Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Wed, Jul. 31 2013

Wide (1000+)

#TitleWed, Jul. 31 2013LocationsAvg.TotalWks.Dist.
1The Smurfs 2$5,203,980--3,866--$1,346$5,203,9800Sony / Columbia
2The Wolverine$4,339,978-27%3,924--$1,106$68,986,3971Fox
3The Conjuring$2,488,067-17%3,022119$823$92,347,5572Warner Bros. / New Line
4Despicable Me 2$2,139,150-22%3,291-529$650$313,957,3104Universal
5Grown Ups 2$1,520,570-16%3,258-233$467$106,659,6073Sony / Columbia
6Turbo$1,451,381-33%3,238-568$448$61,555,0292Fox / DreamWorks Animation
7Red 2$1,064,821-19%3,0160$353$38,421,4112Lionsgate / Summit
8Pacific Rim$955,576-23%2,602-683$367$87,401,6703Warner Bros.
9The Heat$836,777-16%2,136-553$392$143,996,6705Fox
10R.I.P.D.$783,335-30%2,611-241$300$27,315,0502Universal
11Fruitvale Station$459,493-17%1,0641030$432$7,798,6993Weinstein Company
12Monsters University$365,419-29%1,144-1042$319$256,790,5896Disney
13World War Z$293,825-33%1,440-626$204$193,780,1516Paramount

Limited (100 — 999)

#TitleWed, Jul. 31 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$431,483-6%886582$487$10,372,2624Fox Searchlight
2The To Do List$201,170-22%591--$340$2,273,8141CBS Films
3The Lone Ranger$155,782-38%828-1445$188$85,946,0734Disney
4Man of Steel$88,288-28%501-549$176$287,122,3657Warner Bros.
5White House Down$87,546-39%516-938$170$70,990,7235Sony / Columbia
6This Is The End$61,229-29%223-399$275$95,841,6817Sony / Columbia
7Epic$58,730-9%279-40$211$106,362,77410Fox
8Kevin Hart: Let Me Explain$57,398-33%498-250$115$31,708,6694Lionsgate / Summit
9The Great Gatsby (2013)$44,320-5%271-31$164$144,289,13612Warner Bros.
10Now You See Me$43,592-18%215-118$203$115,120,8719Lionsgate / Summit
11Fast & Furious 6$42,695-9%267-12$160$237,747,07510Universal
12Star Trek Into Darkness$33,928-12%180-70$188$225,708,50311Paramount
13The Croods$32,666-6%187-25$175$186,478,54619Fox / DreamWorks Animation
14The Internship$31,433-2%197-5$160$44,016,2028Fox
15Girl Most Likely$20,895-18%227-124$92$1,286,2642Roadside Attractions
16The Purge$17,2250%1571$110$64,317,3508Universal
17The Hangover Part III$10,425-8%147-55$71$112,050,43810Warner Bros.

Platform (1 — 99)

#TitleWed, Jul. 31 2013LocationsAvg.TotalWks.Dist.
1Unfinished Song$14,9656%82-6$183$1,307,2116Weinstein Company
2Much Ado About Nothing (2013)$11,558-12%77-18$150$4,031,9078Roadside Attractions
3Mud$9,631-13%73-4$132$21,402,43414Roadside Attractions
4The Bling Ring$5,141-28%34-4$151$5,744,7237A24
5Kon-Tiki$3,5460%145$253$1,498,99414Weinstein Company
6The East$2,29813%20-11$115$2,252,5009Fox Searchlight
7Pain and Gain$2,278-8%35-35$65$49,775,15814Paramount
8The Servant (2013 re-issue)$1,8979%1--$1,897$13,3391Rialto Pictures
9Stories We Tell$751-24%14-8$54$1,541,55512Roadside Attractions
10Copperhead$427-26%2-34$214$162,9525Brainstorm Media