Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Sat, Jun. 29 2013

Wide (1000+)

#TitleSat, Jun. 29 2013LocationsAvg.TotalWks.Dist.
1Monsters University$17,668,66423%4,0040$4,413$156,910,6952Disney
2The Heat$14,443,6765%3,181--$4,541$28,162,1321Fox
3World War Z$11,643,03129%3,6070$3,228$114,560,0512Paramount
4White House Down$9,230,0472%3,222--$2,865$18,255,6961Sony / Columbia
5Man of Steel$8,363,78539%4,131-76$2,025$242,212,4793Warner Bros.
6This Is The End$3,299,96227%2,710-345$1,218$71,883,9243Sony / Columbia
7Now You See Me$2,230,05033%2,564-259$870$103,087,2535Lionsgate / Summit
8Fast & Furious 6$991,99538%1,550-867$640$232,615,5156Universal
9Star Trek Into Darkness$881,45360%1,035-530$852$219,894,5247Paramount
10The Internship$582,57837%1,008-908$578$41,286,5474Fox
11The Purge$488,07521%1,122-1079$435$62,454,7154Universal

Limited (100 — 999)

#TitleSat, Jun. 29 2013LocationsAvg.TotalWks.Dist.
1Iron Man 3$597,77744%540-384$1,107$405,046,0139Disney
2Epic$318,23422%774-1220$411$102,769,4106Fox
3The Bling Ring$311,35221%630-20$494$4,082,6653A24
4Much Ado About Nothing (2013)$245,87064%22216$1,108$2,013,8764Roadside Attractions
5The Croods$185,69930%307-17$605$184,281,15515Fox / DreamWorks Animation
6The Great Gatsby (2013)$153,05338%255-107$600$142,252,4028Warner Bros.
7The Hangover Part III$143,34242%277-253$517$110,604,8026Warner Bros.
8After Earth$130,12741%331-835$393$58,146,6375Sony / Columbia
9The East$110,91264%185-10$600$1,563,5595Fox Searchlight
10Mud$89,15470%168-45$531$20,506,56710Roadside Attractions
1142 (2013)$76,92139%252-73$305$94,512,71212Warner Bros.
12The Big Wedding$49,242133%101-40$488$21,746,05510Lionsgate
13Olympus Has Fallen$42,38950%165-12$257$98,738,49115FilmDistrict
14G.I. Joe: Retaliation$33,06359%118-21$280$122,375,39514Paramount
15Scary Movie 5$32,25169%122-12$264$31,777,06012Weinstein / Dimension
16Escape From Planet Earth$11,45521%101-37$113$56,842,95120Weinstein Company

Platform (1 — 99)

#TitleSat, Jun. 29 2013LocationsAvg.TotalWks.Dist.
1Ghanchakkar$53,4494%89--$601$105,0491UTV Motion Pictures
2Unfinished Song$40,70592%1917$2,142$101,4322Weinstein Company
3The Kings of Summer$35,92564%48-17$748$898,4105CBS Films
4Copperhead$19,0110%59--$322$37,9331Brainstorm Media
5To the Arctic 3D$14,238-4%520$274$12,917,95463Warner Bros. / IMAX
6Stories We Tell$11,94870%23-10$519$1,376,1318Roadside Attractions
7Kon-Tiki$10,86658%34-19$320$1,352,40110Weinstein Company
8Born to Be Wild 3D$7,643-5%300$255$22,891,942117Warner Bros. / IMAX
9Redemption (2013)$7,51142%19--$395$12,8151Roadside Attractions
10The Sapphires$5,19714%18-11$289$2,387,84415Weinstein Company
11Not Today$4,50354%52$901$305,01312Freestyle Releasing
12Pain and Gain$4,14540%26-24$159$49,356,29910Paramount
13Lost and Found in Armenia$2,2320%21$1,116$114,9654High Top Releasing
14Un Flic (2013 re-issue)$1,73552%1--$1,735$30,54511Rialto Pictures
15Scatter My Ashes at Bergdorf's$1,57662%6-2$263$496,0179eOne Films US
16Made in Cleveland$42989%3-2$143$9,4542Striped Entertainment
17The Stroller Strategy$157208%1--$157$3,1983Rialto Premieres
18Detention of the Dead$101-91%2--$51$1,2291Anchor Bay Films
19Assaulted: Civil Rights Under Fire$77-81%1-16$77$6,7492High Top Releasing