Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Fri, Jun. 14 2013

Wide (1000+)

#TitleFri, Jun. 14 2013LocationsAvg.TotalWks.Dist.
1Man of Steel$44,013,367265%4,207--$10,462$56,075,4911Warner Bros.
2This Is The End$6,947,20655%3,055--$2,274$19,255,3411Sony / Columbia
3Now You See Me$3,338,61572%3,08262$1,083$73,028,0583Lionsgate / Summit
4The Purge$2,965,40576%2,59155$1,145$46,610,2552Universal
5Fast & Furious 6$2,819,66590%3,375-396$835$212,960,2904Universal
6The Internship$2,382,61373%3,39933$701$26,333,9742Fox
7Epic$1,856,07239%3,151-443$589$91,284,6954Fox
8Star Trek Into Darkness$1,455,78831%2,331-821$625$206,286,4825Paramount
9After Earth$1,157,51128%2,432-969$476$51,621,5263Sony / Columbia
10The Hangover Part III$914,14268%1,901-1341$481$106,164,6944Warner Bros.
11Iron Man 3$749,06638%1,649-702$454$397,451,3057Disney
12The Great Gatsby (2013)$535,89718%1,175-985$456$138,839,4386Warner Bros.

Limited (100 — 999)

#TitleFri, Jun. 14 2013LocationsAvg.TotalWks.Dist.
142 (2013)$192,641389%44474$434$93,288,00910Warner Bros.
2The Croods$170,66456%368-46$464$182,251,76113Fox / DreamWorks Animation
3Mud$149,57641%405-175$369$19,225,2388Roadside Attractions
4The East$83,272307%11574$724$504,5773Fox Searchlight
5Oblivion (2013)$54,18091%258-40$210$88,648,8909Universal
6Olympus Has Fallen$54,013111%201-35$269$98,272,39813FilmDistrict
7G.I. Joe: Retaliation$29,78824%170-66$175$122,027,71512Paramount
8Scary Movie 5$26,571784%14190$188$31,469,82810Weinstein / Dimension
9The Big Wedding$25,161317%16573$152$21,422,0658Lionsgate
10Escape From Planet Earth$17,401-19%151-31$115$56,646,74818Weinstein Company

Platform (1 — 99)

#TitleFri, Jun. 14 2013LocationsAvg.TotalWks.Dist.
1The Bling Ring$77,947--5--$15,589$77,4971A24
2The Kings of Summer$43,672109%6319$693$435,6163CBS Films
3Much Ado About Nothing (2013)$43,451230%2318$1,889$270,4852Roadside Attractions
4Stories We Tell$22,25930%63-7$353$1,183,0626Roadside Attractions
5Kon-Tiki$20,22429%70-5$289$1,155,7118Weinstein Company
6Pain and Gain$11,88161%70-105$170$49,265,1728Paramount
7The Place Beyond the Pines$10,090-1%76-58$133$21,306,99912Focus
8To the Arctic 3D$9,98791%520$192$12,786,45561Warner Bros. / IMAX
9Born to Be Wild 3D$7,46144%300$249$22,790,842115Warner Bros. / IMAX
10The Sapphires$6,168-11%39-16$158$2,309,50413Weinstein Company
11Scatter My Ashes at Bergdorf's$3,258-29%14-15$233$464,1337eOne Films US
12We Steal Secrets: The Story of WikiLeaks$3,238-41%11-14$294$151,6544Focus World
13Quartet$2,816-58%25-89$113$18,328,83023Weinstein Company
14Not Today$2,29034%7-12$327$286,66310Freestyle Releasing
15Camp (2013)$2,115--2--$1,058$321,46517Freestyle Releasing
16Lost and Found in Armenia$2,080-61%2-7$1,040$76,5152High Top Releasing
17Wish You Were Here (2013)$1,541-33%6-5$257$37,2862eOne Films US
18Tiger Eyes$1,491-9%6-11$249$18,5322Freestyle Releasing
19The Stroller Strategy$648--1--$648$6481Rialto Premieres
20From Up on Poppy Hill$416-50%9-1$46$996,77814GKIDS