Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Mon, Sep. 30 2013

Wide (1000+)

#TitleMon, Sep. 30 2013LocationsAvg.TotalWks.Dist.
1Cloudy with a Chance of Meatballs 2$1,346,798-86%4,001--$337$35,364,7281Sony / Columbia
2Prisoners$852,111-67%3,29030$259$39,401,3052Warner Bros.
3Rush (2013)$803,950-65%2,2972292$350$11,079,7792Universal
4Don Jon$788,671-59%2,422--$326$9,465,6801Relativity Media
5Baggage Claim$544,527-71%2,027--$269$9,575,6291Fox Searchlight
6Insidious: Chapter 2$366,756-73%3,120-35$118$69,716,2653FilmDistrict
7The Family (2013)$301,748-67%2,894-197$104$32,056,3503Relativity Media
8We're the Millers$218,206-65%2,405-598$91$142,579,1378Warner Bros. / New Line
9Lee Daniels' The Butler$206,534-63%2,062-869$100$110,472,3967Weinstein Company
10Riddick$146,080-67%1,826-1196$80$40,202,7904Universal
11Battle of the Year$108,592-78%2,0080$54$7,600,6762Sony / Screen Gems
12Planes$51,926-77%1,426-1020$36$87,733,3758Disney
13Percy Jackson: Sea of Monsters$44,530-80%1,007-466$44$65,424,8038Fox

Limited (100 — 999)

#TitleMon, Sep. 30 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$200,223-84%948-30$211$38,853,1195Lionsgate / Pantelion
2Enough Said$170,009-67%227223$749$2,636,3902Fox Searchlight
3Metallica Through The Never$107,908-60%305--$354$1,684,4691Picturehouse
4Elysium$46,933-61%562-830$84$91,897,9938Sony / TriStar
5Despicable Me 2$44,880-80%748-256$60$361,819,59513Universal
6The Wizard of Oz 3D$39,767-84%305-13$130$5,120,8162Warner Bros.
72 Guns$26,195-62%403-349$65$75,028,7509Universal
8The Wolverine$24,476-64%329-133$74$131,329,12610Fox
9The World's End$19,195-58%281-552$68$25,713,7406Focus
10Thanks for Sharing$17,395-58%251-18$69$915,7982Roadside Attractions
11The Conjuring$17,034-65%338-223$50$136,989,08911Warner Bros. / New Line
12The Heat$14,130-65%251-59$56$158,962,76614Fox
13Turbo$12,494-83%282-51$44$81,975,93211Fox / DreamWorks Animation
14In a World...$10,330-61%121-23$85$2,607,7168Roadside Attractions
15The Spectacular Now$9,128-70%142-429$64$6,666,0829A24
16Salinger$8,993-55%134-4$67$513,5664Weinstein Company
17Pacific Rim$8,904-70%140-62$64$101,633,50612Warner Bros.
18The Grandmaster$7,804-73%143-330$55$6,513,4206Weinstein Company
19The Way, Way Back$6,702-62%158-166$42$21,331,35813Fox Searchlight
20World War Z$6,406-72%160-43$40$202,285,26415Paramount
21Red 2$5,041-62%110-68$46$52,874,32811Lionsgate / Summit
22You're Next$2,295-60%112-420$20$18,412,2596Lionsgate

Platform (1 — 99)

#TitleMon, Sep. 30 2013LocationsAvg.TotalWks.Dist.
1Haute Cuisine$3,242-68%1411$232$58,5472Weinstein Company
2Fruitvale Station$3,159-55%42-61$75$16,014,76912Weinstein Company
3Jobs$2,932-55%84-68$35$16,120,3757Open Road
4Paranoia$2,367-46%66-22$36$7,378,3947Relativity Media
5Getaway$2,092-65%74-441$28$10,496,5865Warner Bros.
6The Ultimate Life$1,818-55%47-137$39$1,313,0534High Top Releasing
7Unfinished Song$1,658-47%19-4$87$1,698,95215Weinstein Company
8Populaire$1,586-53%244$66$131,6744Weinstein Company
9We Are What We Are (2013)$994-59%2--$497$14,7211eOne Films US
10The Wicker Man: The Final Cut$692-46%1--$692$6,1851Rialto Pictures
11Much Ado About Nothing (2013)$610-56%8-10$76$4,319,85317Roadside Attractions
12Antoine and Antoinette (2013 re-issue)$453-60%1--$453$6,1271Rialto Pictures
13C.O.G.$338-74%9-11$38$50,0292Screen Media / Focus World
14Chennai Express$259-87%9-11$29$5,306,9888UTV Motion Pictures
15Hotel Normandy$236-71%1--$236$2,7881Rialto Premieres
16Morning$173-76%4--$43$3,0491Anchor Bay Films
17Stories We Tell$35-73%4-1$9$1,598,14921Roadside Attractions