'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Please note that estimates from Sony and Open Road were unreported at the time of publishing.

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Thu, Feb. 6 2014

Wide (1000+)

#TitleThu, Feb. 6 2014LocationsAvg.TotalWks.Dist.
1Ride Along$701,9200%2,867108$245$95,722,5903Universal
2That Awkward Moment$610,7788%2,809--$217$11,308,0351Focus
3Lone Survivor$592,5150%3,285123$180$107,286,2866Universal
4Frozen (2013)$536,215-7%2,754-3$195$361,764,62611Disney
5Jack Ryan: Shadow Recruit$467,268-2%2,907-480$161$40,869,4153Paramount
6Labor Day (2013)$407,1655%2,584--$158$6,942,3961Paramount
7American Hustle$381,8614%2,216-88$172$135,017,0808Sony / Columbia
8The Wolf of Wall Street$335,6420%1,607-197$209$105,313,8246Paramount
9The Nut Job$325,688-13%3,4720$94$51,272,6643Open Road
10August: Osage County$310,14010%2,319-92$134$32,809,1206Weinstein Company
11I, Frankenstein$270,517-7%2,7530$98$16,007,2932Lionsgate
12Gravity$221,1599%1,132-128$195$264,802,80018Warner Bros.
1312 Years a Slave$167,6747%1,172-59$143$46,531,27416Fox Searchlight
14Dallas Buyers Club$123,0240%1,052-58$117$23,072,48614Focus
15Saving Mr. Banks$107,0207%1,075-585$100$81,454,2188Disney
16Devil's Due$63,152-8%1,290-1254$49$15,084,6853Fox

Limited (100 — 999)

#TitleThu, Feb. 6 2014LocationsAvg.TotalWks.Dist.
1Nebraska$149,8589%875-93$171$14,240,06812Paramount Vantage
2Philomena$135,70513%56762$239$27,874,92211Weinstein Company
3Her (2013)$124,3962%803-522$155$21,732,8877Warner Bros.
4The Hobbit: The Desolation of Smaug$110,2668%933-352$118$254,710,1788Warner Bros. / New Line
5The Hunger Games: Catching Fire$80,9244%822-229$98$421,750,78511Lionsgate
6The Legend Of Hercules$43,530-3%598-773$73$18,155,8074Lionsgate / Summit
7The Secret Life of Walter Mitty$32,26811%410-130$79$57,008,8296Fox
8Inside Llewyn Davis$30,4219%214-75$142$12,596,6349CBS Films
9Anchorman 2: The Legend Continues$29,583-4%420-404$70$124,534,2657Paramount
10The Book Thief$25,96329%178-19$146$20,847,07213Fox
11Gimme Shelter (2014)$23,86118%347-38$69$1,280,1752Roadside Attractions
12Captain Phillips$19,8856%245-57$81$106,624,78117Sony / Columbia
1347 Ronin$14,005-5%174-65$80$38,362,4756Universal
14Walking With Dinosaurs$13,442-15%323-7$42$35,027,2157Fox
15Cloudy with a Chance of Meatballs 2$10,3544%220-22$47$119,151,92719Sony / Columbia
16Grudge Match$8,5190%241-3$35$29,376,7326Warner Bros.
17Last Vegas$8,28337%104-55$80$63,858,69014CBS Films
18Tyler Perry's A Madea Christmas$6,37115%16331$39$52,458,8448Lionsgate
19Paranormal Activity: The Marked Ones$6,061-11%150-377$40$32,316,3505Paramount
20Free Birds$3,5793%135-36$27$55,533,06714Relativity Media

Platform (1 — 99)

#TitleThu, Feb. 6 2014LocationsAvg.TotalWks.Dist.
1Gloria (2014)$15,167-2%2926$523$304,7372Roadside Attractions
2Knights of Badassdom$7,759158%11-2$705$81,6272eOne Films US
3Mandela: Long Walk to Freedom$7,32463%77-25$95$8,165,41010Weinstein Company
4At Middleton$2,586-26%20--$129$46,4951Anchor Bay / Freestyle
5All Is Lost$1,37510%25-5$55$6,249,98916Roadside Attractions
6Lee Daniels' The Butler$1,279-3%52-49$25$116,629,48825Weinstein Company
7Out of the Furnace$9787%36-38$27$11,330,8499Relativity Media
8Love Is in the Air$46328%6--$77$6,5331Focus World