9M) for SecondDecember 22, 2014 12:50 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led this weekend's box office with $54.72 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $89.13 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.63 to 1. The five-day debut of The Battle of the Five Armies was 13 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 3.5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.56 million on Friday, increased 29 percent on Saturday to take in $21.39 million and declined 22 percent on Sunday to gross $16.76 million. That placed the film's opening weekend to Friday ratio at 3.30 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.45 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.37 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an opening weekend take of $17.10 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.66 million on Friday, increased 16 percent on Saturday to gross $6.55 million and decreased 25 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.02 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with $15.86 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is positive news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.24 million this weekend. Annie opened 32 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.29 million on Friday, increased 15 percent on Saturday to gross $6.08 million and fell 26 percent on Sunday to gross $4.49 million. That gives the film an opening weekend to Friday ratio of 3.00 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods beginning on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with $8.11 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 66 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a lackluster $38.94 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with $7.88 million. The third installment of Lionsgate's blockbuster franchise was down a solid 38 percent from last weekend. Mockingjay - Part 1 has grossed $289.36 million in 31 days, which leaves it just $10.64 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in $4.11 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,877 from 1,061 locations. Wild has grossed $7.17 million in 19 days of release.

On the limited front, UTV's PK was off to a very strong start with $3.57 million from 272 locations. That gave the Hindi language comedy starring Aamir Khan a per-location average of $13,108 for the frame. PK finished in ninth place among all films this weekend.

Daily Domestic Gross Tue, Mar. 5 2013

Wide (1000+)

#TitleTue, Mar. 5 2013LocationsAvg.TotalWks.Dist.
1Jack the Giant Slayer$2,091,49126%3,525--$593$30,956,8331Warner Bros. / New Line
221 And Over$904,38222%2,771--$326$10,401,5891Relativity Media
3Identity Thief$807,33528%3,2308$250$108,870,4354Universal
4Snitch (2013)$684,74027%2,5110$273$25,700,8992Lionsgate / Summit
5Safe Haven$602,88444%2,951-272$204$58,093,8763Relativity Media
6Silver Linings Playbook$469,69119%1,836-176$256$116,166,71216Weinstein Company
7A Good Day to Die Hard$463,30129%2,589-966$179$60,518,2363Fox
8Escape From Planet Earth$451,61135%3,110-243$145$43,892,1493Weinstein Company
9The Last Exorcism Part II$367,23711%2,700--$136$8,427,1811CBS Films
10Dark Skies$282,96222%2,3130$122$13,880,2482Weinstein / Dimension
11Side Effects (2013)$184,22230%1,112-958$166$28,398,8574Open Road
12Warm Bodies$177,08214%1,930-714$92$62,270,0395Lionsgate / Summit
13Beautiful Creatures (2013)$72,4191%1,075-1875$67$18,702,1893Warner Bros.

Limited (100 — 999)

#TitleTue, Mar. 5 2013LocationsAvg.TotalWks.Dist.
1Life of Pi$243,02343%62654$388$117,431,32615Fox
2Quartet$230,17532%725369$317$11,585,9058Weinstein Company
3Argo$172,18620%985183$175$132,975,21121Warner Bros.
4Django Unchained$116,73928%983324$119$160,477,04710Weinstein Company
5Zero Dark Thirty$96,9975%722-475$134$93,764,40011Sony / Columbia
6Lincoln$90,02318%652-223$138$180,237,70417Disney / DreamWorks
7Hansel and Gretel: Witch Hunters$72,82841%601-824$121$54,216,8956Paramount
8Les Miserables (2012)$54,56019%352-110$155$147,731,96510Universal
9The Hobbit: An Unexpected Journey$27,01123%210-178$129$301,451,67912Warner Bros. / New Line
10Mama$22,350-9%447-716$50$70,921,8407Universal
11Jack Reacher$19,95315%225125$89$79,719,96511Paramount
12The Impossible$19,15736%151-122$127$18,355,87611Lionsgate / Summit
13Bless Me, Ultima$18,44917%183-80$101$1,295,4802Arenas Entertainment
14Rise of The Guardians$16,4883%295-10$56$102,418,57615Paramount / DreamWorks
15Parental Guidance$15,15312%258-123$59$76,089,61410Fox
16Kai Po Che$14,95684%104-6$144$899,6372UTV Motion Pictures
17Gangster Squad$12,45314%138-64$90$45,776,8138Warner Bros.
18The Guilt Trip$8,94029%133-53$67$37,116,88611Paramount
19The Twilight Saga: Breaking Dawn - Part 2$6,425-7%180-43$36$292,312,25216Lionsgate / Summit

Platform (1 — 99)

#TitleTue, Mar. 5 2013LocationsAvg.TotalWks.Dist.
1Stoker$14,8441%7--$2,121$190,1321Fox Searchlight
2Hyde Park on Hudson$11,12151%38-27$293$6,234,47413Focus
3To the Arctic 3D$9,654-17%520$186$11,497,56246Warner Bros. / IMAX
4The Lost Medallion: The Adventures of Billy Stone$6,61726%68--$97$155,3951Methinx Entertainment
5Bullet to the Head$4,6949%86-19$55$9,463,4045Warner Bros.
6Broken City$4,44245%69-29$64$19,648,2057Fox
7Parker$3,89057%51-161$76$17,448,3306FilmDistrict
8Born to Be Wild 3D$2,329-8%300$78$22,091,414100Warner Bros. / IMAX
9Stand Up Guys$1,882-17%17-24$111$3,305,1905Lionsgate / Roadside
10The Sweeney$1,43610%11--$131$23,0601eOne Films US
11Camp (2013)$635-15%21$318$16,7972Freestyle Releasing
12A Late Quartet$54926%6-1$92$1,552,83218Entertainment One / RKO
13Movie 43$45822%17-4$27$8,809,8176Relativity Media
14ABCD - Any Body Can Dance$40-51%2-7$20$222,0304UTV Motion Pictures