Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Sun, Mar. 24 2013

Wide (1000+)

#TitleSun, Mar. 24 2013LocationsAvg.TotalWks.Dist.
1The Croods$13,013,520-31%4,046--$3,216$43,639,7361Fox / DreamWorks Animation
2Olympus Has Fallen$7,900,604-36%3,098--$2,550$30,373,7941FilmDistrict
3Oz: The Great and Powerful$6,187,651-36%3,805-107$1,626$177,097,0903Disney
4The Call$2,305,474-41%2,5070$920$31,105,0562Sony / TriStar
5Admission$1,390,456-49%2,160--$644$6,154,9841Focus
6The Incredible Burt Wonderstone$1,087,142-43%3,1600$344$17,411,8182Warner Bros. / New Line
7Jack the Giant Slayer$845,682-36%2,560-797$330$59,036,3844Warner Bros. / New Line
8Identity Thief$617,310-49%2,166-676$285$127,770,3007Universal
9Snitch (2013)$481,495-45%1,807-546$266$40,297,7495Lionsgate / Summit
10Silver Linings Playbook$382,839-50%1,044-558$367$127,163,61419Weinstein Company
1121 And Over$250,536-42%1,134-1290$221$24,163,8414Relativity Media
12Safe Haven$244,577-53%1,279-927$191$68,918,0096Relativity Media
13Escape From Planet Earth$152,979-27%1,494-717$102$53,354,8996Weinstein Company

Limited (100 — 999)

#TitleSun, Mar. 24 2013LocationsAvg.TotalWks.Dist.
1Life of Pi$210,290-36%489-157$430$122,546,76818Fox
2Quartet$159,625-40%425-263$376$15,914,27211Weinstein Company
3Stoker$98,704-36%275181$359$1,124,6514Fox Searchlight
4A Good Day to Die Hard$90,467-38%448-669$202$66,260,7316Fox
5Dead Man Down$89,279-32%612-1576$146$10,611,9583FilmDistrict
6Django Unchained$80,980-36%29630$274$162,007,43513Weinstein Company
7Emperor$79,873-35%237-74$337$2,600,7323Roadside Attractions
8Side Effects (2013)$71,129-44%225-177$316$30,980,6737Open Road
9The Last Exorcism Part II$64,888-59%455-1120$143$15,009,4744CBS Films
10Hansel and Gretel: Witch Hunters$63,832-30%20979$305$54,931,8069Paramount
11Warm Bodies$56,647-47%299-360$189$65,019,0078Lionsgate / Summit
12The Hobbit: An Unexpected Journey$47,493-42%235-70$202$302,695,93815Warner Bros. / New Line
13Dark Skies$40,178-54%205-498$196$17,015,4975Weinstein / Dimension
14InAPPropriate Comedy$39,772-32%275--$145$156,4141Freestyle Releasing
15Zero Dark Thirty$35,953-44%215-235$167$95,614,94914Sony / Columbia
16Argo$35,117-50%185-355$190$135,519,14524Warner Bros.
17Rise of The Guardians$32,271-30%162-51$199$103,174,22018Paramount / DreamWorks
18Parental Guidance$30,026-52%185-37$162$76,736,12613Fox
19Beautiful Creatures (2013)$26,860-39%18863$143$19,304,5506Warner Bros.
20Mama$26,025-37%130-74$200$71,470,86510Universal
21Les Miserables (2012)$25,155-43%129-112$195$148,673,16513Universal
22The Impossible$20,323-40%12318$165$18,736,34514Lionsgate / Summit

Platform (1 — 99)

#TitleSun, Mar. 24 2013LocationsAvg.TotalWks.Dist.
1From Up on Poppy Hill$20,220-17%64$3,370$131,9262GKIDS
2To the Arctic 3D$14,227-21%520$274$11,783,18149Warner Bros. / IMAX
3The Sapphires$11,286-39%4--$2,822$38,3721Weinstein Company
4Gangster Squad$8,897-26%500$178$45,968,22411Warner Bros.
5Bless Me, Ultima$8,089-12%21-24$385$1,513,4625Arenas Entertainment
6Parker$7,374-25%55-37$134$17,586,9269FilmDistrict
7Born to Be Wild 3D$6,993-46%300$233$22,268,994103Warner Bros. / IMAX
8The Lost Medallion: The Adventures of Billy Stone$5,947-35%28-17$212$347,6944Methinx Entertainment
9Camp (2013)$5,22027%172$307$89,6915Freestyle Releasing
10Girl Rising$4,61082%3--$1,537$435,0263Gathr Films
11Starbuck$4,329-38%3--$1,443$3,470,5551eOne Films US
12Hyde Park on Hudson$4,039-29%20-11$202$6,367,78016Focus
13Kai Po Che$3,830-53%18-24$213$1,105,5595UTV Motion Pictures
14A Resurrection$2,050-25%17--$121$10,7301Archstone Distribution
15Rangrezz$1,174-27%11--$107$4,3181UTV Motion Pictures