Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Thu, Jul. 11 2013

Wide (1000+)

#TitleThu, Jul. 11 2013LocationsAvg.TotalWks.Dist.
1Despicable Me 2$9,153,130-5%3,99741$2,290$184,483,8801Universal
2The Heat$2,723,686-9%3,1843$855$98,363,4772Fox
3Monsters University$2,509,535-5%3,7390$671$227,139,4273Disney
4The Lone Ranger$2,305,414-11%3,9040$591$59,961,1921Disney
5World War Z$1,825,884-12%3,316-89$551$167,656,9203Paramount
6White House Down$1,292,691-17%3,2220$401$56,812,9332Sony / Columbia
7Man of Steel$1,011,103-18%2,905-60$348$276,169,8784Warner Bros.
8This Is The End$581,079-25%2,1040$276$88,788,4404Sony / Columbia
9Now You See Me$292,407-23%1,6060$182$111,977,7026Lionsgate / Summit

Limited (100 — 999)

#TitleThu, Jul. 11 2013LocationsAvg.TotalWks.Dist.
1Kevin Hart: Let Me Explain$853,162-6%8760$974$21,378,3091Lionsgate / Summit
2Star Trek Into Darkness$150,7455%565-95$267$223,674,7248Paramount
3Fast & Furious 6$123,3953%617-69$200$235,985,3557Universal
4Epic$87,3431%42887$204$104,391,4147Fox
5The Croods$64,2662%269-19$239$185,374,46916Fox / DreamWorks Animation
6Much Ado About Nothing (2013)$58,57911%170-52$345$3,266,2515Roadside Attractions
7The Internship$51,970-11%37912$137$43,002,9545Fox
8After Earth$51,651-1%2700$191$59,110,1426Sony / Columbia
9Iron Man 3$46,039-9%2940$157$406,609,68810Disney
10The Hangover Part III$45,527-11%3380$135$111,451,7877Warner Bros.
11The Bling Ring$39,573-14%1590$249$5,300,2454A24
12The Great Gatsby (2013)$35,1902%1850$190$143,050,4799Warner Bros.
13The Purge$24,320-21%256-105$95$63,671,9805Universal
14Mud$19,85711%113-55$176$20,934,66011Roadside Attractions
15The East$17,2477%102-20$169$2,032,2526Fox Searchlight
16Pain and Gain$16,044-6%1700$94$49,588,15011Paramount
1742 (2013)$15,0104%1820$82$94,867,04113Warner Bros.
18Olympus Has Fallen$8,0353%110-55$73$98,925,64016FilmDistrict

Platform (1 — 99)

#TitleThu, Jul. 11 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$46,835-5%19--$2,465$744,4851Fox Searchlight
2Unfinished Song$28,238-6%7051$403$545,4863Weinstein Company
3The Kings of Summer$12,7660%513$250$1,134,7056CBS Films
4Girl Rising$5,370120%18--$298$1,451,15718Gathr Films
5Stories We Tell$4,8060%274$178$1,458,4059Roadside Attractions
6G.I. Joe: Retaliation$4,5613%63-22$72$122,494,24115Paramount
7Kon-Tiki$3,938-15%24-10$164$1,423,25711Weinstein Company
8Escape From Planet Earth$3,85242%62-39$62$56,896,04921Weinstein Company
9Scary Movie 5$2,66310%43-79$62$31,878,09813Weinstein / Dimension
10The Sapphires$1,873-11%15-3$125$2,429,53316Weinstein Company
11Copperhead$927-42%15-44$62$115,0722Brainstorm Media
12Scatter My Ashes at Bergdorf's$715-42%2-4$358$504,19410eOne Films US
13Redemption (2013)$5102%4-15$128$36,8952Roadside Attractions
14Lost and Found in Armenia$4331%20$217$122,3055High Top Releasing
15Not Today$22-62%2-3$11$313,14713Freestyle Releasing