Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Thu, Jul. 25 2013

Wide (1000+)

#TitleThu, Jul. 25 2013LocationsAvg.TotalWks.Dist.
1The Conjuring$4,224,379-6%2,903--$1,455$61,736,6281Warner Bros. / New Line
2Despicable Me 2$3,208,885-5%3,820-71$840$290,388,5853Universal
3Turbo$2,588,882-1%3,806255$680$42,442,9981Fox / DreamWorks Animation
4Grown Ups 2$2,354,259-3%3,4910$674$90,163,7712Sony / Columbia
5Pacific Rim$1,770,477-7%3,28510$539$76,486,1042Warner Bros.
6Red 2$1,597,128-10%3,016--$530$25,674,3561Lionsgate / Summit
7The Heat$1,224,7650%2,689-306$455$134,394,7444Fox
8R.I.P.D.$1,211,845-8%2,852--$425$18,494,9801Universal
9Monsters University$834,8130%2,186-652$382$252,612,1885Disney
10World War Z$635,118-9%2,066-937$307$189,859,5465Paramount
11The Lone Ranger$530,212-7%2,273-1159$233$83,637,0133Disney
12White House Down$294,649-4%1,454-1112$203$69,724,7694Sony / Columbia
13Man of Steel$231,262-8%1,050-1100$220$286,058,2726Warner Bros.

Limited (100 — 999)

#TitleThu, Jul. 25 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$269,2287%304225$886$5,631,4413Fox Searchlight
2Kevin Hart: Let Me Explain$169,523-6%748-144$227$30,752,9303Lionsgate / Summit
3This Is The End$146,940-9%622-772$236$95,114,2856Sony / Columbia
4Girl Most Likely$78,619-4%351--$224$1,025,1141Roadside Attractions
5Epic$68,282-4%319-17$214$105,876,5909Fox
6Now You See Me$63,741-16%333-517$191$114,693,5918Lionsgate / Summit
7Star Trek Into Darkness$55,236-5%250-153$221$225,352,74310Paramount
8The Great Gatsby (2013)$54,352-3%302177$180$143,888,40511Warner Bros.
9Fast & Furious 6$43,125-6%279-43$155$237,303,8509Universal
10The Croods$41,531-5%212-20$196$186,204,79618Fox / DreamWorks Animation
11The Internship$34,0440%2024$169$43,721,5977Fox
12The Purge$18,720-8%156-4$120$64,147,8707Universal
13The Hangover Part III$16,9085%202-63$84$111,950,5129Warner Bros.

Platform (1 — 99)

#TitleThu, Jul. 25 2013LocationsAvg.TotalWks.Dist.
1Fruitvale Station$90,1247%3427$2,651$1,682,3162Weinstein Company
2Much Ado About Nothing (2013)$24,2204%95-43$255$3,922,1447Roadside Attractions
3Unfinished Song$21,2473%88-3$241$1,152,9325Weinstein Company
4Mud$13,9156%77-36$181$21,294,44113Roadside Attractions
5The Bling Ring$12,048-3%38-59$317$5,676,6346A24
6The Kings of Summer$6,73916%35-21$193$1,315,5008CBS Films
742 (2013)$5,11118%85-20$60$95,020,21315Warner Bros.
8Pain and Gain$4,4461%70-80$64$49,753,51713Paramount
9The East$4,1390%31-36$134$2,225,5258Fox Searchlight
10Stories We Tell$3,841-15%22-6$175$1,534,24411Roadside Attractions
11Copperhead$3,5758%3631$99$158,7334Brainstorm Media
12Kon-Tiki$2,66371%9-12$296$1,474,03313Weinstein Company
13The Sapphires$648-8%10-5$65$2,450,86718Weinstein Company
14Scary Movie 5$4014%8-25$50$32,015,78715Weinstein / Dimension
15Escape From Planet Earth$299-24%7-48$43$57,012,97723Weinstein Company
16Scatter My Ashes at Bergdorf's$140-82%42$35$518,34212eOne Films US
17Not Today$676%10$67$318,12115Freestyle Releasing