Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Fri, Aug. 30 2013

Wide (1000+)

#TitleFri, Aug. 30 2013LocationsAvg.TotalWks.Dist.
1One Direction: This Is Us$8,868,530--2,735--$3,243$8,868,5301Sony / TriStar
2Lee Daniels' The Butler$3,620,610111%3,330220$1,087$62,885,7163Weinstein Company
3We're the Millers$3,151,568150%3,4450$915$100,103,4864Warner Bros. / New Line
4Planes$1,713,181126%3,259-119$526$64,800,8514Disney
5Elysium$1,591,421119%2,539-374$627$73,695,1504Sony / TriStar
6The Mortal Instruments: City of Bones$1,445,178113%3,1180$463$18,899,3622Sony / Screen Gems
7Getaway$1,430,885--2,130--$672$1,430,8851Warner Bros.
8The World's End$1,340,984110%1,5532$863$13,150,2182Focus
9You're Next$1,144,035133%2,4370$469$10,483,7432Lionsgate
10Percy Jackson: Sea of Monsters$994,327130%2,393-337$416$51,534,3464Fox
112 Guns$649,060116%1,411-430$460$67,358,9655Universal
12Despicable Me 2$597,060128%1,284-118$465$352,535,8509Universal
13Kick-Ass 2$518,49026%1,646-1299$315$25,047,5353Universal
14The Smurfs 2$404,35237%1,366-486$296$64,558,5885Sony / Columbia
15Monsters University$303,541--1,889--$161$262,305,85511Disney
16Jobs$303,00019%1,302-1079$233$13,567,3233Open Road
17World War Z$280,259662%1,2471008$225$199,304,09011Paramount

Limited (100 — 999)

#TitleFri, Aug. 30 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$1,928,863--348--$5,543$1,928,8631Lionsgate / Pantelion
2Closed Circuit$747,998184%870--$860$1,259,8441Focus
3The Grandmaster$741,3275072%749742$990$937,3712Weinstein Company
4The Wolverine$430,465102%988-461$436$126,539,3476Fox
5The Conjuring$360,120104%903-452$399$132,833,0307Warner Bros. / New Line
6The Spectacular Now$309,809130%385231$805$2,652,0885A24
7Pacific Rim$189,043319%401141$471$99,566,0948Warner Bros.
8Grown Ups 2$185,622210%471-149$394$129,409,7798Sony / Columbia
9The Way, Way Back$175,797290%654352$269$18,996,3709Fox Searchlight
10Star Trek Into Darkness$170,834923%958814$178$227,611,64416Paramount
11Turbo$165,163178%438-32$377$79,212,6467Fox / DreamWorks Animation
12The Heat$156,586218%393-16$398$156,782,24310Fox
13Now You See Me$100,500146%239-7$421$116,698,34514Lionsgate / Summit
14Red 2$90,952181%261-128$348$51,837,0487Lionsgate / Summit
15Man of Steel$69,003115%284-19$243$290,429,08512Warner Bros.
16White House Down$56,869--206-23$276$72,586,63110Sony / Columbia
17R.I.P.D.$55,205194%1812$305$32,858,3007Universal
18Paranoia$49,463-63%392-2067$126$6,910,9273Relativity Media
19Fruitvale Station$48,70632%294-98$166$15,381,8788Weinstein Company

Platform (1 — 99)

#TitleFri, Aug. 30 2013LocationsAvg.TotalWks.Dist.
1Satyagraha$115,420--83--$1,391$115,4201UTV Motion Pictures
2In a World...$80,716144%9116$887$944,1864Roadside Attractions
3Chennai Express$51,27593%93-51$551$4,886,0704UTV Motion Pictures
4This Is The End$20,126--34-4$592$96,825,48012Sony / Columbia
5Fast & Furious 6$14,455195%59-39$245$238,586,34515Universal
6Passion$10,269--14--$734$10,2691eOne Films US
7Epic$8,91838%80-35$111$107,392,94515Fox
8Afternoon Delight$8,477--2--$4,239$8,4771The Film Arcade
9The Croods$6,44687%45-24$143$187,093,51624Fox / DreamWorks Animation
10The Servant (2013 re-issue)$1,777--21$889$25,7966Rialto Pictures
11Unfinished Song$1,761-52%17-10$104$1,627,74911Weinstein Company
12Savannah$997-24%5-9$199$22,6472Ketchup Entertainment
13Much Ado About Nothing (2013)$735-71%13-14$57$4,262,94113Roadside Attractions
14Mud$563-44%6-10$94$21,585,82519Roadside Attractions
15The Last Flight of the Champion$532--15--$35$5321High Top Releasing
16Underdogs (2013)$4299%1-1$429$31,0373Freestyle Releasing
17Inch'Allah$36623%20$183$459,0893eOne Films US
18Stories We Tell$268-40%4-2$67$1,585,15817Roadside Attractions
19Girl Most Likely$1467%10$146$1,377,1617Roadside Attractions