'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.


Daily Domestic Gross Thu, Apr. 18 2013

Wide (1000+)

#TitleThu, Apr. 18 2013LocationsAvg.TotalWks.Dist.
142 (2013)$1,936,3854%3,003--$645$36,032,1011Warner Bros.
2The Croods$725,13811%3,689-190$197$145,397,7424Fox / DreamWorks Animation
3G.I. Joe: Retaliation$670,3613%3,535-199$190$105,436,2663Paramount
4Evil Dead$607,681-2%3,0250$201$44,344,9502Sony / TriStar
5Olympus Has Fallen$592,3166%2,935-124$202$84,301,2524FilmDistrict
6Jurassic Park 3D$555,655-7%2,7787$200$34,471,0902Universal
7Scary Movie 5$524,0711%3,402--$154$16,647,5921Weinstein / Dimension
8Oz: The Great and Powerful$322,3654%2,504-401$129$220,722,1086Disney
9Tyler Perry's Temptation$282,1455%1,805-242$156$46,664,1653Lionsgate
10The Host (2013)$182,3074%2,172-1030$84$24,178,7533Open Road
11The Call$157,7296%1,630-372$97$49,222,1495Sony / TriStar

Limited (100 — 999)

#TitleThu, Apr. 18 2013LocationsAvg.TotalWks.Dist.
1The Place Beyond the Pines$362,2256%514484$705$6,725,1003Focus
2Trance$80,152-8%438434$183$1,422,6142Fox Searchlight
4Spring Breakers$44,184-2%426-646$104$13,728,5275A24
5Identity Thief$39,480-7%564-157$70$132,191,21010Universal
6Silver Linings Playbook$38,8327%451-73$86$130,483,21522Weinstein Company
7Quartet$27,283-6%224-28$122$17,688,76514Weinstein Company
8Jack the Giant Slayer$22,19512%331-171$67$63,051,1647Warner Bros. / New Line
9Life of Pi$21,47512%217-52$99$124,363,11921Fox
10Warm Bodies$18,70414%279-8$67$65,968,02911Lionsgate / Summit
11Safe Haven$15,3283%277-83$55$70,667,5529Relativity Media
12A Good Day to Die Hard$13,40411%210-15$64$67,058,2209Fox
13The Incredible Burt Wonderstone$12,087-4%274-261$44$22,182,5825Warner Bros. / New Line
14Escape From Planet Earth$11,118-1%276-156$40$54,704,9899Weinstein Company
15Snitch (2013)$10,4884%215-89$49$42,031,3688Lionsgate / Summit
16Hansel and Gretel: Witch Hunters$8,55410%154-26$56$55,620,51712Paramount
17Django Unchained$7,6607%126-57$61$162,721,64716Weinstein Company
1821 And Over$6,826-24%107-73$64$25,466,2587Relativity Media
19Argo$3,9989%1720$23$136,002,57427Warner Bros.

Platform (1 — 99)

#TitleThu, Apr. 18 2013LocationsAvg.TotalWks.Dist.
1Girl Rising$25,25918%480$526$750,8166Gathr Films
2The Sapphires$24,343-1%9333$262$882,7584Weinstein Company
3From Up on Poppy Hill$10,90613%498$223$648,1875GKIDS
4To the Arctic 3D$10,28619%520$198$12,151,95752Warner Bros. / IMAX
5Born to Be Wild 3D$8,65452%300$288$22,476,852106Warner Bros. / IMAX
6Emperor$7,8377%96-24$82$3,248,1976Roadside Attractions
7Side Effects (2013)$6,1286%53-27$116$31,502,83010Open Road
8Not Today$6,11622%41--$149$119,0861Freestyle Releasing
9The Impossible$5,784-9%77-3$75$19,019,88217Lionsgate / Summit
10Dead Man Down$4,05028%94-52$43$10,895,2956FilmDistrict
11Free Angela and All Political Prisoners$3,85326%13-3$296$121,4802CodeBlack Films
12Starbuck$2,987-5%321$93$3,670,8354eOne Films US
13Camp (2013)$2,9590%2113$141$180,9158Freestyle Releasing
14Parental Guidance$2,74016%90-20$30$77,129,30316Fox
15The Hobbit: An Unexpected Journey$2,15528%55-22$39$302,982,41218Warner Bros. / New Line
16Stoker$1,9054%30-59$64$1,680,7537Fox Searchlight
17Dark Skies$1,719-4%25-3$69$17,225,0708Weinstein / Dimension
18Settai$545-7%15-18$36$80,2892UTV Motion Pictures
19Kai Po Che$10-71%1-1$10$1,120,8968UTV Motion Pictures