'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.


Daily Domestic Gross Fri, Apr. 11 2014

Wide (1000+)

#TitleFri, Apr. 11 2014LocationsAvg.TotalWks.Dist.
1Rio 2$12,007,367--3,948--$3,041$12,007,3671Fox
2Captain America: The Winter Soldier$11,866,741159%3,9380$3,013$129,474,9122Disney
3Oculus$4,966,899--2,648--$1,876$4,966,8991Relativity Media
4Draft Day$3,559,192--2,781--$1,280$3,559,1921Lionsgate / Summit
5Divergent$2,267,943192%3,110-521$729$119,644,9364Lionsgate / Summit
7God's Not Dead$1,592,739149%1,860102$856$36,950,0514Freestyle / Pure Flix
8The Grand Budapest Hotel$1,184,476133%1,467204$807$36,604,0316Fox Searchlight
9Muppets Most Wanted$558,28682%2,261-791$247$44,035,3334Disney
10Mr. Peabody & Sherman$470,50580%2,001-930$235$103,860,4846Fox / DreamWorks Animation

Limited (100 — 999)

#TitleFri, Apr. 11 2014LocationsAvg.TotalWks.Dist.
1Non-Stop (2014)$220,98084%762-962$290$88,925,2857Universal
2Need For Speed$210,45673%613-1166$343$41,604,7005Disney / DreamWorks
3Bad Words$182,99048%763-311$240$6,713,0965Focus
4300: Rise of an Empire$130,44916%525-1030$248$104,709,8746Warner Bros.
5The LEGO Movie$120,19426%610-740$197$251,178,96510Warner Bros.
6Sabotage (2014)$101,113-43%751-1735$135$9,809,2443Open Road
7Frozen (2013)$97,030228%34423$282$399,157,27221Disney
8Cesar Chavez$82,56711%305-359$271$4,983,3953Lionsgate / Pantelion
9Son of God$68,482121%905424$76$58,740,5557Fox
10The Monuments Men$54,047--265-43$204$77,136,22810Sony / Columbia
11The Nut Job$47,24382%261-24$181$63,660,17113Open Road
12Ride Along$42,415227%177-59$240$134,038,95013Universal
13RoboCop (2014)$39,067--19476$201$57,435,1129Sony / Columbia
14Gravity$38,84474%202-53$192$273,743,18228Warner Bros.
15Frankie & Alice$37,75361%1710$221$500,6362Lionsgate / CodeBlack Films
16Tyler Perry’s The Single Moms Club$23,9369%135-290$177$15,790,3425Lionsgate
17Philomena$15,93621%157-40$102$37,538,17121Weinstein Company
18The Hobbit: The Desolation of Smaug$7,41340%101-29$73$258,335,38818Warner Bros. / New Line

Platform (1 — 99)

#TitleFri, Apr. 11 2014LocationsAvg.TotalWks.Dist.
1Island of Lemurs: Madagascar$46,77044%370$1,264$355,7632Warner Bros. / IMAX
2Joe (2014)$29,505--48--$615$29,5051Roadside Attractions
3Dom Hemingway$20,874801%4238$497$70,6972Fox Searchlight
4The Railway Man$18,078--4--$4,520$18,0781Weinstein Company
5The Unknown Known$17,907--80--$224$106,2702RADiUS-TWC
6Cuban Fury$17,714--79--$224$17,7141eOne Films US
73 Days to Kill$13,19396%83-48$159$30,429,0638Relativity Media
8Pompeii$10,817--93-41$116$23,138,8258Sony / TriStar
912 Years a Slave$9,45718%64-64$148$56,544,36626Fox Searchlight
10Afflicted$6,462-13%34-10$190$109,3132CBS Films
11Ernest & Celestine$4,919-14%3915$126$192,4977GKIDS
12Dallas Buyers Club$4,82876%33-19$146$27,259,39624Focus
13Her (2013)$4,56312%38-47$120$25,544,10517Warner Bros.
14Watermark$3,955152%31$1,318$15,9022eOne Films US
15About Last Night$3,616--26-18$139$48,490,6409Sony / Screen Gems
16Veronica Mars$2,742-36%23-51$119$3,304,0335Warner Bros.
17Gloria (2014)$2,49150%247$104$2,055,55412Roadside Attractions
18August: Osage County$2,114-18%27-15$78$37,712,51616Weinstein Company
19Alphaville (2014 re-issue)$1300%1-2$130$28,97510Rialto Pictures