Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Wed, Aug. 7 2013

Wide (1000+)

#TitleWed, Aug. 7 2013LocationsAvg.TotalWks.Dist.
1We're the Millers$6,778,233--3,260--$2,079$6,778,2330Warner Bros. / New Line
2Percy Jackson: Sea of Monsters$5,452,994--2,907--$1,876$5,452,9940Fox
3The Smurfs 2$2,321,595-25%3,8660$601$34,967,7841Sony / Columbia
42 Guns$2,178,025-31%3,025--$720$35,377,6801Universal
5The Wolverine$1,975,171-31%3,785-139$522$102,161,8932Fox
6Despicable Me 2$1,453,525-18%2,850-441$510$331,183,9455Universal
7The Conjuring$1,349,264-23%3,11593$433$112,771,5523Warner Bros. / New Line
8Grown Ups 2$870,021-26%2,852-406$305$119,336,4004Sony / Columbia
9Turbo$801,901-25%2,141-1097$375$72,065,0173Fox / DreamWorks Animation
10Pacific Rim$511,062-27%1,803-799$283$94,783,4534Warner Bros.
11Red 2$490,282-32%2,755-261$178$46,953,1903Lionsgate / Summit
12The Heat$467,961-26%1,714-422$273$151,175,2336Fox
13Fruitvale Station$282,586-14%1,08622$260$11,770,0264Weinstein Company

Limited (100 — 999)

#TitleWed, Aug. 7 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$305,019-13%91327$334$14,533,7965Fox Searchlight
2World War Z$205,870-23%912-528$226$196,630,5877Paramount
3Monsters University$204,155-26%620-524$329$259,293,9967Disney
4R.I.P.D.$163,020-56%988-1623$165$31,377,8153Universal
5Star Trek Into Darkness$68,194-13%300120$227$226,447,44512Paramount
6The Lone Ranger$54,608-41%408-420$134$87,002,2175Disney
7Man of Steel$50,521-30%304-197$166$287,879,6278Warner Bros.
8Epic$42,664-14%245-34$174$106,779,42511Fox
9The To Do List$38,199-60%585-6$65$3,340,3882CBS Films
10Now You See Me$28,410-26%206-9$138$115,579,04510Lionsgate / Summit
11The Croods$28,012-4%165-22$170$186,732,30920Fox / DreamWorks Animation
12The Great Gatsby (2013)$27,619-4%228-43$121$144,596,96313Warner Bros.
13Fast & Furious 6$26,450-18%230-37$115$238,110,89011Universal
14The Internship$24,080-9%163-34$148$44,297,3819Fox
15Kevin Hart: Let Me Explain$16,343-42%214-284$76$32,085,9355Lionsgate / Summit
16The Purge$12,5350%132-25$95$64,461,2209Universal
17The Hangover Part III$5,883-8%103-44$57$112,161,34211Warner Bros.

Platform (1 — 99)

#TitleWed, Aug. 7 2013LocationsAvg.TotalWks.Dist.
1The Spectacular Now$16,794-12%4--$4,199$252,5301A24
2Unfinished Song$12,8650%68-14$189$1,444,2727Weinstein Company
3Mud$7,841-16%62-11$126$21,496,91815Roadside Attractions
4Much Ado About Nothing (2013)$6,339-17%58-19$109$4,119,9199Roadside Attractions
5Girl Most Likely$3,857-17%36-191$107$1,359,1623Roadside Attractions
6The Bling Ring$3,037-44%395$78$5,786,7478A24
7Stories We Tell$2,51434%173$148$1,561,57313Roadside Attractions
8Un Flic (2013 re-issue)$1,977--1--$1,977$45,58016Rialto Pictures
9Kon-Tiki$1,6955%9-5$188$1,516,13715Weinstein Company
10Pain and Gain$1,172-10%20-15$59$49,790,19415Paramount
11Copperhead$59536%20$298$168,9456Brainstorm Media