Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Mon, Sep. 23 2013

Wide (1000+)

#TitleMon, Sep. 23 2013LocationsAvg.TotalWks.Dist.
1Prisoners$1,658,359-66%3,260--$509$22,475,4121Warner Bros.
2Insidious Chapter 2$669,340-75%3,155106$212$60,826,4182FilmDistrict
3The Family (2013)$548,577-67%3,0910$177$26,189,8212Relativity Media
4Lee Daniels' The Butler$343,971-66%2,931-308$117$106,685,2086Weinstein Company
5We're the Millers$336,140-67%3,003-235$112$138,400,7087Warner Bros. / New Line
6Riddick$317,310-68%3,022-95$105$37,482,2203Universal
7Battle of the Year$220,746-80%2,008--$110$4,823,9231Sony / Screen Gems
8Elysium$133,711-64%1,392-328$96$90,923,7417Sony / TriStar
9Planes$132,985-83%2,446-293$54$86,525,0147Disney
10Percy Jackson: Sea of Monsters$88,431-81%1,473-165$60$64,336,5137Fox
11Despicable Me 2$65,260-83%1,004-2$65$360,796,08012Universal
12One Direction: This Is Us$55,772-81%1,706-594$33$28,506,2984Sony / TriStar
13The Mortal Instruments: City of Bones$47,805-71%1,047-529$46$30,702,7065Sony / Screen Gems

Limited (100 — 999)

#TitleMon, Sep. 23 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$328,006-83%97845$335$34,286,4194Lionsgate / Pantelion
2The Wizard of Oz 3D$311,347-71%318--$979$3,405,3451Warner Bros.
3The World's End$66,916-60%833-410$80$25,290,5585Focus
42 Guns$56,400-63%752-156$75$74,524,5458Universal
5Thanks for Sharing$49,190-62%269--$183$585,7811Roadside Attractions
6The Wolverine$35,179-70%462-78$76$130,920,0959Fox
7The Conjuring$35,078-62%561-115$63$136,660,15310Warner Bros. / New Line
8The Spectacular Now$31,278-66%571-199$55$6,433,4148A24
9The Grandmaster$24,533-64%473-232$52$6,321,0865Weinstein Company
10Salinger$20,236-58%138134$147$378,3433Weinstein Company
11Turbo$19,836-82%333-20$60$81,657,76510Fox / DreamWorks Animation
12The Heat$19,460-67%310-26$63$158,693,64013Fox
13In a World...$17,775-65%1440$123$2,424,0167Roadside Attractions
14You're Next$15,721-63%532-578$30$18,332,8565Lionsgate
15Getaway$15,169-68%515-863$29$10,421,1424Warner Bros.
16The Way, Way Back$14,189-69%324-97$44$21,182,75812Fox Searchlight
17Pacific Rim$13,420-72%202-52$66$101,466,83411Warner Bros.
18World War Z$12,642-74%203-77$62$202,148,78714Paramount
19Kick-Ass 2$10,050-63%201-142$50$28,761,7656Universal
20Jobs$8,626-68%152-87$57$16,061,2546Open Road
21Red 2$8,003-63%178-31$45$52,778,88010Lionsgate / Summit
22The Ultimate Life$7,939-62%184-228$43$1,269,2933High Top Releasing
23R.I.P.D.$6,040-77%151-13$40$33,598,45510Universal
24Now You See Me$5,708-71%133-38$43$117,704,60217Lionsgate / Summit
25Fruitvale Station$4,856-57%103-34$47$15,967,09311Weinstein Company
26Closed Circuit$3,622-60%105-308$34$5,736,9324Focus

Platform (1 — 99)

#TitleMon, Sep. 23 2013LocationsAvg.TotalWks.Dist.
1Enough Said$19,251-68%4--$4,813$305,7851Fox Searchlight
2Rush (2013)$18,149-63%5--$3,630$205,4381Universal
3Paranoia$6,192-54%8817$70$7,335,6236Relativity Media
4C.O.G.$2,573-65%20--$129$35,2501Screen Media / Focus World
5Populaire$2,158-71%205$108$108,4053Weinstein Company
6Haute Cuisine$1,952-58%3--$651$17,3391Weinstein Company
7Much Ado About Nothing (2013)$1,681-62%184$93$4,307,27016Roadside Attractions
8Unfinished Song$1,370-53%236$60$1,682,69414Weinstein Company
9Chennai Express$822-86%20-10$41$5,295,6757UTV Motion Pictures
10Passion$283-30%4-8$71$91,4694eOne Films US
11Satyagraha$266-80%9-26$30$737,0924UTV Motion Pictures
12I Spit on Your Grave 2$128-12%1--$128$5701Anchor Bay Films
13Jayne Mansfield's Car$119-70%6-5$20$14,3952Anchor Bay Films
14Savannah$99-75%4-2$25$36,8455Ketchup Entertainment
15Stories We Tell$56-25%51$11$1,597,06620Roadside Attractions