Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Thu, Jul. 11 2013

Wide (1000+)

#TitleThu, Jul. 11 2013LocationsAvg.TotalWks.Dist.
1Despicable Me 2$9,153,130-5%3,99741$2,290$184,483,8801Universal
2The Heat$2,723,686-9%3,1843$855$98,363,4772Fox
3Monsters University$2,509,535-5%3,7390$671$227,139,4273Disney
4The Lone Ranger$2,305,414-11%3,9040$591$59,961,1921Disney
5World War Z$1,825,884-12%3,316-89$551$167,656,9203Paramount
6White House Down$1,292,691-17%3,2220$401$56,812,9332Sony / Columbia
7Man of Steel$1,011,103-18%2,905-60$348$276,169,8784Warner Bros.
8This Is The End$581,079-25%2,1040$276$88,788,4404Sony / Columbia
9Now You See Me$292,407-23%1,6060$182$111,977,7026Lionsgate / Summit

Limited (100 — 999)

#TitleThu, Jul. 11 2013LocationsAvg.TotalWks.Dist.
1Kevin Hart: Let Me Explain$853,162-6%8760$974$21,378,3091Lionsgate / Summit
2Star Trek Into Darkness$150,7455%565-95$267$223,674,7248Paramount
3Fast & Furious 6$123,3953%617-69$200$235,985,3557Universal
4Epic$87,3431%42887$204$104,391,4147Fox
5The Croods$64,2662%269-19$239$185,374,46916Fox / DreamWorks Animation
6Much Ado About Nothing (2013)$58,57911%170-52$345$3,266,2515Roadside Attractions
7The Internship$51,970-11%37912$137$43,002,9545Fox
8After Earth$51,651-1%2700$191$59,110,1426Sony / Columbia
9Iron Man 3$46,039-9%2940$157$406,609,68810Disney
10The Hangover Part III$45,527-11%3380$135$111,451,7877Warner Bros.
11The Bling Ring$39,573-14%1590$249$5,300,2454A24
12The Great Gatsby (2013)$35,1902%1850$190$143,050,4799Warner Bros.
13The Purge$24,320-21%256-105$95$63,671,9805Universal
14Mud$19,85711%113-55$176$20,934,66011Roadside Attractions
15The East$17,2477%102-20$169$2,032,2526Fox Searchlight
16Pain and Gain$16,044-6%1700$94$49,588,15011Paramount
1742 (2013)$15,0104%1820$82$94,867,04113Warner Bros.
18Olympus Has Fallen$8,0353%110-55$73$98,925,64016FilmDistrict

Platform (1 — 99)

#TitleThu, Jul. 11 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$46,835-5%19--$2,465$744,4851Fox Searchlight
2Unfinished Song$28,238-6%7051$403$545,4863Weinstein Company
3The Kings of Summer$12,7660%513$250$1,134,7056CBS Films
4Girl Rising$5,370120%18--$298$1,451,15718Gathr Films
5Stories We Tell$4,8060%274$178$1,458,4059Roadside Attractions
6G.I. Joe: Retaliation$4,5613%63-22$72$122,494,24115Paramount
7Kon-Tiki$3,938-15%24-10$164$1,423,25711Weinstein Company
8Escape From Planet Earth$3,85242%62-39$62$56,896,04921Weinstein Company
9Scary Movie 5$2,66310%43-79$62$31,878,09813Weinstein / Dimension
10The Sapphires$1,873-11%15-3$125$2,429,53316Weinstein Company
11Copperhead$927-42%15-44$62$115,0722Brainstorm Media
12Scatter My Ashes at Bergdorf's$715-42%2-4$358$504,19410eOne Films US
13Redemption (2013)$5102%4-15$128$36,8952Roadside Attractions
14Lost and Found in Armenia$4331%20$217$122,3055High Top Releasing
15Not Today$22-62%2-3$11$313,14713Freestyle Releasing