Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Sat, Sep. 21 2013

Wide (1000+)

#TitleSat, Sep. 21 2013LocationsAvg.TotalWks.Dist.
1Prisoners$8,995,48929%3,260--$2,759$15,969,8371Warner Bros.
2Insidious Chapter 2$6,454,56938%3,155106$2,046$57,488,0642FilmDistrict
3The Family (2013)$3,212,81652%3,0910$1,039$23,966,3002Relativity Media
4We're the Millers$2,204,07763%3,003-235$734$137,058,6177Warner Bros. / New Line
5Battle of the Year$2,085,36447%2,008--$1,039$3,508,5091Sony / Screen Gems
6Lee Daniels' The Butler$2,026,02874%2,931-308$691$105,339,0966Weinstein Company
7Riddick$1,646,99063%3,022-95$545$36,167,6503Universal
8Planes$1,375,993152%2,446-293$563$85,604,1687Disney
9Percy Jackson: Sea of Monsters$896,851123%1,473-165$609$63,771,4677Fox
10Elysium$689,23570%1,392-328$495$90,418,9607Sony / TriStar
11Despicable Me 2$682,720139%1,004-2$680$360,339,26012Universal
12One Direction: This Is Us$533,07374%1,706-594$312$28,159,1834Sony / TriStar
13The Mortal Instruments: City of Bones$307,39672%1,047-529$294$30,490,6685Sony / Screen Gems

Limited (100 — 999)

#TitleSat, Sep. 21 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$2,106,54953%97845$2,154$32,041,2344Lionsgate / Pantelion
2The Wizard of Oz 3D$1,279,50070%318--$4,024$2,034,2611Warner Bros.
3The World's End$337,39860%833-410$405$25,055,5635Focus
42 Guns$304,56059%752-156$405$74,313,9858Universal
5The Smurfs 2$275,589215%596-97$462$69,413,6238Sony / Columbia
6Thanks for Sharing$238,34941%269--$886$407,3481Roadside Attractions
7The Wolverine$215,03469%462-78$465$130,769,3609Fox
8Turbo$206,036129%333-20$619$81,525,52010Fox / DreamWorks Animation
9The Conjuring$195,62251%561-115$349$136,532,76310Warner Bros. / New Line
10The Spectacular Now$179,69461%571-199$315$6,310,0628A24
11This Is The End$144,23446%527-806$274$101,018,71715Sony / Columbia
12The Heat$133,90063%310-26$432$158,616,02813Fox
13Grown Ups 2$127,20382%258-36$493$131,278,28411Sony / Columbia
14In a World...$119,53683%1440$830$2,354,9277Roadside Attractions
15The Way, Way Back$108,01573%324-97$333$21,123,07912Fox Searchlight
16The Grandmaster$106,24562%473-232$225$6,228,1215Weinstein Company
17You're Next$97,28668%532-578$183$18,274,2655Lionsgate
18Getaway$91,69853%515-863$178$10,358,5684Warner Bros.
19World War Z$86,10367%203-77$424$202,086,64414Paramount
20Pacific Rim$81,56375%202-52$404$101,405,48511Warner Bros.
21Salinger$80,15050%138134$581$309,4953Weinstein Company
22R.I.P.D.$47,56580%151-13$315$33,565,99010Universal
23Kick-Ass 2$45,22561%201-142$225$28,724,5806Universal
24Red 2$44,64741%178-31$251$52,749,35810Lionsgate / Summit
25The Ultimate Life$43,82638%184-228$238$1,240,4313High Top Releasing
26Jobs$38,62354%152-87$254$16,025,9786Open Road
27Now You See Me$37,43556%133-38$281$117,679,13917Lionsgate / Summit
28Fruitvale Station$20,12167%103-34$195$15,950,88111Weinstein Company
29Closed Circuit$16,74058%105-308$159$5,724,3044Focus

Platform (1 — 99)

#TitleSat, Sep. 21 2013LocationsAvg.TotalWks.Dist.
1Enough Said$109,41874%4--$27,355$225,9041Fox Searchlight
2Rush (2013)$72,08410%5--$14,417$137,6551Universal
3Paranoia$26,64227%8817$303$7,315,9396Relativity Media
4C.O.G.$13,89522%20--$695$25,2591Screen Media / Focus World
5Populaire$12,72563%205$636$98,8813Weinstein Company
6Chennai Express$9,54644%20-10$477$5,289,1727UTV Motion Pictures
7Haute Cuisine$6,60261%3--$2,201$10,6981Weinstein Company
8Unfinished Song$5,79753%236$252$1,678,40814Weinstein Company
9Much Ado About Nothing (2013)$4,00463%184$222$4,301,19416Roadside Attractions
10Satyagraha$2,67396%9-26$297$735,5034UTV Motion Pictures
11Afternoon Delight$2,42953%12-27$202$173,4654The Film Arcade
12Jayne Mansfield's Car$90462%6-5$151$13,8792Anchor Bay Films
13Stories We Tell$711259%51$142$1,596,93520Roadside Attractions
14Passion$704-8%4-8$176$90,7804eOne Films US
15Savannah$42818%4-2$107$36,3425Ketchup Entertainment
16I Spit on Your Grave 2$92-55%1--$92$2961Anchor Bay Films