Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Please note that estimates from Sony and Open Road were unreported at the time of publishing.

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Fri, Nov. 29 2013

Wide (1000+)

#TitleFri, Nov. 29 2013LocationsAvg.TotalWks.Dist.
1The Hunger Games: Catching Fire$31,570,448111%4,1630$7,584$253,686,5042Lionsgate
2Frozen (2013)$26,840,236143%3,7423741$7,173$53,382,1362Disney
3Thor: The Dark World$4,477,422118%3,286-427$1,363$180,097,2124Disney
4The Best Man Holiday$3,373,905144%1,717-324$1,965$58,289,4603Universal
5Delivery Man$2,736,52590%3,0360$901$15,257,0672Disney / DreamWorks
6Homefront$2,632,10188%2,570--$1,024$5,457,2791Open Road
7The Book Thief$1,901,112132%1,2341164$1,541$4,901,1714Fox
8Black Nativity$1,559,704132%1,516--$1,029$2,669,8971Fox Searchlight
9Last Vegas$1,097,73795%1,854-1072$592$57,003,8845CBS Films
10Gravity$1,074,976110%1,016-829$1,058$248,217,8379Warner Bros.
1112 Years a Slave$901,375140%1,165-309$774$31,751,5797Fox Searchlight
12Free Birds$840,930125%2,287-784$368$52,272,6615Relativity Media
13Jackass Presents: Bad Grandpa$726,44795%1,503-1122$483$97,739,6566Paramount

Limited (100 — 999)

#TitleFri, Nov. 29 2013LocationsAvg.TotalWks.Dist.
1Philomena$1,332,828209%835831$1,596$2,294,2462Weinstein Company
2Dallas Buyers Club$1,015,246165%69630$1,459$8,713,7745Focus
3Ender's Game$515,819150%843-1192$612$58,682,2715Lionsgate / Summit
4Captain Phillips$499,397113%807-849$619$102,075,3488Sony / Columbia
5Oldboy (2013)$338,31183%583--$580$735,5941FilmDistrict
6Nebraska$281,335211%10274$2,758$1,029,7013Paramount Vantage
7Cloudy with a Chance of Meatballs 2$153,081258%707-414$217$114,799,94910Sony / Columbia
8About Time$145,64083%331-719$440$14,435,2635Universal
9Despicable Me 2$135,555245%271-24$500$366,727,87522Universal
10All Is Lost$70,695194%154-193$459$5,183,5887Roadside Attractions
11Enough Said$46,173182%121-112$382$17,119,70811Fox Searchlight
12Percy Jackson: Sea of Monsters$42,612245%163-22$261$68,175,27217Fox
13We're the Millers$36,060138%164-31$220$150,307,99517Warner Bros. / New Line
14Prisoners$32,981146%203-52$162$60,903,16111Warner Bros.
15Insidious: Chapter 2$32,096188%140-45$229$83,401,41112FilmDistrict
16The Family (2013)$19,321137%1304$149$36,775,03812Relativity Media
17Escape Plan$17,476123%141-126$124$24,525,4747Lionsgate / Summit

Platform (1 — 99)

#TitleFri, Nov. 29 2013LocationsAvg.TotalWks.Dist.
1Mandela: Long Walk to Freedom$30,700--4--$7,675$30,7001Weinstein Company
2Instructions Not Included$22,029211%68-12$324$44,363,53014Lionsgate / Pantelion
3Gori Tere Pyaar Mein$16,6116%56-56$297$293,5032Reliance Entertainment
4Lee Daniels' The Butler$15,881176%71-53$224$115,614,94416Weinstein Company
5The Counselor$10,991123%78-51$141$16,837,6296Fox
6Don Jon$7,66277%26-10$295$24,283,41410Relativity Media
7Reaching for the Moon$1,938--43$485$41,0284Wolfe Releasing
8In a World...$1,853181%5-4$371$2,959,35317Roadside Attractions
9Runner Runner$1,721110%23-15$75$19,309,4939Fox
10The World's End$1,42658%60$238$26,000,52115Focus
11Contempt (2013 re-issue)$206--1--$206$32,51113Rialto Pictures
12Grace Unplugged$18416%4-6$46$2,506,6529Roadside Attractions
13Romeo and Juliet (2013)$158-96%120$13$1,160,8198Relativity Media
14Linsanity$13743%3--$46$284,6279Ketchup Entertainment
15Big Sur$47--21$24$34,6565Ketchup Entertainment