Grosses

'No Good Deed' Leads with $24.5M; 'Dolphin Tale 2' #2 with $16.55M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 14, 2014 08:33 AM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with an estimated $24.5 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.83 million on Friday, increased 11 percent on Saturday to take in $9.8 million and is estimated to decline 40 percent on Sunday to gross $5.88 million. That places the film's estimated opening weekend to Friday ratio at 2.77 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with an estimated $16.55 million. The family film sequel from Warner Bros. opened towards the lower end of pre-release expectations and a respectable 14 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.26 million on Friday, increased a healthy 75 percent on Saturday to gross $7.45 million and is estimated to fall 35 percent on Sunday to take in $4.84 million. That places the estimated opening weekend to Friday ratio for the film at 3.88 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with an estimated $8.04 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.93 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with an estimated $4.8 million. The blockbuster franchise re-launch was down a healthy 26 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.04 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with an estimated $4.2 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,315 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and is estimated to decline 44 percent on Sunday to gross $0.98 million. That places the film's estimated opening weekend to Friday ratio at 2.88 to 1.

Holdovers Let's Be Cops and If I Stay claimed fourth and sixth place with respective estimated takes of $4.3 million and $4.05 million. Fox's Let's Be Cops was down only 23 percent from last weekend, while Warner's If I Stay was down a healthy 27 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $72.97 million for Let's Be Cops in 33 days and at $44.94 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with an estimated $0.411 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $27,384 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Tue, Jul. 23 2013

Wide (1000+)

#TitleTue, Jul. 23 2013LocationsAvg.TotalWks.Dist.
1The Conjuring$5,603,1041%2,903--$1,930$52,994,8421Warner Bros. / New Line
2Despicable Me 2$4,354,80026%3,820-183$1,140$283,818,2953Universal
3Turbo$3,530,41531%3,806--$928$37,249,5691Fox / DreamWorks Animation
4Grown Ups 2$3,237,94418%3,4910$928$85,378,4592Sony / Columbia
5Pacific Rim$2,478,45121%3,28510$754$72,813,1602Warner Bros.
6Red 2$2,360,23324%3,016--$783$22,308,4641Lionsgate / Summit
7R.I.P.D.$1,811,02023%2,852--$635$15,971,2151Universal
8The Heat$1,468,66222%2,689-439$546$131,942,6794Fox
9Monsters University$1,033,60630%2,186-956$473$250,940,2585Disney
10World War Z$876,43022%2,066-937$424$188,529,0445Paramount
11The Lone Ranger$677,26019%2,273-1631$298$82,537,7163Disney
12White House Down$368,00522%1,454-1112$253$69,122,4814Sony / Columbia
13Man of Steel$321,02827%1,050-1100$306$285,574,8546Warner Bros.

Limited (100 — 999)

#TitleTue, Jul. 23 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$280,70418%304225$923$5,110,5593Fox Searchlight
2Kevin Hart: Let Me Explain$226,834-1%748-144$303$30,402,9883Lionsgate / Summit
3This Is The End$202,33817%622-772$325$94,805,5936Sony / Columbia
4Girl Most Likely$87,4066%351--$249$864,3531Roadside Attractions
5Now You See Me$81,00530%333-517$243$114,554,2598Lionsgate / Summit
6Epic$79,91529%319-33$251$105,737,0799Fox
7The Great Gatsby (2013)$62,96023%302177$208$143,778,01911Warner Bros.
8Star Trek Into Darkness$62,92113%250-153$252$225,239,41210Paramount
9Fast & Furious 6$50,22016%279-113$180$237,214,6909Universal
10The Croods$46,29535%212-31$218$186,119,67318Fox / DreamWorks Animation
11The Internship$38,26616%202-31$189$43,653,5147Fox
12The Purge$21,840-3%156-23$140$64,108,8707Universal
13The Hangover Part III$17,5316%202-63$87$111,917,4509Warner Bros.

Platform (1 — 99)

#TitleTue, Jul. 23 2013LocationsAvg.TotalWks.Dist.
1Fruitvale Station$84,436-8%3427$2,483$1,507,6902Weinstein Company
2Much Ado About Nothing (2013)$23,19523%95-43$244$3,874,5417Roadside Attractions
3Unfinished Song$22,32923%88-3$254$1,111,0145Weinstein Company
4Mud$13,8244%77-36$180$21,267,46013Roadside Attractions
5The Bling Ring$12,65917%38-59$333$5,652,1186A24
6The Kings of Summer$6,92620%35-21$198$1,302,9378CBS Films
7Stories We Tell$5,37832%22-6$244$1,525,86711Roadside Attractions
842 (2013)$4,8215%85-20$57$95,010,77115Warner Bros.
9The East$4,52441%31-40$146$2,217,2538Fox Searchlight
10Pain and Gain$4,4861%70-80$64$49,744,65113Paramount
11Copperhead$3,2780%3631$91$151,8444Brainstorm Media
12Kon-Tiki$1,47723%9-12$164$1,469,81713Weinstein Company
13The Sapphires$64859%10-5$65$2,449,51118Weinstein Company
14Scatter My Ashes at Bergdorf's$38320%42$96$517,42212eOne Films US
15Scary Movie 5$331-13%8-25$41$32,014,99915Weinstein / Dimension
16Escape From Planet Earth$24627%7-48$35$57,012,28723Weinstein Company
17Not Today$42-9%10$42$317,99115Freestyle Releasing