Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Sun, Sep. 1 2013

Wide (1000+)

#TitleSun, Sep. 1 2013LocationsAvg.TotalWks.Dist.
1Lee Daniels' The Butler$5,696,6732%3,330220$1,711$74,143,3923Weinstein Company
2We're the Millers$5,009,87910%3,4450$1,454$109,667,1614Warner Bros. / New Line
3Planes$3,023,6280%3,259-119$928$70,839,3754Disney
4One Direction: This Is Us$2,907,923-28%2,735--$1,063$15,815,4971Sony / TriStar
5Elysium$2,515,4068%2,539-374$991$78,542,5974Sony / TriStar
6The Mortal Instruments: City of Bones$1,963,779-5%3,1180$630$22,929,6002Sony / Screen Gems
7The World's End$1,887,4294%1,5532$1,215$16,845,5462Focus
8Percy Jackson: Sea of Monsters$1,753,9811%2,393-337$733$55,021,3464Fox
9Getaway$1,486,766-6%2,130--$698$4,503,8921Warner Bros.
10You're Next$1,455,912-2%2,4370$597$13,431,5302Lionsgate
11Despicable Me 2$1,091,3552%1,284-118$850$354,699,2509Universal
122 Guns$1,037,0859%1,411-430$735$69,348,4755Universal
13The Smurfs 2$766,609-1%1,366-486$561$66,102,6125Sony / Columbia
14Kick-Ass 2$724,2552%1,646-1299$440$26,479,5703Universal
15Monsters University$663,00910%1,889--$351$263,568,95311Disney
16World War Z$492,6101%1,2471008$395$200,286,55111Paramount
17Jobs$452,0071%1,302-1079$347$14,467,3463Open Road

Limited (100 — 999)

#TitleSun, Sep. 1 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$3,132,71512%348--$9,002$7,846,4261Lionsgate / Pantelion
2The Grandmaster$861,587-2%749742$1,150$2,673,8362Weinstein Company
3Closed Circuit$812,163-10%870--$934$2,976,7771Focus
4The Wolverine$647,4622%988-461$655$127,822,2286Fox
5The Conjuring$536,8452%903-452$595$133,896,2327Warner Bros. / New Line
6The Spectacular Now$412,5412%385231$1,072$3,469,4505A24
7Star Trek Into Darkness$323,67412%958814$338$228,225,16016Paramount
8Grown Ups 2$321,25211%471-149$682$130,019,9058Sony / Columbia
9Pacific Rim$305,2293%401141$761$100,166,4478Warner Bros.
10The Way, Way Back$289,9854%654352$443$19,564,6479Fox Searchlight
11Turbo$282,798-8%438-32$646$79,802,8847Fox / DreamWorks Animation
12The Heat$276,51112%393-16$704$157,305,50610Fox
13Now You See Me$142,8502%239-7$598$116,981,31514Lionsgate / Summit
14Red 2$142,2396%261-128$545$52,113,1107Lionsgate / Summit
15Man of Steel$110,5140%284-19$389$290,650,27612Warner Bros.
16White House Down$96,1867%206-23$467$72,772,84910Sony / Columbia
17R.I.P.D.$83,260-8%1812$460$33,032,0557Universal
18Fruitvale Station$72,5132%294-98$247$15,525,6648Weinstein Company
19Paranoia$60,657-6%392-2067$155$7,035,8023Relativity Media

Platform (1 — 99)

#TitleSun, Sep. 1 2013LocationsAvg.TotalWks.Dist.
1Satyagraha$149,2821%83--$1,799$412,1481UTV Motion Pictures
2In a World...$123,297-4%9116$1,355$1,196,0624Roadside Attractions
3Chennai Express$94,3989%93-51$1,015$5,066,7854UTV Motion Pictures
4This Is The End$52,57276%34-4$1,546$96,907,99612Sony / Columbia
5Fast & Furious 6$40,4158%59-39$685$238,664,22515Universal
6Epic$19,161-2%80-35$240$107,431,68315Fox
7The Croods$11,6930%45-24$260$187,116,89824Fox / DreamWorks Animation
8Passion$10,580-17%14--$756$33,5451eOne Films US
9Afternoon Delight$9,271-3%2--$4,636$27,3521The Film Arcade
10The Servant (2013 re-issue)$2,453-19%21$1,227$31,2896Rialto Pictures
11Unfinished Song$2,018-21%17-10$119$1,632,31111Weinstein Company
12Much Ado About Nothing (2013)$1,62791%13-14$125$4,265,42213Roadside Attractions
13Savannah$9798%5-9$196$24,5332Ketchup Entertainment
14Underdogs (2013)$915-5%1-1$915$32,9123Freestyle Releasing
15Mud$774-4%6-10$129$21,587,40419Roadside Attractions
16The Last Flight of the Champion$50410%15--$34$1,4931High Top Releasing
17Inch'Allah$458-45%20$229$460,3843eOne Films US
18Stories We Tell$279-30%4-2$70$1,585,83617Roadside Attractions
19Girl Most Likely$115-56%10$115$1,377,5397Roadside Attractions