Grosses

'No Good Deed' Leads with $24.5M; 'Dolphin Tale 2' #2 with $16.55M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 14, 2014 08:33 AM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with an estimated $24.5 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.83 million on Friday, increased 11 percent on Saturday to take in $9.8 million and is estimated to decline 40 percent on Sunday to gross $5.88 million. That places the film's estimated opening weekend to Friday ratio at 2.77 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with an estimated $16.55 million. The family film sequel from Warner Bros. opened towards the lower end of pre-release expectations and a respectable 14 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.26 million on Friday, increased a healthy 75 percent on Saturday to gross $7.45 million and is estimated to fall 35 percent on Sunday to take in $4.84 million. That places the estimated opening weekend to Friday ratio for the film at 3.88 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with an estimated $8.04 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.93 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with an estimated $4.8 million. The blockbuster franchise re-launch was down a healthy 26 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.04 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with an estimated $4.2 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,315 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and is estimated to decline 44 percent on Sunday to gross $0.98 million. That places the film's estimated opening weekend to Friday ratio at 2.88 to 1.

Holdovers Let's Be Cops and If I Stay claimed fourth and sixth place with respective estimated takes of $4.3 million and $4.05 million. Fox's Let's Be Cops was down only 23 percent from last weekend, while Warner's If I Stay was down a healthy 27 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $72.97 million for Let's Be Cops in 33 days and at $44.94 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with an estimated $0.411 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $27,384 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Tue, Jul. 30 2013

Wide (1000+)

#TitleTue, Jul. 30 2013LocationsAvg.TotalWks.Dist.
1The Wolverine$5,983,7088%3,924--$1,525$64,646,4191Fox
2The Conjuring$3,009,4864%3,022119$996$89,859,4902Warner Bros. / New Line
3Despicable Me 2$2,728,66020%3,476-344$785$311,818,1604Universal
4Turbo$2,157,37222%3,8093$566$60,103,6482Fox / DreamWorks Animation
5Grown Ups 2$1,817,60017%3,258-233$558$105,139,0373Sony / Columbia
6Red 2$1,307,83026%3,0160$434$37,356,5902Lionsgate / Summit
7Pacific Rim$1,238,37922%2,602-683$476$86,446,0943Warner Bros.
8R.I.P.D.$1,111,22530%2,850-2$390$26,531,7152Universal
9The Heat$1,000,32818%2,384-305$420$143,159,8935Fox
10Fruitvale Station$551,1617%1,0641030$518$7,339,2063Weinstein Company
11Monsters University$514,22216%1,470-716$350$256,425,1706Disney
12World War Z$438,52113%1,440-626$305$193,486,3266Paramount
13The Lone Ranger$250,84615%1,267-1006$198$85,790,2914Disney

Limited (100 — 999)

#TitleTue, Jul. 30 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$460,35914%886582$520$9,940,7794Fox Searchlight
2The To Do List$259,06811%591--$438$2,072,6441CBS Films
3White House Down$143,43618%676-778$212$70,903,1775Sony / Columbia
4Man of Steel$122,01017%501-549$244$287,034,0777Warner Bros.
5This Is The End$86,72714%270-352$321$95,780,4527Sony / Columbia
6Kevin Hart: Let Me Explain$85,8872%498-250$172$31,651,2714Lionsgate / Summit
7Epic$64,51530%289-30$223$106,304,04410Fox
8Now You See Me$52,91421%215-118$246$115,077,2799Lionsgate / Summit
9Fast & Furious 6$46,7559%267-12$175$237,704,38010Universal
10The Great Gatsby (2013)$46,6889%271-31$172$144,244,81612Warner Bros.
11Star Trek Into Darkness$38,61716%180-70$215$225,674,57511Paramount
12The Croods$34,74827%194-18$179$186,445,88019Fox / DreamWorks Animation
13The Internship$32,0238%197-5$163$43,984,7698Fox
14Girl Most Likely$25,5059%227-124$112$1,265,3692Roadside Attractions
15The Purge$17,2350%1571$110$64,300,1258Universal
16The Hangover Part III$11,3321%147-55$77$112,040,01310Warner Bros.

Platform (1 — 99)

#TitleTue, Jul. 30 2013LocationsAvg.TotalWks.Dist.
1Unfinished Song$14,14523%82-6$173$1,292,2466Weinstein Company
2Much Ado About Nothing (2013)$13,09625%77-18$170$4,020,3498Roadside Attractions
3Mud$11,10821%73-4$152$21,392,80314Roadside Attractions
4The Bling Ring$7,11019%34-4$209$5,739,5827A24
5Kon-Tiki$3,551-14%145$254$1,495,44814Weinstein Company
6Pain and Gain$2,47322%35-35$71$49,772,88014Paramount
7The East$2,039-6%20-11$102$2,250,2029Fox Searchlight
8The Servant (2013 re-issue)$1,743-5%1--$1,743$11,4421Rialto Pictures
9Stories We Tell$98414%14-8$70$1,540,80412Roadside Attractions
10Copperhead$57934%2-34$290$162,5255Brainstorm Media