Grosses

'Focus' Scores $24.55M in Its First Week of ReleaseMarch 06, 2015 01:23 PM

by Daniel Garris

Warner's Focus grossed $1.20 million on Thursday to lead the daily box office for a seventh consecutive day. The romantic heist film starring Will Smith and Margot Robbie was down 6 percent from Wednesday and likely took a bit of a hit from losing IMAX screens to Sony's CHAPPiE on Thursday night. While it performed a bit below pre-release expectations, Focus was the week's top film with a seven-day start of $24.55 million. That was a lackluster 31 percent softer than the $35.39 million seven-day take of 2013's After Earth.

Fox's Kingsman: The Secret Service held steady in second place with $0.902 million. The Matthew Vaughn directed graphic novel adaptation starring Colin Firth was up 2 percent over Wednesday and down a solid 34 percent from last Thursday. Kingsman placed in second for the week with $15.78 million. That represented a 35 percent decline from the previous frame and brings the film's three-week total to a stronger than expected $89.73 million.

Fifty Shades of Grey took in $0.795 million to remain in third. Universal's successful erotic romantic drama was down 2 percent from Wednesday and down a sharp 56 percent from last Thursday. Fifty Shades of Grey finished in third for the week with $14.01 million. The film was down 53 percent from last week and has grossed a strong $150.84 million in three weeks of release.

Disney's McFarland, USA was up one spot and a healthy 25 percent over Wednesday to move into fourth on Thursday with $0.542 million. The well received sports drama starring Kevin Costner placed in sixth for the week with $9.92 million. That was down just 30 percent from the film's opening week performance and brings the film's two-week total to a very solid $24.11 million.

The SpongeBob Movie: Sponge Out of Water was up one spot and 13 percent over Wednesday to round out Thursday's top five with $0.488 million. Paramount's successful 3D animated film took fourth place for the week with $12.87 million. The SpongeBob Movie was down a healthy 34 percent from last week and continues to exceed expectations with $141.99 million in four weeks.

The Lazarus Effect was down two spots from Wednesday to land in sixth with $0.465 million. The low-budget PG-13 rated horror film from Relativity increased 4 percent over Wednesday. The Lazarus Effect placed in fifth for the week with a seven-day start of $12.30 million. That was slightly below expectations and places the film 23 percent behind the $15.99 million seven-day take of last year's Oculus.

Warner's American Sniper placed in seventh with $0.457 million. The blockbuster Clint Eastwood directed film placed in seventh for the week with $9.29 million. American Sniper has grossed a massive $332.69 million, which leaves the film just $4.10 million away from surpassing the $336.79 million current gross of The Hunger Games: Mockingjay - Part 1 to become the highest grossing release of 2014 domestically.

Daily Domestic Gross Thu, Nov. 14 2013

Wide (1000+)

#TitleThu, Nov. 14 2013LocationsAvg.TotalWks.Dist.
1Thor: The Dark World$3,546,237-1%3,841--$923$108,511,1141Disney
2Last Vegas$926,211-6%3,08217$301$38,092,9832CBS Films
3Jackass Presents: Bad Grandpa$720,0714%3,187-158$226$82,531,6383Paramount
4Ender's Game$646,7847%3,4070$190$47,576,5842Lionsgate / Summit
5Gravity$571,1492%2,720-304$210$234,275,6146Warner Bros.
612 Years a Slave$509,845-5%1,144734$446$20,248,7854Fox Searchlight
7Captain Phillips$423,951-3%2,646-375$160$93,117,4585Sony / Columbia
8Free Birds$399,05114%3,7360$107$33,918,2052Relativity Media
9About Time$377,8452%1,2001025$315$8,105,6482Universal
10Cloudy with a Chance of Meatballs 2$100,34110%1,836-594$55$111,066,4987Sony / Columbia
11Carrie (2013)$81,2771%1,512-740$54$34,470,9114Sony / Screen Gems
12Escape Plan$73,4089%1,049-917$70$23,573,5534Lionsgate / Summit
13The Counselor$72,035-7%1,022-2022$70$16,232,2513Fox

Limited (100 — 999)

#TitleThu, Nov. 14 2013LocationsAvg.TotalWks.Dist.
1All Is Lost$104,734-7%399269$262$3,302,6044Roadside Attractions
2Enough Said$52,340-4%429-233$122$16,082,7148Fox Searchlight
3We're the Millers$29,86910%358-197$83$149,804,91914Warner Bros. / New Line
4Despicable Me 2$23,250-6%3101$75$365,525,67019Universal
5Prisoners$14,92310%225-240$66$60,342,0698Warner Bros.
6Lee Daniels' The Butler$14,788-4%214-98$69$115,372,94813Weinstein Company
7Machete Kills$12,501-5%212-51$59$8,008,1615Open Road
8Rush (2013)$12,3007%164-139$75$26,808,7348Universal
9Diana$10,987-5%10062$110$243,1422eOne Films US
10Percy Jackson: Sea of Monsters$8,1998%216-35$38$67,771,21414Fox
11Insidious: Chapter 2$7,6925%229-324$34$83,090,2969FilmDistrict
12Runner Runner$4,6102%119-118$39$19,261,9436Fox
13Baggage Claim$4,033-18%135-159$30$21,410,8277Fox Searchlight

Platform (1 — 99)

#TitleThu, Nov. 14 2013LocationsAvg.TotalWks.Dist.
1Dallas Buyers Club$60,0565%3526$1,716$1,260,9362Focus
2Don Jon$12,2185%92-89$133$24,133,5227Relativity Media
3The Book Thief$8,5567%4--$2,139$143,5181Fox
4Linsanity$6,763146%3-1$2,254$280,1566Ketchup Entertainment
5The Wolverine$3,8134%77-42$50$132,444,48616Fox
6I'm in Love with a Church Girl$3,2193%74-169$44$2,185,8524High Top Releasing
7The Family (2013)$2,8550%57-30$50$36,635,1899Relativity Media
8Pulling Strings$2,676-35%76-33$35$5,801,3786Lionsgate / Pantelion
9Romeo and Juliet (2013)$2,555298%21-1$122$1,132,2885Relativity Media
10Turbo$2,31312%62-7$37$82,891,56917Fox / DreamWorks Animation
11Instructions Not Included$2,1869%52-84$42$44,208,26011Lionsgate / Pantelion
12Reaching for the Moon$2,0269%2--$1,013$22,5031Wolfe Releasing
13In a World...$1,29298%18-4$72$2,931,72814Roadside Attractions
14Long Shot: The Kevin Laue Story (2013 re-issue)$1,237196%32$412$25,6473Cinepix
15The World's End$1,12785%9-7$125$25,985,93812Focus
16Grace Unplugged$1,11426%37-44$30$2,486,8016Roadside Attractions
17The Heat$1,05438%28-14$38$159,535,95320Fox
18Big Sur$998151%5-8$200$32,7952Ketchup Entertainment
19The Spectacular Now$58524%12-6$49$6,848,69715A24
20The Wicker Man: The Final Cut$305-12%1-4$305$53,4987Rialto Pictures