Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Tue, Jul. 16 2013

Wide (1000+)

#TitleTue, Jul. 16 2013LocationsAvg.TotalWks.Dist.
1Despicable Me 2$6,845,13021%4,0036$1,710$240,866,1352Universal
2Grown Ups 2$5,273,52111%3,491--$1,511$51,542,0361Sony / Columbia
3Pacific Rim$4,416,3409%3,275--$1,349$45,758,7731Warner Bros.
4The Heat$2,175,63523%3,128-56$696$116,310,0373Fox
5Monsters University$1,931,13127%3,142-597$615$241,220,1904Disney
6The Lone Ranger$1,657,51118%3,9040$425$74,531,3132Disney
7World War Z$1,430,81318%3,003-313$476$179,620,0724Paramount
8White House Down$922,49623%2,566-656$360$64,650,8773Sony / Columbia
9Man of Steel$712,44820%2,150-755$331$282,193,6535Warner Bros.
10This Is The End$485,18614%1,394-710$348$92,548,7495Sony / Columbia

Limited (100 — 999)

#TitleTue, Jul. 16 2013LocationsAvg.TotalWks.Dist.
1Kevin Hart: Let Me Explain$511,2241%89216$573$27,148,8772Lionsgate / Summit
2Now You See Me$225,50122%850-756$265$113,722,0347Lionsgate / Summit
3Star Trek Into Darkness$110,18312%403-162$273$224,569,3849Paramount
4Epic$95,75528%352-76$272$105,042,9978Fox
5Fast & Furious 6$78,41518%392-225$200$236,678,2258Universal
6The Croods$56,37031%243-26$232$185,729,36417Fox / DreamWorks Animation
7After Earth$46,91713%238-32$197$59,472,0927Sony / Columbia
8Much Ado About Nothing (2013)$41,25827%138-32$299$3,600,5386Roadside Attractions
9The Internship$36,59416%233-146$157$43,288,9676Fox
10The Great Gatsby (2013)$32,98532%125-60$264$143,276,71110Warner Bros.
11The Hangover Part III$30,3545%265-73$115$111,710,8708Warner Bros.
12The Purge$26,9000%179-77$150$63,887,7256Universal
13Mud$18,2886%1132$162$21,106,05312Roadside Attractions
14Pain and Gain$10,9633%150-20$73$49,684,77212Paramount
1542 (2013)$10,24811%105-77$98$94,947,31814Warner Bros.

Platform (1 — 99)

#TitleTue, Jul. 16 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$131,6149%7960$1,666$2,118,9802Fox Searchlight
2Fruitvale Station$52,666-1%7--$7,524$492,3401Weinstein Company
3Unfinished Song$33,68330%9121$370$844,7474Weinstein Company
4The Bling Ring$27,83219%97-62$287$5,509,4155A24
5Escape From Planet Earth$14,84738%55-7$270$56,983,64522Weinstein Company
6Scary Movie 5$13,9536%33-10$423$31,985,03814Weinstein / Dimension
7The East$12,40918%71-31$175$2,148,9847Fox Searchlight
8The Kings of Summer$11,95522%565$213$1,228,4607CBS Films
9Kon-Tiki$4,25145%21-3$202$1,452,21012Weinstein Company
10G.I. Joe: Retaliation$2,716-3%41-22$66$122,517,57916Paramount
11Stories We Tell$2,55612%281$91$1,488,90410Roadside Attractions
12The Sapphires$1,6020%150$107$2,442,45317Weinstein Company
13Pawn Shop Chronicles$1,02659%15--$68$6,5941Anchor Bay Films
14Copperhead$74686%5-10$149$120,2913Brainstorm Media
15Revelation Road 2$242-5%5--$48$4,2201Freestyle Releasing
16Scatter My Ashes at Bergdorf's$202-92%20$101$511,04711eOne Films US
17Not Today$48-76%1-1$48$317,41214Freestyle Releasing