Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Please note that estimates from Sony and Open Road were unreported at the time of publishing.

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Sat, Dec. 28 2013

Wide (1000+)

#TitleSat, Dec. 28 2013LocationsAvg.TotalWks.Dist.
1The Hobbit: The Desolation of Smaug$10,585,5226%3,9280$2,695$181,060,1893Warner Bros. / New Line
2Frozen (2013)$10,006,528-2%3,335-205$3,000$239,695,9106Disney
3American Hustle$7,151,20212%2,5070$2,852$53,982,2043Sony / Columbia
4Anchorman 2: The Legend Continues$7,145,1350%3,5070$2,037$77,805,6042Paramount
5The Wolf of Wall Street$6,801,5669%2,537--$2,681$28,850,0551Paramount
6Saving Mr. Banks$5,041,6367%2,1100$2,389$33,584,9423Disney
7The Secret Life of Walter Mitty$4,758,4525%2,909--$1,636$21,888,7131Fox
8The Hunger Games: Catching Fire$3,696,9088%2,315-634$1,597$388,053,7846Lionsgate
947 Ronin$3,630,1505%2,689--$1,350$17,802,5251Universal
10Tyler Perry's A Madea Christmas$2,721,5528%1,788-406$1,522$41,566,5093Lionsgate
11Grudge Match$2,692,04813%2,838--$949$11,202,7791Warner Bros.
12Walking With Dinosaurs$2,610,2113%3,24312$805$18,803,3092Fox
13Justin Bieber's Believe$680,179-14%1,037--$656$3,732,7011Open Road

Limited (100 — 999)

#TitleSat, Dec. 28 2013LocationsAvg.TotalWks.Dist.
1Mandela: Long Walk to Freedom$901,12413%975971$924$4,010,8485Weinstein Company
2Philomena$685,89123%727-11$943$15,922,0316Weinstein Company
3Inside Llewyn Davis$483,72026%16113$3,004$4,238,6834CBS Films
4Dhoom 3$399,85418%220-19$1,818$6,487,8932Yash Raj Films
5Nebraska$303,25634%250-60$1,213$5,504,1827Paramount Vantage
6Thor: The Dark World$248,43419%319-797$779$202,185,1678Disney
7The Book Thief$236,44416%481-199$492$17,711,1558Fox
8Gravity$197,99023%175-127$1,131$254,444,23213Warner Bros.
9Cloudy with a Chance of Meatballs 2$192,67013%303-10$636$116,455,79514Sony / Columbia
1012 Years a Slave$145,70524%154-147$946$37,689,24911Fox Searchlight
11Dallas Buyers Club$110,90635%124-206$894$15,644,8809Focus
12Ender's Game$106,95616%24962$430$61,098,8919Lionsgate / Summit
13Last Vegas$99,05019%221-112$448$62,622,2299CBS Films
14Jackass Presents: Bad Grandpa$90,17521%257-21$351$101,194,02710Paramount
15The Best Man Holiday$88,88512%120-231$741$70,201,3507Universal
16Free Birds$86,51718%24359$356$54,368,0439Relativity Media
17Captain Phillips$55,99525%111-61$504$104,528,67212Sony / Columbia
18Despicable Me 2$49,48513%165-32$300$367,700,87026Universal
19Delivery Man$44,45610%136-527$327$29,612,3116Disney / DreamWorks
20Escape Plan$26,76129%107-31$250$24,935,64611Lionsgate / Summit
21Out of the Furnace$16,42823%102-626$161$11,110,5314Relativity Media

Platform (1 — 99)

#TitleSat, Dec. 28 2013LocationsAvg.TotalWks.Dist.
1Her (2013)$244,20126%4741$5,196$1,330,5712Warner Bros.
2August: Osage County$66,06615%5--$13,213$123,3201Weinstein Company
3Lone Survivor$33,76626%2--$16,883$123,5541Universal
4Homefront$26,42737%75-600$352$20,079,1655Open Road
5All Is Lost$23,4978%67-16$351$5,928,23311Roadside Attractions
6Percy Jackson: Sea of Monsters$10,39424%53-32$196$68,463,49721Fox
7Enough Said$9,92437%27-15$368$17,447,86815Fox Searchlight
8Lee Daniels' The Butler$9,69727%34-9$285$116,164,30020Weinstein Company
9Black Nativity$5,03822%24-39$210$6,998,0755Fox Searchlight
10Oldboy (2013)$1,98921%210$95$2,187,8915FilmDistrict
11Don Jon$1,63532%31-1$53$24,467,12314Relativity Media
12The Family (2013)$1,30515%290$45$36,908,64916Relativity Media