Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Thu, Sep. 5 2013

Wide (1000+)

#TitleThu, Sep. 5 2013LocationsAvg.TotalWks.Dist.
1Lee Daniels' The Butler$1,129,9677%3,330220$339$83,001,3773Weinstein Company
2We're the Millers$797,189-4%3,4450$231$115,918,9044Warner Bros. / New Line
3One Direction: This Is Us$428,63411%2,735--$157$19,890,5101Sony / TriStar
4Elysium$397,912-12%2,539-374$157$81,977,2674Sony / TriStar
5Planes$358,76033%3,259-119$110$75,004,1844Disney
6The World's End$328,204-9%1,5532$211$19,469,6172Focus
7The Mortal Instruments: City of Bones$318,645-4%3,1180$102$25,644,2042Sony / Screen Gems
8You're Next$255,189-12%2,4370$105$15,322,4912Lionsgate
9Getaway$238,229-12%2,130--$112$6,488,6791Warner Bros.
10Percy Jackson: Sea of Monsters$191,34415%2,393-337$80$57,347,7664Fox
112 Guns$162,265-12%1,411-358$115$70,667,7855Universal
12Despicable Me 2$115,56020%1,284-27$90$356,098,8109Universal
13Kick-Ass 2$115,220-18%1,646-1299$70$27,459,0353Universal
14The Smurfs 2$101,81549%1,366-486$75$67,275,1995Sony / Columbia
15Jobs$93,400-10%1,302-1079$72$15,115,1123Open Road
16Monsters University$87,04235%1,889--$46$264,537,01711Disney
17World War Z$79,2125%1,2471008$64$200,920,53711Paramount

Limited (100 — 999)

#TitleThu, Sep. 5 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$559,148-5%348--$1,607$12,211,6041Lionsgate / Pantelion
2The Grandmaster$151,106-12%749742$202$3,928,4302Weinstein Company
3Closed Circuit$131,231-6%8708$151$4,085,5141Focus
4The Wolverine$96,557-9%988-461$98$128,662,5396Fox
5The Spectacular Now$90,8861%38540$236$4,093,5155A24
6The Conjuring$82,042-12%903-452$91$134,463,6587Warner Bros. / New Line
7Star Trek Into Darkness$67,54411%958814$71$228,696,48116Paramount
8The Way, Way Back$46,8684%654352$72$19,949,9289Fox Searchlight
9Pacific Rim$44,178-5%401141$110$100,514,5948Warner Bros.
10The Heat$32,8465%393-16$84$157,531,98610Fox
11Turbo$31,00613%438-32$71$80,184,7217Fox / DreamWorks Animation
12Now You See Me$30,5061%239-7$128$117,192,25814Lionsgate / Summit
13Grown Ups 2$27,0491%471-149$57$130,274,0228Sony / Columbia
14Fruitvale Station$23,13716%294-98$79$15,653,0438Weinstein Company
15Red 2$20,305-7%261-128$78$52,279,7307Lionsgate / Summit
16Man of Steel$16,974-5%284-19$60$290,804,65712Warner Bros.
17R.I.P.D.$12,7501%1812$70$33,124,4457Universal
18Paranoia$12,241-10%392-2067$31$7,135,3573Relativity Media

Platform (1 — 99)

#TitleThu, Sep. 5 2013LocationsAvg.TotalWks.Dist.
1In a World...$28,70510%9116$315$1,388,2574Roadside Attractions
2Satyagraha$15,084-28%83--$182$570,1511UTV Motion Pictures
3Chennai Express$7,244-26%93-51$78$5,154,8314UTV Motion Pictures
4This Is The End$6,098-1%34--$179$96,946,08712Sony / Columbia
5Passion$4,814-8%14--$344$55,6201eOne Films US
6The Croods$2,10127%45-24$47$187,136,27524Fox / DreamWorks Animation
7Fast & Furious 6$2,0550%59-39$35$238,679,85015Universal
8Epic$1,94817%80-35$24$107,458,14015Fox
9Much Ado About Nothing (2013)$78871%13-14$61$4,272,09413Roadside Attractions
10Unfinished Song$671-7%17-10$39$1,636,51911Weinstein Company
11The Servant (2013 re-issue)$526-36%2--$263$35,3466Rialto Pictures
12Inch'Allah$32471%20$162$461,6303eOne Films US
13Savannah$287-38%5-9$57$26,7272Ketchup Entertainment
14Underdogs (2013)$108-36%1-1$108$34,3073Freestyle Releasing
15Mud$9626%6-10$16$21,588,37619Roadside Attractions
16The Last Flight of the Champion$71-33%15--$5$2,5971High Top Releasing
17Girl Most Likely$49--10$49$1,377,6307Roadside Attractions