Grosses

'The Battle of the Five Armies' Marches to $90.6M in Five Days; 'Night at the Museum: Secret of the Tomb' and 'Annie' Battle for Second with $17.3M and $16.3M RespectivelyDecember 21, 2014 08:45 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led the weekend box office with an estimated $56.22 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $90.63 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.61 to 1. The five-day debut of The Battle of the Five Armies was 11 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.58 million on Friday, increased 29 percent on Saturday to take in $21.43 million and is estimated to decline 15 percent on Sunday to gross $18.22 million. That places the film's estimated weekend to Friday ratio at 3.39 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.70 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.62 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an estimated opening weekend take of $17.3 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below pre-release expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.63 million on Friday, increased 16 percent on Saturday to gross $6.50 million and is estimated to decrease 20 percent on Sunday to gross $5.18 million. That places the film's estimated opening weekend to Friday ratio at 3.08 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with an estimated $16.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is good news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.0 million this weekend. Annie opened 30 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.3 million on Friday, increased 15 percent on Saturday to gross $6.1 million and is estimated to fall 20 percent on Sunday to gross $4.9 million. That gives the film an estimated opening weekend to Friday ratio of 3.08 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods starting on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with an estimated $8.07 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 67 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a soft $38.90 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with an estimated $7.75 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last weekend. Mockingjay - Part 1 has grossed $289.23 million in 31 days, which leaves it just $10.77 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in an estimated $4.15 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,911 from 1,061 locations. Wild has grossed $7.21 million in 19 days of release.

Daily Domestic Gross Fri, Sep. 13 2013

Wide (1000+)

#TitleFri, Sep. 13 2013LocationsAvg.TotalWks.Dist.
1Insidious: Chapter 2$20,231,363--3,049--$6,635$20,231,3631FilmDistrict
2The Family (2013)$5,374,792--3,091--$1,739$5,374,7921Relativity Media
3Riddick$2,181,885116%3,11710$700$26,448,2602Universal
4We're the Millers$1,748,269198%3,238-207$540$127,935,3656Warner Bros. / New Line
5Lee Daniels' The Butler$1,702,390138%3,239-91$526$96,161,5085Weinstein Company
6One Direction: This Is Us$830,042616%2,300-435$361$25,317,2443Sony / TriStar
7Planes$708,737272%2,739-294$259$80,626,3936Disney
8Elysium$635,170130%1,720-521$369$86,972,7856Sony / TriStar
9Percy Jackson: Sea of Monsters$456,177355%1,638-407$278$60,666,6166Fox
10The World's End$411,116114%1,243-277$331$23,075,7324Focus
11The Mortal Instruments: City of Bones$328,395129%1,576-943$208$28,843,0014Sony / Screen Gems
12This Is The End$282,28969%1,333-828$212$99,923,69114Sony / Columbia
13Despicable Me 2$271,625331%1,006-44$270$358,102,94511Universal
14You're Next$246,125194%1,110-792$222$17,623,0454Lionsgate
15Getaway$240,62492%1,378-757$175$9,537,4373Warner Bros.

Limited (100 — 999)

#TitleFri, Sep. 13 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$1,396,472238%933216$1,497$23,727,1703Lionsgate / Pantelion
22 Guns$286,020158%908-257$315$72,864,4207Universal
3The Spectacular Now$228,723271%770355$297$5,261,4937A24
4The Conjuring$221,349359%676-40$327$135,624,8939Warner Bros. / New Line
5The Wolverine$181,005240%540-158$335$129,841,8698Fox
6The Grandmaster$148,05973%705-99$210$5,505,5594Weinstein Company
7The Smurfs 2$120,841251%693-256$174$68,439,6347Sony / Columbia
8Turbo$96,822381%353-5$274$80,797,3489Fox / DreamWorks Animation
9Grown Ups 2$95,603--294-61$325$130,819,83810Sony / Columbia
10World War Z$93,485146%280-94$334$201,612,31813Paramount
11The Heat$90,158217%336-14$268$158,105,29012Fox
12The Way, Way Back$86,391145%421-129$205$20,646,52811Fox Searchlight
13The Ultimate Life$84,469131%4120$205$913,9322High Top Releasing
14In a World...$83,548230%14442$580$1,854,4986Roadside Attractions
15Kick-Ass 2$80,69588%343-319$235$28,387,0955Universal
16Closed Circuit$64,499-10%413-457$156$5,443,1993Focus
17Pacific Rim$63,213143%254-53$249$101,033,48210Warner Bros.
18Jobs$56,01251%239-263$234$15,746,0385Open Road
19Red 2$40,661184%209-41$195$52,538,8259Lionsgate / Summit
20Now You See Me$38,996163%171-34$228$117,487,42016Lionsgate / Summit
21R.I.P.D.$36,895272%164-17$225$33,364,0159Universal
22Fruitvale Station$25,532139%137-51$186$15,830,84010Weinstein Company
23White House Down$21,070--117-51$180$73,056,42912Sony / Columbia

Platform (1 — 99)

#TitleFri, Sep. 13 2013LocationsAvg.TotalWks.Dist.
1Man of Steel$17,55599%91-110$193$290,978,10314Warner Bros.
2Paranoia$13,243170%71-107$187$7,231,0185Relativity Media
3Salinger$11,05970%40$2,765$124,7762Weinstein Company
4Afternoon Delight$10,636--3914$273$129,2893The Film Arcade
5Populaire$10,253444%1512$684$33,4802Weinstein Company
6Chennai Express$7,209169%30-23$240$5,243,3836UTV Motion Pictures
7Satyagraha$6,31249%35-44$180$706,5493UTV Motion Pictures
8Jayne Mansfield's Car$3,370--11--$306$3,3701Anchor Bay Films
9Passion$2,170-6%12-1$181$81,8043eOne Films US
10Unfinished Song$2,16523%17-4$127$1,656,00413Weinstein Company
11Contempt (2013 re-issue)$2,11993%10$2,119$15,4032Rialto Pictures
12Much Ado About Nothing (2013)$1,80242%14-5$129$4,286,48715Roadside Attractions
13Savannah$958196%61$160$32,0804Ketchup Entertainment
14Stories We Tell$63-96%4-5$16$1,595,60819Roadside Attractions
15Underdogs (2013)$3841%10$38$35,0555Freestyle Releasing