Grosses

'The Battle of the Five Armies' Marches to $90.6M in Five Days; 'Night at the Museum: Secret of the Tomb' and 'Annie' Battle for Second with $17.3M and $16.3M RespectivelyDecember 21, 2014 08:45 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led the weekend box office with an estimated $56.22 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $90.63 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.61 to 1. The five-day debut of The Battle of the Five Armies was 11 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.58 million on Friday, increased 29 percent on Saturday to take in $21.43 million and is estimated to decline 15 percent on Sunday to gross $18.22 million. That places the film's estimated weekend to Friday ratio at 3.39 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.70 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.62 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an estimated opening weekend take of $17.3 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below pre-release expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.63 million on Friday, increased 16 percent on Saturday to gross $6.50 million and is estimated to decrease 20 percent on Sunday to gross $5.18 million. That places the film's estimated opening weekend to Friday ratio at 3.08 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with an estimated $16.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is good news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.0 million this weekend. Annie opened 30 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.3 million on Friday, increased 15 percent on Saturday to gross $6.1 million and is estimated to fall 20 percent on Sunday to gross $4.9 million. That gives the film an estimated opening weekend to Friday ratio of 3.08 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods starting on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with an estimated $8.07 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 67 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a soft $38.90 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with an estimated $7.75 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last weekend. Mockingjay - Part 1 has grossed $289.23 million in 31 days, which leaves it just $10.77 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in an estimated $4.15 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,911 from 1,061 locations. Wild has grossed $7.21 million in 19 days of release.

Daily Domestic Gross Sun, Jul. 14 2013

Wide (1000+)

#TitleSun, Jul. 14 2013LocationsAvg.TotalWks.Dist.
1Despicable Me 2$13,009,750-25%4,0036$3,250$228,376,7752Universal
2Grown Ups 2$10,577,217-28%3,491--$3,030$41,508,5721Sony / Columbia
3Pacific Rim$9,988,898-22%3,275--$3,050$37,285,3251Warner Bros.
4The Heat$3,993,235-30%3,128-56$1,277$112,365,5573Fox
5The Lone Ranger$3,293,780-30%3,9040$844$71,467,2922Disney
6Monsters University$3,010,379-30%3,142-597$958$237,771,0034Disney
7World War Z$2,776,600-26%3,003-313$925$176,971,7824Paramount
8White House Down$1,738,984-32%2,566-656$678$62,975,5663Sony / Columbia
9Man of Steel$1,411,085-27%2,150-755$656$280,888,9625Warner Bros.
10This Is The End$864,978-23%1,394-710$621$91,639,0115Sony / Columbia

Limited (100 — 999)

#TitleSun, Jul. 14 2013LocationsAvg.TotalWks.Dist.
1Kevin Hart: Let Me Explain$1,237,340-35%89216$1,387$26,132,4612Lionsgate / Summit
2Now You See Me$378,180-32%850-756$445$113,311,8667Lionsgate / Summit
3Star Trek Into Darkness$200,072-32%403-162$496$224,360,9059Paramount
4Epic$142,214-25%352-76$404$104,872,2938Fox
5Fast & Furious 6$139,160-40%392-225$355$236,533,1708Universal
6After Earth$84,907-21%238-32$357$59,383,5747Sony / Columbia
7The Croods$76,792-25%243-26$316$185,630,10117Fox / DreamWorks Animation
8Much Ado About Nothing (2013)$76,118-32%138-32$552$3,526,8266Roadside Attractions
9The Hangover Part III$61,244-22%265-73$231$111,651,6078Warner Bros.
10The Internship$60,154-33%233-146$258$43,220,7056Fox
11The Great Gatsby (2013)$54,185-18%125-60$433$143,218,77610Warner Bros.
12The Purge$48,330-25%179-77$270$63,833,9756Universal
13Mud$39,603-34%1132$350$21,070,58112Roadside Attractions
14Pain and Gain$25,005-16%150-20$167$49,663,15712Paramount
1542 (2013)$16,946-33%105-77$161$94,927,85014Warner Bros.

Platform (1 — 99)

#TitleSun, Jul. 14 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$335,835-30%7960$4,251$1,866,3362Fox Searchlight
2Fruitvale Station$120,046-14%7--$17,149$386,2911Weinstein Company
3Unfinished Song$70,269-34%9121$772$785,1864Weinstein Company
4The Bling Ring$48,399-24%97-62$499$5,458,1525A24
5Scary Movie 5$27,911-7%33-10$846$31,957,94414Weinstein / Dimension
6The East$27,059-34%71-31$381$2,126,0907Fox Searchlight
7Escape From Planet Earth$20,886-10%55-7$380$56,958,05122Weinstein Company
8The Kings of Summer$20,867-31%565$373$1,206,7117CBS Films
9Stories We Tell$8,785-17%281$314$1,484,07410Roadside Attractions
10Kon-Tiki$8,76013%21-3$417$1,445,03412Weinstein Company
11G.I. Joe: Retaliation$6,301-7%41-22$154$122,512,05216Paramount
12The Sapphires$3,181-12%150$212$2,439,25317Weinstein Company
13Pawn Shop Chronicles$1,464-4%15--$98$4,9241Anchor Bay Films
14Scatter My Ashes at Bergdorf's$1,450-2%31$483$508,43011eOne Films US
15Copperhead$966-56%5-10$193$119,1433Brainstorm Media
16Revelation Road 2$796-61%5--$159$3,7221Freestyle Releasing
17Not Today$772-61%1-1$772$317,16514Freestyle Releasing