Grosses

'The Battle of the Five Armies' Marches to $89.1M in Five Days; 'Night at the Museum: Secret of the Tomb' ($17.1M) Outpaces 'Annie' ($15.9M) for SecondDecember 22, 2014 12:50 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led this weekend's box office with $54.72 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $89.13 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.63 to 1. The five-day debut of The Battle of the Five Armies was 13 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 3.5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.56 million on Friday, increased 29 percent on Saturday to take in $21.39 million and declined 22 percent on Sunday to gross $16.76 million. That placed the film's opening weekend to Friday ratio at 3.30 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.45 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.37 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an opening weekend take of $17.10 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.66 million on Friday, increased 16 percent on Saturday to gross $6.55 million and decreased 25 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.02 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with $15.86 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is positive news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.24 million this weekend. Annie opened 32 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.29 million on Friday, increased 15 percent on Saturday to gross $6.08 million and fell 26 percent on Sunday to gross $4.49 million. That gives the film an opening weekend to Friday ratio of 3.00 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods beginning on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with $8.11 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 66 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a lackluster $38.94 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with $7.88 million. The third installment of Lionsgate's blockbuster franchise was down a solid 38 percent from last weekend. Mockingjay - Part 1 has grossed $289.36 million in 31 days, which leaves it just $10.64 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in $4.11 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,877 from 1,061 locations. Wild has grossed $7.17 million in 19 days of release.

On the limited front, UTV's PK was off to a very strong start with $3.57 million from 272 locations. That gave the Hindi language comedy starring Aamir Khan a per-location average of $13,108 for the frame. PK finished in ninth place among all films this weekend.

Daily Domestic Gross Fri, Aug. 16 2013

Wide (1000+)

#TitleFri, Aug. 16 2013LocationsAvg.TotalWks.Dist.
1Lee Daniels' The Butler$8,322,061--2,933--$2,837$8,322,0611Weinstein Company
2Kick-Ass 2$5,835,900--2,940--$1,985$5,835,9001Universal
3We're the Millers$5,438,36884%3,32565$1,636$57,171,8532Warner Bros. / New Line
4Elysium$3,937,98161%3,2840$1,199$46,252,2872Sony / TriStar
5Planes$3,648,27082%3,71614$982$35,598,1382Disney
6Jobs$2,608,716--2,381--$1,096$2,608,7161Open Road
7Percy Jackson: Sea of Monsters$2,550,43180%3,08049$828$33,079,0892Fox
82 Guns$1,667,92564%2,471-557$675$55,317,2703Universal
9The Smurfs 2$1,362,27720%2,349-1518$580$53,674,4663Sony / Columbia
10Paranoia$1,308,413--2,459--$532$1,308,4131Relativity Media
11The Wolverine$1,306,84159%2,058-809$635$117,339,9974Fox
12The Conjuring$1,194,74177%2,001-649$597$125,147,6115Warner Bros. / New Line
13Despicable Me 2$1,072,62047%1,818-577$590$343,278,7407Universal
14Grown Ups 2$531,08446%1,241-861$428$126,216,5146Sony / Columbia

Limited (100 — 999)

#TitleFri, Aug. 16 2013LocationsAvg.TotalWks.Dist.
1Turbo$288,528-4%759-1012$380$76,867,8085Fox / DreamWorks Animation
2The Heat$272,85236%691-660$395$154,864,4848Fox
3Chennai Express$242,634107%190-6$1,277$3,363,8342UTV Motion Pictures
4Pacific Rim$211,62317%444-536$477$97,888,0906Warner Bros.
5Red 2$206,77011%715-859$289$50,481,6615Lionsgate / Summit
6The Way, Way Back$205,70122%457-323$450$17,318,9417Fox Searchlight
7Fruitvale Station$153,42013%477-351$322$14,272,9976Weinstein Company
8Man of Steel$145,57349%365-61$399$289,267,11410Warner Bros.
9World War Z$132,91452%307-198$433$197,999,0479Paramount
10R.I.P.D.$70,03547%203-275$345$32,274,3605Universal
11Star Trek Into Darkness$56,32639%210-46$268$227,023,85814Paramount
12Now You See Me$49,313142%134-9$368$115,895,34012Lionsgate / Summit
13Epic$31,91714%168-54$190$107,124,68513Fox
14White House Down$31,796--107-52$297$72,050,2308Sony / Columbia
15Fast & Furious 6$25,38040%141-50$180$238,383,64513Universal
16The Croods$20,95340%114-28$184$186,938,76622Fox / DreamWorks Animation
17The Internship$19,75929%100-36$198$44,505,44811Fox

Platform (1 — 99)

#TitleFri, Aug. 16 2013LocationsAvg.TotalWks.Dist.
1The Spectacular Now$118,831328%5536$2,161$780,7583A24
2In a World...$59,756705%3734$1,615$163,3132Roadside Attractions
3This Is The End$26,779--58-44$462$96,615,41310Sony / Columbia
4The Great Gatsby (2013)$14,7223%88-47$167$144,780,70115Warner Bros.
5After Earth$13,426--77-32$174$60,479,31512Sony / Columbia
6Pain and Gain$10,568762%8667$123$49,820,28517Paramount
7Unfinished Song$10,10327%43-10$235$1,551,1599Weinstein Company
8Underdogs (2013)$9,789--4--$2,447$9,7891Freestyle Releasing
9Kevin Hart: Let Me Explain$9,72746%32-45$304$32,207,4027Lionsgate / Summit
10Much Ado About Nothing (2013)$7,01935%36-17$195$4,203,91611Roadside Attractions
11Mud$4,20927%28-16$150$21,557,00417Roadside Attractions
12The Bling Ring$1,758-48%18-22$98$5,820,49810A24
13Inch'Allah$1,234--1--$1,234$453,0241eOne Films US
14Girl Rising$1,170--7--$167$1,513,49824Gathr Films
15Stories We Tell$497-65%8-2$62$1,575,48215Roadside Attractions
16Girl Most Likely$235-69%2-10$118$1,374,2095Roadside Attractions