Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Mon, Jul. 15 2013

Wide (1000+)

#TitleMon, Jul. 15 2013LocationsAvg.TotalWks.Dist.
1Despicable Me 2$5,644,230-57%4,0036$1,410$234,021,0052Universal
2Grown Ups 2$4,759,943-55%3,491--$1,363$46,268,5151Sony / Columbia
3Pacific Rim$4,057,108-59%3,275--$1,239$41,342,4331Warner Bros.
4The Heat$1,768,845-56%3,128-56$565$114,134,4023Fox
5Monsters University$1,518,056-50%3,142-597$483$239,289,0594Disney
6The Lone Ranger$1,406,510-57%3,9040$360$72,873,8022Disney
7World War Z$1,217,477-56%3,003-313$405$178,189,2594Paramount
8White House Down$752,815-57%2,566-656$293$63,728,3813Sony / Columbia
9Man of Steel$592,243-58%2,150-755$275$281,481,2055Warner Bros.
10This Is The End$424,552-51%1,394-710$305$92,063,5635Sony / Columbia

Limited (100 — 999)

#TitleMon, Jul. 15 2013LocationsAvg.TotalWks.Dist.
1Kevin Hart: Let Me Explain$505,192-59%89216$566$26,637,6532Lionsgate / Summit
2Now You See Me$184,667-51%850-756$217$113,496,5337Lionsgate / Summit
3Star Trek Into Darkness$98,296-51%403-162$244$224,459,2019Paramount
4Epic$74,949-47%352-76$213$104,947,2428Fox
5Fast & Furious 6$66,640-52%392-225$170$236,599,8108Universal
6The Croods$42,893-44%243-26$177$185,672,99417Fox / DreamWorks Animation
7After Earth$41,601-51%238-32$175$59,425,1757Sony / Columbia
8Much Ado About Nothing (2013)$32,454-57%138-32$235$3,559,2806Roadside Attractions
9The Internship$31,668-47%233-146$136$43,252,3736Fox
10The Hangover Part III$28,909-53%265-73$109$111,680,5168Warner Bros.
11The Purge$26,850-44%179-77$150$63,860,8256Universal
12The Great Gatsby (2013)$24,950-54%125-60$200$143,243,72610Warner Bros.
13Mud$17,184-57%1132$152$21,087,76512Roadside Attractions
14Pain and Gain$10,652-57%150-20$71$49,673,80912Paramount
1542 (2013)$9,220-46%105-77$88$94,937,07014Warner Bros.

Platform (1 — 99)

#TitleMon, Jul. 15 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$121,030-64%7960$1,532$1,987,3662Fox Searchlight
2Fruitvale Station$53,383-56%7--$7,626$439,6741Weinstein Company
3Unfinished Song$25,878-63%9121$284$811,0644Weinstein Company
4The Bling Ring$23,432-52%97-62$242$5,481,5845A24
5Scary Movie 5$13,141-53%33-10$398$31,971,08514Weinstein / Dimension
6Escape From Planet Earth$10,747-49%55-7$195$56,968,79822Weinstein Company
7The East$10,485-61%71-31$148$2,136,5757Fox Searchlight
8The Kings of Summer$9,794-53%565$175$1,216,5057CBS Films
9Kon-Tiki$2,925-67%21-3$139$1,447,95912Weinstein Company
10G.I. Joe: Retaliation$2,811-55%41-22$69$122,514,86316Paramount
11Scatter My Ashes at Bergdorf's$2,42667%20$1,213$510,84511eOne Films US
12Stories We Tell$2,274-74%281$81$1,486,34810Roadside Attractions
13The Sapphires$1,598-50%150$107$2,440,85117Weinstein Company
14Pawn Shop Chronicles$644-56%15--$43$5,5681Anchor Bay Films
15Copperhead$402-58%5-10$80$119,5453Brainstorm Media
16Revelation Road 2$256-68%5--$51$3,9781Freestyle Releasing
17Not Today$199-74%1-1$199$317,36414Freestyle Releasing