Grosses

'Fury' Leads the Way with $23.5M Debut; 'Gone Girl' Passes $100M Mark after $17.8M Take; 'The Book of Life' Solid in Third with $17.0MOctober 19, 2014 08:54 AM

by Daniel Garris

Sony's Fury debuted in first place this weekend with an estimated $23.5 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened a slim 7 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 20.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.83 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.13 million and is estimated to fall 39 percent on Sunday to gross $5.55 million. That places the film's estimated opening weekend to Friday ratio at a somewhat front-loaded 2.66 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with an estimated $17.8 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 33 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $107.07 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become David Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with an estimated $17.0 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from opening a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.98 million on Friday, increased 38 percent on Saturday to take in $6.87 million and is estimated to decline 25 percent on Sunday to gross $5.16 million. That places the film's estimated opening weekend to Friday ratio at 3.42 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with an estimated $12.04 million. The Disney release starring Steve Carell and Jennifer Garner fell 34 percent from last weekend. That represented a very nice hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.87 million through ten days of release, which is in line with expectations and is very solid with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with an estimated debut of $10.2 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.14 million on Friday, fell 8.5 percent on Saturday to take in $3.79 million and is estimated to fall 40 percent on Sunday to gross $2.27 million. That places the film's estimated opening weekend to Friday ratio at just 2.46 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places with respective estimates of $9.9 million and $7.94 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a very solid 39 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.75 million for Dracula Untold and at $26.84 million for The Judge.

Warner's Annabelle placed in eighth with an estimated $7.93 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.13 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with an estimated $415,000 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $103,750 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Fri, Mar. 22 2013

Wide (1000+)

#TitleFri, Mar. 22 2013LocationsAvg.TotalWks.Dist.
1The Croods$11,645,354--4,046--$2,878$11,645,3541Fox / DreamWorks Animation
2Olympus Has Fallen$10,062,141--3,098--$3,248$10,062,1411FilmDistrict
3Oz: The Great and Powerful$5,637,056118%3,805-107$1,481$161,165,1893Disney
4The Call$2,673,485143%2,5070$1,066$24,877,6062Sony / TriStar
5Admission$2,053,839--2,160--$951$2,053,8391Focus
6The Incredible Burt Wonderstone$1,326,922120%3,1600$420$14,417,3522Warner Bros. / New Line
7Jack the Giant Slayer$776,97465%2,560-797$304$56,864,2574Warner Bros. / New Line
8Identity Thief$758,08598%2,166-676$350$125,940,0307Universal
9Snitch (2013)$534,58091%1,807-546$296$38,947,1295Lionsgate / Summit
10Silver Linings Playbook$443,85486%1,044-558$425$126,022,39719Weinstein Company
11Safe Haven$370,35267%1,279-927$290$68,150,4976Relativity Media
1221 And Over$345,35924%1,134-1290$305$23,480,6794Relativity Media
13Escape From Planet Earth$115,788-29%1,494-717$78$52,993,1656Weinstein Company

Limited (100 — 999)

#TitleFri, Mar. 22 2013LocationsAvg.TotalWks.Dist.
1Life of Pi$182,95472%489-157$374$122,009,46518Fox
2Quartet$153,36522%425-263$361$15,489,59411Weinstein Company
3Stoker$100,808273%275181$367$872,1334Fox Searchlight
4The Last Exorcism Part II$99,16852%455-1120$218$14,788,0754CBS Films
5A Good Day to Die Hard$86,786-21%448-669$194$66,023,9686Fox
6Dead Man Down$84,800-55%612-1576$139$10,390,6683FilmDistrict
7Emperor$80,61227%237-74$340$2,397,5813Roadside Attractions
8Django Unchained$75,116138%29630$254$161,798,93213Weinstein Company
9Warm Bodies$74,57250%299-360$249$64,855,5108Lionsgate / Summit
10Side Effects (2013)$71,12339%225-177$316$30,782,2347Open Road
11Dark Skies$58,48936%205-498$285$16,887,9745Weinstein / Dimension
12InAPPropriate Comedy$57,753--275--$210$57,7531Freestyle Releasing
13Hansel and Gretel: Witch Hunters$53,584403%20979$256$54,777,4179Paramount
14The Hobbit: An Unexpected Journey$49,32655%235-70$210$302,567,05915Warner Bros. / New Line
15Parental Guidance$43,257198%185-37$234$76,643,85413Fox
16Zero Dark Thirty$38,0425%215-235$177$95,514,57614Sony / Columbia
17Argo$37,583-12%185-355$203$135,414,41824Warner Bros.
18Beautiful Creatures (2013)$27,920232%18863$149$19,233,8376Warner Bros.
19Mama$25,99597%130-74$200$71,403,24010Universal
20Les Miserables (2012)$25,795-11%129-112$200$148,604,15013Universal
21Rise of The Guardians$24,25446%162-51$150$103,095,97818Paramount / DreamWorks
22The Impossible$22,57181%12318$184$18,682,02614Lionsgate / Summit

Platform (1 — 99)

#TitleFri, Mar. 22 2013LocationsAvg.TotalWks.Dist.
1From Up on Poppy Hill$15,014279%64$2,502$87,2472GKIDS
2To the Arctic 3D$14,239-12%520$274$11,750,99349Warner Bros. / IMAX
3Born to Be Wild 3D$13,19760%300$440$22,249,000103Warner Bros. / IMAX
4Gangster Squad$8,986105%500$180$45,947,24611Warner Bros.
5The Sapphires$8,632--4--$2,158$8,6321Weinstein Company
6The Lost Medallion: The Adventures of Billy Stone$7,21376%28-17$258$332,5394Methinx Entertainment
7Camp (2013)$6,640173%172$391$80,3565Freestyle Releasing
8Parker$6,173-7%55-37$112$17,569,6659FilmDistrict
9Bless Me, Ultima$5,437-18%21-24$259$1,496,1985Arenas Entertainment
10Kai Po Che$4,986188%18-24$277$1,093,5945UTV Motion Pictures
11Hyde Park on Hudson$4,406-1%20-11$220$6,358,02616Focus
12Starbuck$4,208--3--$1,403$3,459,2331eOne Films US
13A Resurrection$2,525--17--$149$2,5251Archstone Distribution
14Rangrezz$1,525--11--$139$1,5251UTV Motion Pictures