Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Mon, Oct. 28 2013

Wide (1000+)

#TitleMon, Oct. 28 2013LocationsAvg.TotalWks.Dist.
1Jackass Presents: Bad Grandpa$2,804,645-65%3,336--$841$34,859,8221Paramount
2Gravity$1,502,304-70%3,707-113$405$201,152,0524Warner Bros.
3Captain Phillips$896,782-68%3,143123$285$70,812,8653Sony / Columbia
4The Counselor$647,990-63%3,044--$213$8,490,9201Fox
5Carrie (2013)$506,548-66%3,1570$160$26,616,6162Sony / Screen Gems
6Escape Plan$398,643-69%2,8830$138$18,040,4642Lionsgate / Summit
7Cloudy with a Chance of Meatballs 2$316,287-82%3,111-491$102$101,102,8665Sony / Columbia
8Prisoners$94,035-64%1,347-813$70$59,221,4366Warner Bros.
9The Fifth Estate$66,278-58%1,7690$37$2,914,6342Disney / DreamWorks
10Insidious Chapter 2$56,258-69%1,229-436$46$82,189,9367FilmDistrict
11Machete Kills$49,204-46%1,253-1285$39$7,317,8633Open Road

Limited (100 — 999)

#TitleMon, Oct. 28 2013LocationsAvg.TotalWks.Dist.
112 Years a Slave$195,188-67%123104$1,587$3,589,4562Fox Searchlight
2Enough Said$139,661-64%83578$167$13,193,7576Fox Searchlight
3Rush (2013)$64,315-65%677-520$95$25,920,8496Universal
4Runner Runner$56,505-62%969-1042$58$18,876,0434Fox
5We're the Millers$56,135-59%786-95$71$148,617,81312Warner Bros. / New Line
6Don Jon$54,129-59%540-574$100$23,555,7515Relativity Media
7Baggage Claim$38,009-70%594-271$64$20,875,8235Fox Searchlight
8I'm in Love with a Church Girl$37,953-71%4581$83$1,754,4402High Top Releasing
9Lee Daniels' The Butler$26,830-61%444-158$60$114,769,65011Weinstein Company
10Despicable Me 2$26,555-76%379-16$70$364,275,18517Universal
11Instructions Not Included$18,994-81%301-174$63$43,975,2619Lionsgate / Pantelion
12Pulling Strings$18,841-82%315-123$60$5,593,4264Lionsgate / Pantelion
13Percy Jackson: Sea of Monsters$15,785-75%303-47$52$67,236,89912Fox
14The Family (2013)$9,741-58%218-265$45$36,495,2817Relativity Media
15The Wolverine$9,596-65%164-43$59$132,253,71514Fox
16Grace Unplugged$8,316-74%208-105$40$2,375,4074Roadside Attractions
17Riddick$7,020-57%156-97$45$42,004,8108Universal
18Turbo$4,957-80%108-41$46$82,734,65615Fox / DreamWorks Animation
19The Conjuring$2,207-64%100-13$22$137,389,47915Warner Bros. / New Line

Platform (1 — 99)

#TitleMon, Oct. 28 2013LocationsAvg.TotalWks.Dist.
1All Is Lost$52,533-64%8276$641$703,3202Roadside Attractions
2Romeo and Juliet (2013)$5,709-26%91-370$63$1,076,4173Relativity Media
3The Heat$2,737-65%80-23$34$159,472,02518Fox
4In a World...$1,949-69%32-15$61$2,881,05012Roadside Attractions
5The World's End$1,840-33%26-14$71$25,957,56910Focus
6The Inevitable Defeat of Mister and Pete$1,655-63%49-98$34$489,0033Lionsgate / Codeblack Films
7The Wicker Man: The Final Cut$1,188-57%149$85$32,9455Rialto Pictures
8We Are What We Are (2013)$1,105-55%175$65$77,7385eOne Films US
9Long Shot: The Kevin Laue Story (2013 re-issue)$1,020-36%1--$1,020$8,0261Cinepix
10Haute Cuisine$1,005-62%14-7$72$213,0776Weinstein Company
11The Spectacular Now$993-58%24-30$41$6,831,52513A24
12Thanks for Sharing$975-58%11-3$89$1,060,2146Roadside Attractions
13Fruitvale Station$757-43%16-4$47$16,096,25816Weinstein Company
14Linsanity$692-81%8-1$87$253,4844Ketchup Entertainment