Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Sun, Apr. 13 2014

Wide (1000+)

#TitleSun, Apr. 13 2014LocationsAvg.TotalWks.Dist.
1Rio 2$11,847,273-23%3,948--$3,001$39,327,8691Fox
2Captain America: The Winter Soldier$11,673,765-34%3,9380$2,964$158,883,0322Disney
3Oculus$2,660,421-39%2,648--$1,005$12,005,4021Relativity Media
4Draft Day$2,408,426-37%2,781--$866$9,783,6031Lionsgate / Summit
5Noah$2,302,280-28%3,282-289$701$84,975,2423Paramount
6Divergent$1,908,665-40%3,110-521$614$124,757,4534Lionsgate / Summit
7God's Not Dead$1,801,499-16%1,860102$969$40,897,9904Freestyle / Pure Flix
8The Grand Budapest Hotel$1,063,681-42%1,467204$725$39,488,8006Fox Searchlight
9Muppets Most Wanted$724,539-27%2,261-791$320$45,752,9914Disney
10Mr. Peabody & Sherman$567,467-32%2,001-930$284$105,262,7826Fox / DreamWorks Animation

Limited (100 — 999)

#TitleSun, Apr. 13 2014LocationsAvg.TotalWks.Dist.
1Non-Stop (2014)$186,690-46%762-962$245$89,454,5307Universal
2The LEGO Movie$165,729-23%610-740$272$251,560,80410Warner Bros.
3Need For Speed$158,388-49%613-1166$258$42,076,5615Disney / DreamWorks
4Bad Words$148,521-44%763-311$195$7,126,3425Focus
5300: Rise of an Empire$126,335-32%525-1030$241$105,020,8906Warner Bros.
6Son of God$114,7570%905424$127$58,969,6407Fox
7Sabotage (2014)$113,079-23%751-1735$151$10,069,5693Open Road
8Frozen (2013)$101,590-45%34423$295$399,445,24821Disney
9Cesar Chavez$98,418-6%305-359$323$5,186,3303Lionsgate / Pantelion
10The Nut Job$60,213-24%261-24$231$63,799,50513Open Road
11RoboCop (2014)$49,141-19%19476$253$57,545,2029Sony / Columbia
12The Monuments Men$45,252-40%265-43$171$77,256,82710Sony / Columbia
13Gravity$38,414-32%202-53$190$273,838,26928Warner Bros.
14Ride Along$38,055-41%177-59$215$134,141,53013Universal
15Frankie & Alice$34,879-38%1710$204$592,2202Lionsgate / CodeBlack Films
16Tyler Perry’s The Single Moms Club$20,105-50%135-290$149$15,850,3815Lionsgate
17Philomena$13,188-44%157-40$84$37,574,90021Weinstein Company
18The Hobbit: The Desolation of Smaug$7,632-38%101-29$76$258,355,35418Warner Bros. / New Line

Platform (1 — 99)

#TitleSun, Apr. 13 2014LocationsAvg.TotalWks.Dist.
1Island of Lemurs: Madagascar$43,833-12%370$1,185$449,3082Warner Bros. / IMAX
2Joe (2014)$31,249-31%48--$651$105,8811Roadside Attractions
3Dom Hemingway$18,976-37%4238$452$119,9412Fox Searchlight
4The Unknown Known$18,537-32%80--$232$152,1982RADiUS-TWC
5The Railway Man$17,237-35%4--$4,309$61,8451Weinstein Company
6Cuban Fury$14,884-39%79--$188$57,1051eOne Films US
7Pompeii$13,294-21%93-41$143$23,169,0338Sony / TriStar
812 Years a Slave$9,688-30%64-64$151$56,567,84426Fox Searchlight
9Ernest & Celestine$9,264-11%3915$238$212,1797GKIDS
103 Days to Kill$9,055-48%83-48$109$30,455,3868Relativity Media
11Dallas Buyers Club$5,033-35%33-19$153$27,272,14524Focus
12Afflicted$4,833-31%34-10$142$121,1792CBS Films
13Her (2013)$4,635-37%38-47$122$25,556,06517Warner Bros.
14Gloria (2014)$4,303-11%247$179$2,064,69712Roadside Attractions
15About Last Night$3,469-46%26-18$133$48,500,5199Sony / Screen Gems
16Veronica Mars$2,244-37%23-51$98$3,309,8315Warner Bros.
17August: Osage County$1,960-46%27-15$73$37,718,08316Weinstein Company
18Watermark$1,881-23%31$627$20,2142eOne Films US
19Alphaville (2014 re-issue)$187-20%1-2$187$29,39710Rialto Pictures