Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Tue, Sep. 24 2013

Wide (1000+)

#TitleTue, Sep. 24 2013LocationsAvg.TotalWks.Dist.
1Prisoners$2,177,31131%3,260--$668$24,652,7231Warner Bros.
2Insidious: Chapter 2$782,21417%3,155106$248$61,608,6322FilmDistrict
3The Family (2013)$741,00335%3,0910$240$26,930,8242Relativity Media
4Lee Daniels' The Butler$451,97731%2,931-308$154$107,137,1856Weinstein Company
5We're the Millers$438,42030%3,003-235$146$138,839,1287Warner Bros. / New Line
6Riddick$377,75019%3,022-95$125$37,859,9703Universal
7Battle of the Year$286,06430%2,008--$142$5,109,9871Sony / Screen Gems
8Elysium$165,46024%1,392-328$119$91,089,2017Sony / TriStar
9Planes$140,3856%2,446-293$57$86,665,3997Disney
10Percy Jackson: Sea of Monsters$93,3696%1,473-165$63$64,429,8827Fox
11Despicable Me 2$70,2808%1,004-2$70$360,866,36012Universal
12One Direction: This Is Us$63,88915%1,706-594$37$28,570,1874Sony / TriStar
13The Mortal Instruments: City of Bones$57,06719%1,047-529$55$30,759,7735Sony / Screen Gems

Limited (100 — 999)

#TitleTue, Sep. 24 2013LocationsAvg.TotalWks.Dist.
1Unstoppable: A Live Event with Kirk Cameron$2,000,000--700--$2,857$2,000,0000NCM Fathom Events
2Instructions Not Included$354,7268%97845$363$34,641,1454Lionsgate / Pantelion
3The Wizard of Oz 3D$350,83213%318--$1,103$3,756,1771Warner Bros.
4The World's End$77,56516%833-410$93$25,368,1235Focus
52 Guns$71,44027%752-156$95$74,595,9858Universal
6Thanks for Sharing$55,26212%269--$205$641,0431Roadside Attractions
7The Wolverine$44,27226%462-78$96$130,964,3679Fox
8The Conjuring$39,98814%561-115$71$136,700,14110Warner Bros. / New Line
9The Spectacular Now$37,80621%571-199$66$6,471,2218A24
10The Grandmaster$27,70213%473-232$59$6,348,7885Weinstein Company
11The Heat$26,14734%310-26$84$158,719,78713Fox
12Salinger$21,3536%138134$155$399,6963Weinstein Company
13In a World...$20,49615%1440$142$2,444,5127Roadside Attractions
14The Way, Way Back$19,92540%324-97$61$21,202,68312Fox Searchlight
15Turbo$19,558-1%333-20$59$81,677,32310Fox / DreamWorks Animation
16You're Next$17,98814%532-578$34$18,350,8445Lionsgate
17Getaway$17,44415%515-863$34$10,438,5864Warner Bros.
18Pacific Rim$16,00819%202-52$79$101,482,84211Warner Bros.
19World War Z$15,49123%203-77$76$202,164,27814Paramount
20Kick-Ass 2$13,06530%201-142$65$28,774,8306Universal
21Jobs$10,78225%152-87$71$16,072,0366Open Road
22The Ultimate Life$8,79811%184-228$48$1,278,0913High Top Releasing
23Red 2$8,77510%178-31$49$52,787,65510Lionsgate / Summit
24R.I.P.D.$7,55025%151-13$50$33,606,00510Universal
25Fruitvale Station$6,86741%103-34$67$15,973,96011Weinstein Company
26Now You See Me$6,74718%133-38$51$117,711,34917Lionsgate / Summit
27Closed Circuit$5,45851%105-308$52$5,742,3904Focus

Platform (1 — 99)

#TitleTue, Sep. 24 2013LocationsAvg.TotalWks.Dist.
1Enough Said$21,15210%4--$5,288$326,9371Fox Searchlight
2Rush (2013)$19,7429%5--$3,948$225,1801Universal
3Paranoia$7,99729%8817$91$7,343,6206Relativity Media
4C.O.G.$3,14922%20--$157$38,3991Screen Media / Focus World
5Populaire$2,75528%205$138$111,1603Weinstein Company
6Much Ado About Nothing (2013)$1,84510%184$103$4,309,11516Roadside Attractions
7Haute Cuisine$1,690-13%3--$563$19,0291Weinstein Company
8Unfinished Song$969-29%236$42$1,683,66314Weinstein Company
9Chennai Express$689-16%20-10$34$5,296,3647UTV Motion Pictures
10Passion$54793%4-8$137$92,0164eOne Films US
11Satyagraha$34028%9-26$38$737,4324UTV Motion Pictures
12Stories We Tell$270382%51$54$1,597,33620Roadside Attractions
13Jayne Mansfield's Car$15934%6-5$27$14,5542Anchor Bay Films
14Savannah$13839%4-2$35$36,9835Ketchup Entertainment
15I Spit on Your Grave 2$73-43%1--$73$6431Anchor Bay Films