Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Sun, Jul. 14 2013

Wide (1000+)

#TitleSun, Jul. 14 2013LocationsAvg.TotalWks.Dist.
1Despicable Me 2$13,009,750-25%4,0036$3,250$228,376,7752Universal
2Grown Ups 2$10,577,217-28%3,491--$3,030$41,508,5721Sony / Columbia
3Pacific Rim$9,988,898-22%3,275--$3,050$37,285,3251Warner Bros.
4The Heat$3,993,235-30%3,128-56$1,277$112,365,5573Fox
5The Lone Ranger$3,293,780-30%3,9040$844$71,467,2922Disney
6Monsters University$3,010,379-30%3,142-597$958$237,771,0034Disney
7World War Z$2,776,600-26%3,003-313$925$176,971,7824Paramount
8White House Down$1,738,984-32%2,566-656$678$62,975,5663Sony / Columbia
9Man of Steel$1,411,085-27%2,150-755$656$280,888,9625Warner Bros.
10This Is The End$864,978-23%1,394-710$621$91,639,0115Sony / Columbia

Limited (100 — 999)

#TitleSun, Jul. 14 2013LocationsAvg.TotalWks.Dist.
1Kevin Hart: Let Me Explain$1,237,340-35%89216$1,387$26,132,4612Lionsgate / Summit
2Now You See Me$378,180-32%850-756$445$113,311,8667Lionsgate / Summit
3Star Trek Into Darkness$200,072-32%403-162$496$224,360,9059Paramount
4Epic$142,214-25%352-76$404$104,872,2938Fox
5Fast & Furious 6$139,160-40%392-225$355$236,533,1708Universal
6After Earth$84,907-21%238-32$357$59,383,5747Sony / Columbia
7The Croods$76,792-25%243-26$316$185,630,10117Fox / DreamWorks Animation
8Much Ado About Nothing (2013)$76,118-32%138-32$552$3,526,8266Roadside Attractions
9The Hangover Part III$61,244-22%265-73$231$111,651,6078Warner Bros.
10The Internship$60,154-33%233-146$258$43,220,7056Fox
11The Great Gatsby (2013)$54,185-18%125-60$433$143,218,77610Warner Bros.
12The Purge$48,330-25%179-77$270$63,833,9756Universal
13Mud$39,603-34%1132$350$21,070,58112Roadside Attractions
14Pain and Gain$25,005-16%150-20$167$49,663,15712Paramount
1542 (2013)$16,946-33%105-77$161$94,927,85014Warner Bros.

Platform (1 — 99)

#TitleSun, Jul. 14 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$335,835-30%7960$4,251$1,866,3362Fox Searchlight
2Fruitvale Station$120,046-14%7--$17,149$386,2911Weinstein Company
3Unfinished Song$70,269-34%9121$772$785,1864Weinstein Company
4The Bling Ring$48,399-24%97-62$499$5,458,1525A24
5Scary Movie 5$27,911-7%33-10$846$31,957,94414Weinstein / Dimension
6The East$27,059-34%71-31$381$2,126,0907Fox Searchlight
7Escape From Planet Earth$20,886-10%55-7$380$56,958,05122Weinstein Company
8The Kings of Summer$20,867-31%565$373$1,206,7117CBS Films
9Stories We Tell$8,785-17%281$314$1,484,07410Roadside Attractions
10Kon-Tiki$8,76013%21-3$417$1,445,03412Weinstein Company
11G.I. Joe: Retaliation$6,301-7%41-22$154$122,512,05216Paramount
12The Sapphires$3,181-12%150$212$2,439,25317Weinstein Company
13Pawn Shop Chronicles$1,464-4%15--$98$4,9241Anchor Bay Films
14Scatter My Ashes at Bergdorf's$1,450-2%31$483$508,43011eOne Films US
15Copperhead$966-56%5-10$193$119,1433Brainstorm Media
16Revelation Road 2$796-61%5--$159$3,7221Freestyle Releasing
17Not Today$772-61%1-1$772$317,16514Freestyle Releasing