Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Sat, Aug. 31 2013

Wide (1000+)

#TitleSat, Aug. 31 2013LocationsAvg.TotalWks.Dist.
1Lee Daniels' The Butler$5,561,00354%3,330220$1,670$68,446,7193Weinstein Company
2We're the Millers$4,553,79644%3,4450$1,322$104,657,2824Warner Bros. / New Line
3One Direction: This Is Us$4,039,044-54%2,735--$1,477$12,907,5741Sony / TriStar
4Planes$3,014,89676%3,259-119$925$67,815,7474Disney
5Elysium$2,332,04147%2,539-374$918$76,027,1914Sony / TriStar
6The Mortal Instruments: City of Bones$2,066,45943%3,1180$663$20,965,8212Sony / Screen Gems
7The World's End$1,807,89935%1,5532$1,164$14,958,1172Focus
8Percy Jackson: Sea of Monsters$1,733,01974%2,393-337$724$53,267,3654Fox
9Getaway$1,586,24111%2,130--$745$3,017,1261Warner Bros.
10You're Next$1,491,87530%2,4370$612$11,975,6182Lionsgate
11Despicable Me 2$1,072,04580%1,284-118$835$353,607,8959Universal
122 Guns$952,42547%1,411-430$675$68,311,3905Universal
13The Smurfs 2$777,41592%1,366-486$569$65,336,0035Sony / Columbia
14Kick-Ass 2$707,78037%1,646-1299$430$25,755,3153Universal
15Monsters University$600,08998%1,889--$318$262,905,94411Disney
16World War Z$489,85175%1,2471008$393$199,793,94111Paramount
17Jobs$448,01648%1,302-1079$344$14,015,3393Open Road

Limited (100 — 999)

#TitleSat, Aug. 31 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$2,784,84844%348--$8,002$4,713,7111Lionsgate / Pantelion
2Closed Circuit$904,77021%870--$1,040$2,164,6141Focus
3The Grandmaster$874,87818%749742$1,168$1,812,2492Weinstein Company
4The Wolverine$635,41948%988-461$643$127,174,7666Fox
5The Conjuring$526,35746%903-452$583$133,359,3877Warner Bros. / New Line
6The Spectacular Now$404,82131%385231$1,051$3,056,9095A24
7Turbo$307,44086%438-32$702$79,520,0867Fox / DreamWorks Animation
8Pacific Rim$295,12456%401141$736$99,861,2188Warner Bros.
9Star Trek Into Darkness$289,84270%958814$303$227,901,48616Paramount
10Grown Ups 2$288,87456%471-149$613$129,698,6538Sony / Columbia
11The Way, Way Back$278,29258%654352$426$19,274,6629Fox Searchlight
12The Heat$246,75258%393-16$628$157,028,99510Fox
13Now You See Me$140,12039%239-7$586$116,838,46514Lionsgate / Summit
14Red 2$133,82347%261-128$513$51,970,8717Lionsgate / Summit
15Man of Steel$110,67760%284-19$390$290,539,76212Warner Bros.
16R.I.P.D.$90,49564%1812$500$32,948,7957Universal
17White House Down$90,03258%206-23$437$72,676,66310Sony / Columbia
18Fruitvale Station$71,27346%294-98$242$15,453,1518Weinstein Company
19Paranoia$64,21830%392-2067$164$6,975,1453Relativity Media

Platform (1 — 99)

#TitleSat, Aug. 31 2013LocationsAvg.TotalWks.Dist.
1Satyagraha$147,44628%83--$1,776$262,8661UTV Motion Pictures
2In a World...$128,57959%9116$1,413$1,072,7654Roadside Attractions
3Chennai Express$86,31768%93-51$928$4,972,3874UTV Motion Pictures
4Fast & Furious 6$37,465159%59-39$635$238,623,81015Universal
5This Is The End$29,94449%34-4$881$96,855,42412Sony / Columbia
6Epic$19,577120%80-35$245$107,412,52215Fox
7Passion$12,69624%14--$907$22,9651eOne Films US
8The Croods$11,68981%45-24$260$187,105,20524Fox / DreamWorks Animation
9Afternoon Delight$9,60413%2--$4,802$18,0811The Film Arcade
10The Servant (2013 re-issue)$3,04071%21$1,520$28,8366Rialto Pictures
11Unfinished Song$2,54444%17-10$150$1,630,29311Weinstein Company
12Underdogs (2013)$960124%1-1$960$31,9973Freestyle Releasing
13Savannah$907-9%5-9$181$23,5542Ketchup Entertainment
14Much Ado About Nothing (2013)$85416%13-14$66$4,263,79513Roadside Attractions
15Inch'Allah$837129%20$419$459,9263eOne Films US
16Mud$80543%6-10$134$21,586,63019Roadside Attractions
17The Last Flight of the Champion$457-14%15--$30$9891High Top Releasing
18Stories We Tell$39949%4-2$100$1,585,55717Roadside Attractions
19Girl Most Likely$26380%10$263$1,377,4247Roadside Attractions