Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Mon, Apr. 15 2013

Wide (1000+)

#TitleMon, Apr. 15 2013LocationsAvg.TotalWks.Dist.
142 (2013)$2,231,810-69%3,003--$743$29,718,9541Warner Bros.
2Evil Dead$743,686-67%3,0250$246$42,273,7702Sony / TriStar
3The Croods$720,092-82%3,689-190$195$143,159,2364Fox / DreamWorks Animation
4G.I. Joe: Retaliation$694,726-77%3,535-199$197$103,214,8393Paramount
5Scary Movie 5$636,427-76%3,402--$187$14,793,7941Weinstein / Dimension
6Jurassic Park 3D$597,555-76%2,7787$215$32,568,5402Universal
7Olympus Has Fallen$566,472-71%2,935-124$193$82,423,3704FilmDistrict
8Oz: The Great and Powerful$325,711-76%2,504-401$130$219,707,0816Disney
9Tyler Perry's Temptation$324,354-70%1,805-242$180$45,749,4523Lionsgate
10The Host (2013)$171,902-70%2,172-1030$79$23,600,3853Open Road
11The Call$143,980-71%1,630-372$88$48,718,1955Sony / TriStar

Limited (100 — 999)

#TitleMon, Apr. 15 2013LocationsAvg.TotalWks.Dist.
1The Place Beyond the Pines$337,954-66%514484$657$5,577,8203Focus
2Trance$83,806-63%438434$191$1,155,0222Fox Searchlight
3Admission$69,497-64%909-498$76$16,864,7444Focus
4Spring Breakers$44,192-55%426-646$104$13,573,3825A24
5Identity Thief$39,225-68%564-157$70$132,061,49010Universal
6Silver Linings Playbook$32,434-64%451-73$72$130,366,23222Weinstein Company
7Quartet$23,706-61%224-28$106$17,601,37114Weinstein Company
8Jack the Giant Slayer$21,713-75%331-171$66$62,980,0047Warner Bros. / New Line
9Life of Pi$18,268-71%217-52$84$124,298,00921Fox
10Warm Bodies$16,598-70%279-8$59$65,914,66511Lionsgate / Summit
11The Incredible Burt Wonderstone$13,209-67%274-261$48$22,142,6095Warner Bros. / New Line
12Safe Haven$13,130-66%277-83$47$70,617,8269Relativity Media
13A Good Day to Die Hard$11,323-71%210-15$54$67,018,0889Fox
14Escape From Planet Earth$10,086-78%276-156$37$54,670,1999Weinstein Company
15Snitch (2013)$8,665-74%215-89$40$41,997,6368Lionsgate / Summit
1621 And Over$8,202-61%107-73$77$25,439,8787Relativity Media
17Hansel and Gretel: Witch Hunters$8,135-72%154-26$53$55,595,27412Paramount
18Django Unchained$6,709-64%126-57$53$162,698,29116Weinstein Company
19Argo$3,585-74%1720$21$135,990,50827Warner Bros.

Platform (1 — 99)

#TitleMon, Apr. 15 2013LocationsAvg.TotalWks.Dist.
1The Sapphires$21,768-67%9333$234$806,1144Weinstein Company
2Girl Rising$12,305237%480$256$681,2276Gathr Films
3From Up on Poppy Hill$8,901-69%498$182$617,8785GKIDS
4Emperor$6,035-60%96-24$63$3,225,1766Roadside Attractions
5Not Today$5,945-75%41--$145$102,2921Freestyle Releasing
6Side Effects (2013)$4,650-65%53-27$88$31,484,03910Open Road
7The Impossible$4,401-69%77-3$57$19,001,15617Lionsgate / Summit
8Dead Man Down$3,035-65%94-52$32$10,883,9616FilmDistrict
9To the Arctic 3D$2,941-76%520$57$12,126,45552Warner Bros. / IMAX
10Camp (2013)$2,776--2113$132$171,8128Freestyle Releasing
11Starbuck$2,560-70%321$80$3,661,3914eOne Films US
12Parental Guidance$2,262-81%90-20$25$77,121,23916Fox
13Stoker$2,072-30%30-59$69$1,674,5677Fox Searchlight
14Dark Skies$2,018-69%25-3$81$17,219,8768Weinstein / Dimension
15Free Angela and All Political Prisoners$1,971-71%13-3$152$112,6252CodeBlack Films
16The Hobbit: An Unexpected Journey$1,666-80%55-22$30$302,976,74118Warner Bros. / New Line
17Born to Be Wild 3D$1,014-66%300$34$22,458,842106Warner Bros. / IMAX
18Settai$821-82%15-18$55$77,4862UTV Motion Pictures
19Himmatwala$48-67%3-58$16$270,6263UTV Motion Pictures
20Kai Po Che$30-67%1-1$30$1,120,8158UTV Motion Pictures