'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Fri, Sep. 13 2013

Wide (1000+)

#TitleFri, Sep. 13 2013LocationsAvg.TotalWks.Dist.
1Insidious: Chapter 2$20,231,363--3,049--$6,635$20,231,3631FilmDistrict
2The Family (2013)$5,374,792--3,091--$1,739$5,374,7921Relativity Media
4We're the Millers$1,748,269198%3,238-207$540$127,935,3656Warner Bros. / New Line
5Lee Daniels' The Butler$1,702,390138%3,239-91$526$96,161,5085Weinstein Company
6One Direction: This Is Us$830,042616%2,300-435$361$25,317,2443Sony / TriStar
8Elysium$635,170130%1,720-521$369$86,972,7856Sony / TriStar
9Percy Jackson: Sea of Monsters$456,177355%1,638-407$278$60,666,6166Fox
10The World's End$411,116114%1,243-277$331$23,075,7324Focus
11The Mortal Instruments: City of Bones$328,395129%1,576-943$208$28,843,0014Sony / Screen Gems
12This Is The End$282,28969%1,333-828$212$99,923,69114Sony / Columbia
13Despicable Me 2$271,625331%1,006-44$270$358,102,94511Universal
14You're Next$246,125194%1,110-792$222$17,623,0454Lionsgate
15Getaway$240,62492%1,378-757$175$9,537,4373Warner Bros.

Limited (100 — 999)

#TitleFri, Sep. 13 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$1,396,472238%933216$1,497$23,727,1703Lionsgate / Pantelion
22 Guns$286,020158%908-257$315$72,864,4207Universal
3The Spectacular Now$228,723271%770355$297$5,261,4937A24
4The Conjuring$221,349359%676-40$327$135,624,8939Warner Bros. / New Line
5The Wolverine$181,005240%540-158$335$129,841,8698Fox
6The Grandmaster$148,05973%705-99$210$5,505,5594Weinstein Company
7The Smurfs 2$120,841251%693-256$174$68,439,6347Sony / Columbia
8Turbo$96,822381%353-5$274$80,797,3489Fox / DreamWorks Animation
9Grown Ups 2$95,603--294-61$325$130,819,83810Sony / Columbia
10World War Z$93,485146%280-94$334$201,612,31813Paramount
11The Heat$90,158217%336-14$268$158,105,29012Fox
12The Way, Way Back$86,391145%421-129$205$20,646,52811Fox Searchlight
13The Ultimate Life$84,469131%4120$205$913,9322High Top Releasing
14In a World...$83,548230%14442$580$1,854,4986Roadside Attractions
15Kick-Ass 2$80,69588%343-319$235$28,387,0955Universal
16Closed Circuit$64,499-10%413-457$156$5,443,1993Focus
17Pacific Rim$63,213143%254-53$249$101,033,48210Warner Bros.
18Jobs$56,01251%239-263$234$15,746,0385Open Road
19Red 2$40,661184%209-41$195$52,538,8259Lionsgate / Summit
20Now You See Me$38,996163%171-34$228$117,487,42016Lionsgate / Summit
22Fruitvale Station$25,532139%137-51$186$15,830,84010Weinstein Company
23White House Down$21,070--117-51$180$73,056,42912Sony / Columbia

Platform (1 — 99)

#TitleFri, Sep. 13 2013LocationsAvg.TotalWks.Dist.
1Man of Steel$17,55599%91-110$193$290,978,10314Warner Bros.
2Paranoia$13,243170%71-107$187$7,231,0185Relativity Media
3Salinger$11,05970%40$2,765$124,7762Weinstein Company
4Afternoon Delight$10,636--3914$273$129,2893The Film Arcade
5Populaire$10,253444%1512$684$33,4802Weinstein Company
6Chennai Express$7,209169%30-23$240$5,243,3836UTV Motion Pictures
7Satyagraha$6,31249%35-44$180$706,5493UTV Motion Pictures
8Jayne Mansfield's Car$3,370--11--$306$3,3701Anchor Bay Films
9Passion$2,170-6%12-1$181$81,8043eOne Films US
10Unfinished Song$2,16523%17-4$127$1,656,00413Weinstein Company
11Contempt (2013 re-issue)$2,11993%10$2,119$15,4032Rialto Pictures
12Much Ado About Nothing (2013)$1,80242%14-5$129$4,286,48715Roadside Attractions
13Savannah$958196%61$160$32,0804Ketchup Entertainment
14Stories We Tell$63-96%4-5$16$1,595,60819Roadside Attractions
15Underdogs (2013)$3841%10$38$35,0555Freestyle Releasing