Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Wed, Jul. 10 2013

Wide (1000+)

#TitleWed, Jul. 10 2013LocationsAvg.TotalWks.Dist.
1Despicable Me 2$9,672,740-20%3,99741$2,420$175,330,7501Universal
2The Heat$3,001,284-14%3,1843$943$95,639,7912Fox
3Monsters University$2,639,182-17%3,7390$706$224,629,8923Disney
4The Lone Ranger$2,587,793-22%3,9040$663$57,655,7781Disney
5World War Z$2,065,948-18%3,316-89$623$165,831,0363Paramount
6White House Down$1,551,413-18%3,2220$482$55,520,2422Sony / Columbia
7Man of Steel$1,228,355-16%2,905-60$423$275,158,7754Warner Bros.
8This Is The End$770,133-17%2,1040$366$88,207,3614Sony / Columbia
9Now You See Me$378,777-15%1,6060$236$111,685,2956Lionsgate / Summit

Limited (100 — 999)

#TitleWed, Jul. 10 2013LocationsAvg.TotalWks.Dist.
1Kevin Hart: Let Me Explain$909,774-16%8760$1,039$20,525,1471Lionsgate / Summit
2Star Trek Into Darkness$142,919-16%565-95$253$223,523,9798Paramount
3Fast & Furious 6$120,315-11%617-69$195$235,861,9607Universal
4Epic$86,611-13%42887$202$104,304,0717Fox
5The Croods$62,875-10%269-19$234$185,310,20316Fox / DreamWorks Animation
6The Internship$58,599-15%37912$155$42,950,9845Fox
7Much Ado About Nothing (2013)$52,9930%170-52$312$3,207,6725Roadside Attractions
8After Earth$52,221-20%2700$193$59,058,4916Sony / Columbia
9The Hangover Part III$51,154-4%3380$151$111,406,2607Warner Bros.
10Iron Man 3$50,762-11%2940$173$406,563,64910Disney
11The Bling Ring$45,799-10%1590$288$5,260,6724A24
12The Great Gatsby (2013)$34,372-13%1850$186$143,015,2899Warner Bros.
13The Purge$30,720-8%256-105$120$63,647,6605Universal
14Mud$17,921-10%111-57$161$20,914,80311Roadside Attractions
15Pain and Gain$16,981-11%1700$100$49,572,10611Paramount
16The East$16,081-11%102-20$158$2,015,0056Fox Searchlight
1742 (2013)$14,4540%1820$79$94,852,03113Warner Bros.
18Olympus Has Fallen$7,7735%110-55$71$98,917,60516FilmDistrict

Platform (1 — 99)

#TitleWed, Jul. 10 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$49,5001%19--$2,605$697,6501Fox Searchlight
2Unfinished Song$30,15417%7051$431$517,2483Weinstein Company
3The Kings of Summer$12,742-2%513$250$1,121,9396CBS Films
4Stories We Tell$4,824-2%274$179$1,453,5999Roadside Attractions
5Kon-Tiki$4,648-6%24-10$194$1,419,31911Weinstein Company
6G.I. Joe: Retaliation$4,409-4%63-22$70$122,489,68015Paramount
7Escape From Planet Earth$2,71415%62-39$44$56,892,19721Weinstein Company
8Girl Rising$2,440-29%18--$136$1,445,78718Gathr Films
9Scary Movie 5$2,4231%43-79$56$31,875,43513Weinstein / Dimension
10The Sapphires$2,09582%15-3$140$2,427,66016Weinstein Company
11Copperhead$1,610-8%15-44$107$114,1452Brainstorm Media
12Scatter My Ashes at Bergdorf's$1,231167%2-4$616$503,47910eOne Films US
13Redemption (2013)$49921%4-15$125$36,3852Roadside Attractions
14Lost and Found in Armenia$42757%20$214$121,8725High Top Releasing
15Not Today$58-42%2-3$29$313,12513Freestyle Releasing