Grosses

'Fury' Leads the Way with $23.5M Debut; 'Gone Girl' Passes $100M Mark after $17.8M Take; 'The Book of Life' Solid in Third with $17.0MOctober 19, 2014 08:54 AM

by Daniel Garris

Sony's Fury debuted in first place this weekend with an estimated $23.5 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened a slim 7 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 20.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.83 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.13 million and is estimated to fall 39 percent on Sunday to gross $5.55 million. That places the film's estimated opening weekend to Friday ratio at a somewhat front-loaded 2.66 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with an estimated $17.8 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 33 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $107.07 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become David Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with an estimated $17.0 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from opening a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.98 million on Friday, increased 38 percent on Saturday to take in $6.87 million and is estimated to decline 25 percent on Sunday to gross $5.16 million. That places the film's estimated opening weekend to Friday ratio at 3.42 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with an estimated $12.04 million. The Disney release starring Steve Carell and Jennifer Garner fell 34 percent from last weekend. That represented a very nice hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.87 million through ten days of release, which is in line with expectations and is very solid with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with an estimated debut of $10.2 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.14 million on Friday, fell 8.5 percent on Saturday to take in $3.79 million and is estimated to fall 40 percent on Sunday to gross $2.27 million. That places the film's estimated opening weekend to Friday ratio at just 2.46 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places with respective estimates of $9.9 million and $7.94 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a very solid 39 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.75 million for Dracula Untold and at $26.84 million for The Judge.

Warner's Annabelle placed in eighth with an estimated $7.93 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.13 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with an estimated $415,000 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $103,750 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Sun, Aug. 18 2013

Wide (1000+)

#TitleSun, Aug. 18 2013LocationsAvg.TotalWks.Dist.
1Lee Daniels' The Butler$7,023,143-24%2,933--$2,395$24,637,3121Weinstein Company
2We're the Millers$5,320,388-26%3,32565$1,600$69,697,6492Warner Bros. / New Line
3Elysium$4,236,964-23%3,2840$1,290$56,001,1382Sony / TriStar
4Planes$4,146,637-26%3,71614$1,116$45,338,4022Disney
5Kick-Ass 2$3,307,500-21%2,940--$1,125$13,332,9551Universal
6Percy Jackson: Sea of Monsters$2,627,130-27%3,08049$853$39,282,3812Fox
7Jobs$1,756,657-25%2,381--$738$6,713,9001Open Road
82 Guns$1,742,055-27%2,471-557$705$59,456,1953Universal
9The Smurfs 2$1,455,448-25%2,349-1518$620$57,081,8153Sony / Columbia
10The Wolverine$1,353,614-27%2,058-809$658$120,551,7874Fox
11Despicable Me 2$1,254,455-21%1,818-577$690$346,114,8557Universal
12The Conjuring$1,044,929-37%2,001-649$522$127,838,1665Warner Bros. / New Line
13Paranoia$893,965-33%2,459--$364$3,528,3761Relativity Media
14Grown Ups 2$415,679-45%1,241-861$335$127,393,6966Sony / Columbia

Limited (100 — 999)

#TitleSun, Aug. 18 2013LocationsAvg.TotalWks.Dist.
1Turbo$337,608-25%759-1012$445$77,658,1685Fox / DreamWorks Animation
2Chennai Express$276,121-26%190-6$1,453$4,014,6572UTV Motion Pictures
3The Heat$220,333-43%691-660$319$155,473,1938Fox
4The Way, Way Back$216,349-31%457-323$473$17,850,6037Fox Searchlight
5Pacific Rim$211,703-27%444-536$477$98,389,6086Warner Bros.
6Red 2$183,311-38%715-859$256$50,961,3055Lionsgate / Summit
7Fruitvale Station$157,133-25%477-351$329$14,639,6836Weinstein Company
8Man of Steel$155,755-26%365-61$427$289,633,84910Warner Bros.
9World War Z$119,794-35%307-198$390$198,303,5099Paramount
10R.I.P.D.$59,885-33%203-275$295$32,423,5655Universal
11Star Trek Into Darkness$56,560-31%210-46$269$227,161,81514Paramount
12Now You See Me$44,135-25%134-9$329$115,998,50012Lionsgate / Summit
13Epic$37,525-27%168-54$223$107,213,62113Fox
14Fast & Furious 6$29,610-28%141-50$210$238,454,14513Universal
15White House Down$21,322-53%107-52$199$72,117,1698Sony / Columbia
16The Croods$20,633-38%114-28$181$186,992,79222Fox / DreamWorks Animation
17The Internship$19,326-32%100-36$193$44,553,01211Fox

Platform (1 — 99)

#TitleSun, Aug. 18 2013LocationsAvg.TotalWks.Dist.
1The Spectacular Now$130,307-21%5536$2,369$1,075,2853A24
2In a World...$73,546-22%3734$1,988$331,6672Roadside Attractions
3This Is The End$23,739-39%58-44$409$96,677,93210Sony / Columbia
4After Earth$18,778-22%77-32$244$60,522,09712Sony / Columbia
5The Great Gatsby (2013)$13,807-25%88-47$157$144,812,79615Warner Bros.
6Pain and Gain$12,189-21%8667$142$49,847,90317Paramount
7Kevin Hart: Let Me Explain$10,809-15%32-45$338$32,230,9077Lionsgate / Summit
8Unfinished Song$7,846-42%43-10$182$1,572,4729Weinstein Company
9Much Ado About Nothing (2013)$7,845-9%36-17$218$4,220,36211Roadside Attractions
10Underdogs (2013)$4,138-14%4--$1,035$18,7221Freestyle Releasing
11Mud$4,070-27%28-16$145$21,566,68217Roadside Attractions
12The Bling Ring$2,18919%18-22$122$5,824,52410A24
13Inch'Allah$1,39282%1--$1,392$455,1811eOne Films US
14Stories We Tell$559-17%8-2$70$1,576,71515Roadside Attractions
15Le Petit Soldat (2013 re-issue)$278-2%1--$278$25,42724Rialto Pictures
16Girl Most Likely$26134%2-10$131$1,374,6655Roadside Attractions