Grosses

'The Battle of the Five Armies' Marches to $89.1M in Five Days; 'Night at the Museum: Secret of the Tomb' ($17.1M) Outpaces 'Annie' ($15.9M) for SecondDecember 22, 2014 12:50 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led this weekend's box office with $54.72 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $89.13 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.63 to 1. The five-day debut of The Battle of the Five Armies was 13 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 3.5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.56 million on Friday, increased 29 percent on Saturday to take in $21.39 million and declined 22 percent on Sunday to gross $16.76 million. That placed the film's opening weekend to Friday ratio at 3.30 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.45 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.37 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an opening weekend take of $17.10 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.66 million on Friday, increased 16 percent on Saturday to gross $6.55 million and decreased 25 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.02 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with $15.86 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is positive news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.24 million this weekend. Annie opened 32 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.29 million on Friday, increased 15 percent on Saturday to gross $6.08 million and fell 26 percent on Sunday to gross $4.49 million. That gives the film an opening weekend to Friday ratio of 3.00 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods beginning on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with $8.11 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 66 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a lackluster $38.94 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with $7.88 million. The third installment of Lionsgate's blockbuster franchise was down a solid 38 percent from last weekend. Mockingjay - Part 1 has grossed $289.36 million in 31 days, which leaves it just $10.64 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in $4.11 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,877 from 1,061 locations. Wild has grossed $7.17 million in 19 days of release.

On the limited front, UTV's PK was off to a very strong start with $3.57 million from 272 locations. That gave the Hindi language comedy starring Aamir Khan a per-location average of $13,108 for the frame. PK finished in ninth place among all films this weekend.

Daily Domestic Gross Sat, Sep. 28 2013

Wide (1000+)

#TitleSat, Sep. 28 2013LocationsAvg.TotalWks.Dist.
1Cloudy with a Chance of Meatballs 2$15,078,51163%4,001--$3,769$24,324,5081Sony / Columbia
2Prisoners$4,912,01946%3,29030$1,493$35,965,0772Warner Bros.
3Rush (2013)$4,031,2359%2,2972292$1,755$8,001,7992Universal
4Baggage Claim$3,886,36118%2,027--$1,917$7,183,9741Fox Searchlight
5Don Jon$3,466,3185%2,422--$1,431$6,754,5651Relativity Media
6Insidious: Chapter 2$3,125,45351%3,120-35$1,002$67,994,6343FilmDistrict
7The Family (2013)$1,722,09258%2,894-197$595$30,835,0103Relativity Media
8We're the Millers$1,351,28761%2,405-598$562$141,745,8948Warner Bros. / New Line
9Lee Daniels' The Butler$1,150,40765%2,062-869$558$109,709,8927Weinstein Company
10Battle of the Year$972,18375%2,0080$484$6,997,4622Sony / Screen Gems
11Riddick$730,40067%1,826-1196$400$39,618,4704Universal
12Percy Jackson: Sea of Monsters$388,084102%1,007-466$385$65,158,9748Fox
13Planes$360,763109%1,426-1020$253$87,455,1558Disney

Limited (100 — 999)

#TitleSat, Sep. 28 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$1,405,82076%948-30$1,483$37,393,2975Lionsgate / Pantelion
2Enough Said$997,92271%227223$4,396$1,948,0232Fox Searchlight
3Metallica Through The Never$497,715-39%305--$1,632$1,309,1151Picturehouse
4Despicable Me 2$381,480100%748-256$510$361,554,05513Universal
5Grown Ups 2$275,66171%390132$707$131,850,53812Sony / Columbia
6Elysium$233,14156%562-830$415$91,731,2228Sony / TriStar
7The Wizard of Oz 3D$228,953176%305-13$751$4,835,6062Warner Bros.
82 Guns$133,00557%403-349$330$74,934,0459Universal
9The Wolverine$126,55067%329-133$385$131,237,52610Fox
10Turbo$120,951115%282-51$429$81,890,63911Fox / DreamWorks Animation
11The Smurfs 2$120,77851%353-243$342$69,865,8089Sony / Columbia
12The Conjuring$94,55363%338-223$280$136,923,34811Warner Bros. / New Line
13The Mortal Instruments: City of Bones$89,35247%329-718$272$31,005,4736Sony / Screen Gems
14The World's End$88,06350%281-552$313$25,649,2596Focus
15The Heat$86,84955%251-59$346$158,908,30314Fox
16Thanks for Sharing$71,86554%251-18$286$857,1222Roadside Attractions
17One Direction: This Is Us$67,98486%228-1478$298$28,782,3015Sony / TriStar
18Pacific Rim$53,55486%140-62$383$101,594,92112Warner Bros.
19This Is The End$53,24440%205-322$260$101,331,62016Sony / Columbia
20In a World...$53,02459%121-23$438$2,571,0108Roadside Attractions
21The Spectacular Now$47,04826%142-429$331$6,626,1549A24
22The Grandmaster$46,84161%143-330$328$6,476,4986Weinstein Company
23The Way, Way Back$44,49055%158-166$282$21,307,15813Fox Searchlight
24World War Z$41,53176%160-43$260$202,255,81615Paramount
25Red 2$30,29545%110-68$275$52,856,12311Lionsgate / Summit
26Salinger$27,12357%134-4$202$484,4344Weinstein Company
27You're Next$14,69643%112-420$131$18,404,1876Lionsgate

Platform (1 — 99)

#TitleSat, Sep. 28 2013LocationsAvg.TotalWks.Dist.
1Haute Cuisine$13,58763%1411$971$45,0502Weinstein Company
2Jobs$12,17541%84-68$145$16,110,8697Open Road
3Getaway$11,12638%74-441$150$10,488,5595Warner Bros.
4Fruitvale Station$10,44853%42-61$249$16,004,62312Weinstein Company
5Paranoia$8,08721%66-22$123$7,371,6507Relativity Media
6The Ultimate Life$7,67845%47-137$163$1,307,1884High Top Releasing
7Populaire$5,81152%244$242$126,7344Weinstein Company
8We Are What We Are (2013)$4,911-23%2--$2,456$11,2731eOne Films US
9Chennai Express$4,09975%9-11$455$5,304,7808UTV Motion Pictures
10Unfinished Song$3,3185%19-4$175$1,694,19415Weinstein Company
11C.O.G.$2,62472%9-11$292$48,4052Screen Media / Focus World
12The Wicker Man: The Final Cut$2,41634%1--$2,416$4,2191Rialto Pictures
13Antoine and Antoinette (2013 re-issue)$1,73436%1--$1,734$4,5341Rialto Pictures
14Much Ado About Nothing (2013)$1,5573%8-10$195$4,317,85517Roadside Attractions
15Hotel Normandy$1,338234%1--$1,338$1,7391Rialto Premieres
16Morning$974-17%4--$244$2,1481Anchor Bay Films
17Satyagraha$29779%2-7$149$738,3395UTV Motion Pictures
18Stories We Tell$18542%4-1$46$1,597,98221Roadside Attractions